I support the Business Improvement District initiative because I believe it will improve economic performance of our local marketplace and help local businesses maximise their potential.

Paul DanielsCH1 Chester BID Board Chairman

ch1chesterbid.co.uk

WHAT IS A BID?A BID IS A BUSINESS-LED AND BUSINESS-FUNDED COMPANY, FORMED TO IMPROVE THE ECONOMIC PERFORMANCE OF A DEFINED COMMERCIAL AREA.

WHYA BID?

ch1chesterbid.co.uk

• Improve our economic performance

• Response to business opinion

• Collaboration of intellect, knowledge and resources

• Business model that delivers sustainable growth

WHY A BID?• Reverse the current decline from it’s current

position of 59th

UK TOWNS AND CITIES HAVE BIDs.

170

BUSINESSES CONTRIBUTE TO BID LEVY.

55,000

PRIVATE SECTOR INVESTMENT

RAISED THROUGH

BIDs.

£91m

BID funding reinvested

directly and exclusively into

City Centre.

HOW DOES A BID WORK?

ch1chesterbid.co.uk

• BID ballot

• BID levy

• BID levy set at one of the lowest in the UK

• Nil charge for businesses RV < 18,000

• BID levy will generate > £2.5m over 5 years

• BID levy does not replace CWaC statutory services

• Investment decisions are made by businesses in BID area.

HOW DOES A BID WORK?

WHAT WILL A BID DELIVER FOR US?

ch1chesterbid.co.uk

• Single Independent Private Sector Company

• Delivering dedicated marketing campaigns

• Adding new and quality events to our calendar

• Making our city centre cleaner and safer

• Delivering a greener and more attractive city centre

• Delivering real cost savings for businesses

• Increasing footfall, average spend and profitability

WHAT WILL A BID DELIVER FOR US?

WHO IS SUPPORTING THE BID?

ch1chesterbid.co.uk

WHO IS SUPPORTING THE BID?

WHAT HAPPENS NEXT?

ch1chesterbid.co.uk

WHAT HAPPENS NEXT?

PHASE 1 Funding

PHASE 2 BID Board, Team and CCM

PHASE 3 Commercial initiatives

PHASE 4 Communication: events, website, social media

PHASE 5 BID ballot

PHASE 6 Deliver business plan

OUR CITYOUR FUTURE

JUNE 2014VOTE YES

SUPPORT THE BID

CH1ChesterBID.co.uk