chewing gum project

5
The chewing gum keyring A new way to carry your gum by Ana Filipa Gaspar

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Page 1: Chewing Gum Project

The chewing gum keyringA new way to carry your gum by Ana Filipa

Gaspar

Page 2: Chewing Gum Project

Problem #1

Every one who loves chewing gum notices that most chewing gum boxes aren’t very resistant. If you put them in your bag, sometimes they will be smashed open and the gum will be scattered all over the place.

Water is another issue. Since the boxes are usually made in paper, they’re very vulnerable to water and the chewing gum preservation may be at risk.

Page 3: Chewing Gum Project

Solution #1

A keyring for chewing gum that allows you not only to show your friends you’re a fan but to carry them safely.

Consider different formats and brands of chewing gum available in the market.

Page 4: Chewing Gum Project

The chewing gum keyring

Page 5: Chewing Gum Project

Added value of the product

Chewing gum keyring may be a fashion accessory. Consider vintage inspiration on old fashioned gum boxes, for example.

It’s useful and practical. 2 in 1: carry your keys and your favorite gum.

May be sold by chewing gum companies with the gum packages as a special offer.