charting a ux strategist course in 90 days
TRANSCRIPT
1
CHARTING A UX STRATEGIST COURSE IN 90 DAYS
#UXSTRAT 2015
2
#UXNEMO@JONKOHRS
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
3
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
4
THE FED, UX & ME
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
5
A UX CLOWN FISH!?
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
6
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
7
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
8
A NEW AQUARIUM
ME
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
9
THIS SPACE INTENTIONALLY LEFT BLANK
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
10
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
MY KIDS LOVE FISH
11
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
12
HOW DO UX STRATEGISTS SWIM IN A NEW FISH TANK?
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
13
THE TRANSITION
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
14
YOUR NEW COLLEAGUES
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
15
A POLARIZING BOSS#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
16
OUTSIDE CONSULTANTS#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
17
ONBOARDING#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
18
A BIG ROCK TO MOVE
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
19
EXECUTIVE SPONSOR
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
20
CRACKS TO CONSIDER
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
21
DARWINIAN EVOLUTION
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
22
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
STRATEGY: a adap a on ha se es an mpo an un on n
a h e n e o u ona su ess
23
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
UX STRATEGIST: a ha se es
an mpo an un on n a h e n ha e o u ona su ess
24
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
GLASS WALL OF CHANGE
25
HOW DO WE CHART A COURSE OF CHANGE
BEFORE WE GET FLUSHED?
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
26
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
WATCH SWIM ADAPT
27
1. WATCHIT’S NOT WHAT YOU KNOW, IT’S WHO YOU KNOW IT’S WHOSE PROBLEM YOU KNOW
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
no.
28
EXECUTIVE SPONSOR
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
29
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
30
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
31
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
32
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
33
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
CEO’S PROBLEM
DIGITAL’S PROBLEMCIO’S PROBLEM
PRODUCT’S PROBLEM
MY BOSS’S PROBLEM
PROJECT MGR’S PROBLEM
UX DESIGNER’S PROBLEM
34
2. SWIMEIGHTY PERCENT OF SUCCESS IS SHOWING UP GETTING STUFF DONE WITH OTHERS
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
no.
35
A BIG ROCK TO MOVE
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
36
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
37
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
38
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
39
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
40
3. ADAPTIF IT AIN’T BROKE, DON’TFIX IT BREAK IT AS FAST AS HUMANLY POSSIBLE
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
no.
41
CRACKS TO CONSIDER
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
42
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
43
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
44
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
45
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
46
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
47
UX STRATEGIST = EXPERIENCE DESIGNER +
ACTIVITY FACILITATOR +TEAM CO-FOUNDER +
EGG SCRAMBLER +STORY TELLER +
RESEARCHER +CHEERLEADER +
STAR GAZER +
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
48
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
WATCH SWIM ADAPT
49
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015
POSSIBLE BECAUSE OF …@PAULBRYAN@LEAHBULEY
@TIMOTHYLOO@TODDWILKENS
@PETERME
50
STAY CALM ANDJUST KEEP SWIMMING
#UXNEMO | @UXSTRAT | CLASSIC CENTER, ATHENS, GEORGIA | SEPTEMBER 10, 2015