chat bots: reinventing the wheel or natural evolution?
TRANSCRIPT
Chat bots — reinventing the wheel or natural evolution?
“What’s the point in chat bots? It seems more complicated than clicking through a website?”
Chat bots — reinventing the wheel or natural evolution?
Is the usual adoption curve the same for chatbots? It shouldn’t be!
Chat bots — reinventing the wheel or natural evolution?
1. People already use messaging platforms in their daily lives
Chat bots — reinventing the wheel or natural evolution?
2. People are already experiencing the problems chatbots will solve and dealing with them via the
web
Chat bots — reinventing the wheel or natural evolution?
3. They should provide a seamless user experience
Chat bots — reinventing the wheel or natural evolution?
Bots also have a distinct advantage over websites as they are context aware.
Bots can learn, and they can be programmed not to answer questions they already know the answer to.
v.s
Chat bots — reinventing the wheel or natural evolution?
What are the secrets to building a chat bot that doesn’t require user training?
1. Use the right channel for the use case
2. Use a channel your audience are used to
3. Listen to your users feedback
4. Build a bot that copes with non linear conversations
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