CHEWIN

G GUM

VALU

E!

CREARE BRAZIL TEAMCreare Brazil Team

ABSTRACT

How we can map the chewing gum value?

Why use it?Before you useAs you use itAfter use

CHEWING GUM – WHY USE IT?

XNO TIMETO

BRUSH

Good Breath

e

MEDICAL CHEWING GUM

JUST FOR FUN

BEFORE YOU USE

Different forms and flavors to tease your taste

SUSTAINABLE CHEWING GUM

- Organic

- Biodegradable

- Natural

- Less sugar

- Raw material from forest community

CHEWING GUM – AS YOU USE IT

Flavor pleasure

Utility Whitenning

DREAMS

-Chocolate gum

-Chewing gum that never ends

-Gum that turns candy

CHEWING GUM – AFTER USE

- Gum is not biodegradable

- In the United Kingdom, estimates run as high as 400 million pounds ($600 million) a year to clean up discarded gum

- A chewing gum takes at least five years to decompose

CHEWING GUM – AFTER USE

Art

FLAVOR

RECYCLING_GUM

CHEWING GUM – AFTER USE

Adventure

http://www.youtube.com/watch?v=pTnwz6MqMl8

STICKERS

An Innovative way used by chewing gum manufactors in the past was the Football/Baseball Stickers. It could be a way they Innovate again with the Wrapper and Stickers.

AFTER USE – Social media

- People connected by gum- A number on the packaging approachs

consumers- Exchange information to discover a clever way

to recycle gum - doing art for example

CONCLUSION

Take one and free your mind !

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