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CHICAGOSeptember 6 – 7, 2014
Media / Promotion Kit
www.UkrainianVillageFest.com
Ukrainian Village in Chicago
The Ukrainian Village in Chicago is one of the neighborhoods in the West Town Community Area. Mayor Jane Byrne designated Ukrainian Village an official neighbor-hood on January 18, 1983 (the first such designation in the city’s history). While in the midst of metropolitan hustle and bustle, the Ukrainian Village differentiates itself from the rest of the Chicago neighborhoods because of its quiet tree-lined streets and welcom-ing nature of its residents.
This established Chicago community is home to nearly 100,000 Ukrainian – Americans, and a number of other ethnic groups, as well as museums, shops, schools and numerous churches. It is known for its architectural splendor, historic landmarks, and cultural events held throughout the year.
Ukrainian Village Chicago
UKRAINIAN VILLAGE FEST
The Ukrainian Village Fest began in 2002 as a neighborhood festival with the concept of offering a world-class celebration of Ukrainian spirit to the Chicago com-munity while showcasing the best of Ukrainian and other ethnic arts and culture. From the beginning it has been a huge success, drawing crowds from all neigh-boring and ethnic communities
Having grown in size by 20% every year, this 2 day festival is expected to have over 10,000 in attendance in 2014.
The Ukrainian Village Fest presents a terrific opportunity for exposure to a variety of Chicago’s ethnic markets, as well as the Northwest side neighborhoods of Chicago by: > Providing all-day entertainment for the entire family > Introducing Eastern European culture to the general American public > Creating an energetic atmosphere in the Ukrainian Village
This year, the Fest is celebrating its 13th year and has become a tradition in the Ukrainian Village and for our neighboring communities.
EntertainmentOur stage provides ongoing entertainment throughout the Festival. We feature a variety of local and international talent: contemporary and folk singers, musical ensembles and dance groups which portray the beauty and grace of their culture.
Kids A special area for our youngest guests during the day featuringrides, organized gamesand a play area.
The FoodThe best of Ukrainian and International cuisine awaits…borsch, cabbage rolls, pierogies, potato pancakes, steak sandwiches, kabobs, blintzes, dessert treats, and much more!
The BeerThe festival always featuresthe number oneUkrainian beer - LVIVSKE,Polish beer - OKOCIMas well as domestic beer, wineand champagne.
Same Great Location !!!In the heart of the Ukrainian Village for 12 years
Easy Expressway AccessQuick access from all northwest suburbs, downtown and the south side.
Public Transportation Convenient Public Transportation from all locations: • Chicago Avenue Bus to Oakley Boulevard• Western Avenue Bus to Superior Street• Blue Line – exit at Western Avenue, Bus south to Superior Street• Metra – MD-N (from Fox Lake); MD-W (from Elgin); BNSF (from Aurora); NCS (from Antioch); exit at Western Avenue, walk or bus north to Superior Street;• Metra – UPN (Kenosha); UPNW (Harvard, Palatine); Ashland bus south to Chicago Avenue, and Chicago Avenue west to Oakley Boulevard
SPONSORSHIP EXPOSURE:
Posters (Ukrainian / English) – 500 Flyers (Ukrainian / English) – 5,000 Postcards (Ukrainian / English) - 5,000 Festival sponsor ad book/program - 2,500
500 posters and 5,000 postcards are produced with sponsor logos which aredistributed locally and circulated to citywide retailers / businesses, stores etc. The event is promoted on its exclusive website www.UkrainianVillageFest.com
Radio: There will be a radio sponsor TBD with over 30 promotional spots for the event.
The Chicago Tribune / Red Eye are Print Media Sponsors with multiple display ads and online promotions, a package valued at over $15,000, listing certainsponsors and featuring sponsor logos.
Additional Marketing:Press releases are sent to over 50 local and national press contacts.
Online & Social Media Marketing: Ukrainian Village Fest Facebook Page and Twitter account will promote the event and certain top tier sponsors to approxi-mately 1000 fans and followers. www.UkrainianVillageFest.com will promote the event and feature sponsor logos and links. Yelp is also an anticipated media partner and will blast their opted in list with information on the event and a link to the event website.
Advertising and PR
Sponsorship Opportunities
DATE: September 6-7, 2014
HOURS: Saturday 1:00 to 11:00 pm Sunday 1:00 to 10:00 pm
PREVIOUS SPONSORS:
PREVIOUS CROWDS: 10,000 & up DEMOGRAPHIC HIGHLIGHTS: Income: $40,000 to $75,000 Age: 21-60
PROMOTIONAL OPPORTUNITIES MAY INCLUDE: Naming rights Signage opportunities Media exposure Sampling opportunities Product displays Custom packages
• additional 10% charge for sponsorships signed less than 30 days prior to the event • no media sponsorships accepted less than 30 days prior to the event • 50% of fee due at time of commitment • prices subject to change
CONTACTAndrew HrynewyczManaging DirectorPh: (630) 777-6564e-mail: [email protected]
www.UkrainianVillageFest.com
Sponsorship Level 1 Festival Sponsor $2,500• Premier placement of company logo in all print ads, collateral materials including print ads, brochure, poster, entertainment schedule and internet• Logo and link on event website• Full page Cover ad in sponsor book• Prominent recognition in all PR campaigns• Premier location of booth/promotional item distribution at festival• Exclusive incorporation of company name as presenting sponsor of Ukrainian Village Fest• Category exclusivity • 1 Perimeter (banner 3x8) on north side wall• 20’ booth in high-traffic area
Sponsorship Level 2Festival Sponsor $1,000• Prominent placement of company logo in all print ads, collateral materials including: brochure, poster, and entertainment schedule• Logo and link on event website• Full page ad in sponsor book/program• 1 Perimeter (banners 3x8) in Kids Club enclosure • 50% off on 10x10 booth in high-traffic area
Sponsorship Level 3Festival Sponsor $500• Name/Logo in select print advertising and internet • Logo and link on event website• 1/2 page in sponsor book/program• Perimeter Banner (3 x 8) on north side wall
Sponsorship Level 4Festival Sponsor $250• Name/Logo in select print advertising and internet • Logo and link on event website• 1/4 page ad in sponsor book/program• Perimeter Banner (3 x 8) on north side wall
Merchant Vendor Application**Attention ALL Vendors: All Vendor setup MUST be completed
by 11am Saturday and Sunday **
Location: West Superior Street between Oakley Blvd and Leavitt St. Application Deadline: August 24, 2014
Name of Business ________________________________________________
Address ________________________________________________________
City ___________________________________________________________
State ______________________ Zip Code ________________________ Phone ( ______ ) _______________ Fax ( _______ ) __________________ Contact Name___________________________________________________
Email__________________________________________________________
Illinois Business Tax ID Number (City purposes only) ____________________
Please provide a brief description of ALL the items you will be selling.
_______________________________________________________________
_______________________________________________________________
_______________________________________________________________
Completed Material Needed to Participate
• CompletedApplicationfortheUkrainian Village Festival • FullPaymentofallrental,electricityfeesandCityofChicagofees* *($25.00 for merchant vendors separate check made out to the City of Chicago)
Rental Equipment and Space Fees A. Booth sizes are dependent on your needs. We have two tent sizes from which you can choose or if you prefer to bring your own - *please let us know when filling out the application.
Tents a. 10 x 10 $275 b. 10 x 20 $450 Tables and Chairs a. Tables 8’ x 30’’ $20 b. Chairs - Brown folding $8 B. Electricity can be provided to your booth for a $40 per day fee. This includes lights for the evening. Electrical drop boxes will be near but not guaranteed next to your tent. *Vendors must provide their own extension chords, electrical strips etc. Will you need electricity? Yes No (please circle one) Please provide us with your electrical requirements: lights, cooking equipment, etc.
Rental Equipment $____________
Electricity $____________
Total $____________
Please make checks payable to: STS. VOLODYMYR AND OLHA PARISH Mail check to: 2245 W Superior St., Chicago, IL 60612
Applications received after August 24, 2014 will NOT be accepted!!NO EXCEPTIONS!
Time to process the applications through the City of Chicago Mayors Office of Special Events is required. Refunds will not be given after the Deadline date of August 24, 2014. This event takes place rain or shine. Sts. Volodymyr and Olha Parish Festival Committee reserve the right to accept/ refuse any application and the right to any cancellations, refunds, and make changes to without notice for the good of the event.
By signing this application, I (vendor), agree to abide by the rules and regulations of Sts Volodymyr and Olha Parish (Host) and the Guidelines and Regulations of the City of Chicago in regards to Street Festivals, Temporary Food Licenses, Health and Sanitation and Itinerant Merchant Applications. More Info at: www.cityofchicago.org - Mayors Office of Special Events
By signing this agreement, I hereby acknowledge and accept all terms of this vendor ap-plication by which will be considered a legal contract between me (Vendor) and the Sts Volodymyr and Olha Parish (Host) and therefore accept all terms and conditions of this agreement, including all rules and regulations and understand that I am legally bound by this agreement. Vendor acknowledges that under all circumstances unless stated in the rules and regulations, there are no refunds.
______________________________________ _________________________ Signature Date
FOR OFFICE USE ONLY
Date: _______________ Amount: $_____________Check #: _____________ Initials: ______________