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Chapter 10 Thinking and Language

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Page 1: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Chapter 10

Thinking and Language

Page 2: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

10-1 Thinking

1.  Describe the nature of concepts and the role of prototypes in concept formation.2.  Discuss how we use trial and error, algorithms, heuristics, and insight to solve 

problems.3.  Describe how the confirmation bias and fixation can interfere with effective problem 

solving.4.  Explain how the representativeness and availability heuristics influence our 

judgments.5.  Describe the effects that overconfidence and framing can have on our judgments 

and decisions.6.  Discuss how our beliefs distort logical reasoning, and describe the belief 

perseverancephenomenon.

7.  Describe artificial intelligence, and contrast the human mind and the computer as information processors.

10-1

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Thinking Q1. A man bought a horse for $60 and sold it for $70. Then he bought the

same horse back for $80 and again sold it for $90. How much money did he make in the horse business?

Q2. A man bought a horse for $60 and sold it for $70. Then he bought firewood for $80 and again sold it for $90. How much money did he make?

Question 2 is much easier b/c of the way that the question is framed. Framing - the way an (issue or question) is posed

how an issue is framed can significantly affect decisions and  judgments (it may or may not—ie open ended question)

Another Example:  What is the best way to market ground beef--as 25% fat or 75% lean?

10-1

Page 4: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking thinking- the mental activity involved in the understanding, processing, 

and communication of infoaka <<cognition>>  Cognitive Psychologists

study these mental activities concept formation problem solving decision making judgment formation

10-1

Page 5: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

Concept mental grouping of similar objects, events, ideas, or people ex.  concept of a ball-football, golf ball, basketball, baseball, bouncing ball, crystal ball  Concepts can be subdivided into hierarchies

Prototype mental image or best example of a category

matching new items to the prototype provides a quick and easy method for including items in a category (as when comparing feathered creatures to a prototypical bird, such as a robin)

10-1

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Thinking

Algorithm methodical,formulaic logical rule or procedure that guarantees 

solving a particular problem contrasts with the usually speedier–but also more error-prone--

use of heuristics

10-1

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Thinking

Heuristic “Cognitive shortcut” simple thinking strategy that often allows us to make 

judgments and solve problems efficiently usually speedier than algorithms  more error-prone than algorithms

10-110-1

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Thinking

Unscramble

S P L O Y O C H Y G Algorithm

all 907,208 combinations Heuristic

throw out all YY combinations other heuristics?

10-1

Page 9: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

Insight sudden and often novel realization of the solution to a 

problem without; an “epiphany” contrasts with strategy-based solutions Exc: The “Aha!” Experience

10-1

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Thinking

Fig 1: side view of squinting face or soldier & dog passing archway?

Fig 2: ghoul & ears looking over fence or custodian cleaning floor?

10-1

Page 11: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

You just me Stood

wellView

HUH?

What is the smallest # of links that need to be opened and resoldered to make a continous chain of 15?

10-1

Page 12: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking Riddles:

1. The maker doesn’t want it, the buyer doesn’t use it, and the user doesn’t see it.  What is it?  Coffin

2. A man left home one morning.  He turned right and ran striaght ahead.  Then he turned left.  After a while, he turned left again, running faster than ever.  Then he turned left once more and decided to go home.  In the distance he could see two masked men waiting for him.  Who were they?The umpire and the other team’s catcher

3. Translate: YYURYYUBICURYY4METoo wise you are, too wise you be, I see you are, too wise for me.

10-1

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Thinking Confirmation Bias

tendency to search for information that confirms one’s preconceptions and ignore contradictory information 

David Levy Study-- Asked college kids to interview to determine introversion/ 

extroversion ½ were asked to det if interviewee was ext (asked ext rel q’s) ½ to det if int was int (asked int rel q’s) Therapists may selectively elicit clinical information that affirms 

their initial diagnostic impressions  Ie. Have you had occasion to drink alone? (who hasn’t – are we 

all alcs?)

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ThinkingObjectives:

3.  Describe how the confirmation bias and fixation can interfere with effective problem solving.

4.  Explain how the representativeness and availability heuristics influence our judgments.

6.  Discuss how our beliefs distort logical reasoning, and describe the belief perseverancephenomenon.

8.  Describe the structure of language in terms of sounds, meanings, and grammar.

10-1

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Thinking

Fixation inability to see a problem from a new perspective impediment to problem solving Once we incorrectly represent the problem, it’s hard to 

restructure how we approach it

10-1

Page 16: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

The Matchstick Problem

How would you arrange six matches to form four equilateral triangles? 

10-110-1

Page 17: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

The Matchstick Problem

Solution to the matchstick problem

10-1

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Thinking

Mental Set tendency to approach a problem in a particular way especially a way that has been successful in the past 

but may or may not be helpful in solving a new problem Like a perceptual set but it affects problem solving << ment set is a type of fixation as is functional 

fixedness>>

10-1

Page 19: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking What number is next in this series?

10,4,3,11,15……..?a. 14  b.  1  c.  17  d.  12

TenFourThree ElevenFifteenfourteen

10-1

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Thinking

Functional Fixedness tendency to think of things only in terms of their usual 

functions impediment to problem solving Ie. Looking all over house for a screwdriver instead of 

using nickel in pocket. Walking through rain w/ newspaper under arm rather 

than using as umbrella

10-1

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The Candle-Mounting Problem

Using these materials, how would you mount the candle on a bulletin board?  

10-1

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The Candle-Mounting Problem

Solving this problem requires recognizing that a box need not always serve as a container

10-1

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Heuristics

Representativeness Heuristic judging the likelihood of things in terms of how well 

they seem to represent, or match, particular prototypes

may lead one to ignore other relevant information

10-110-1

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Heuristics – Rep

Linda is 31, single, outspoken and very bright. She majored in philosophy in college. As a student, she was deeply concerned with discrimination and other social issues, and she participated in antinuclear demonstrations. Which statement is more likely?

a. Linda is a bank tellerb. Linda is a bank teller and active in the feminist movement>>the probability of 2 uncertain events occurring together is always 

less than the odds of either happening alone.P 389-390: Truck Driver or Poet??

10-110-1

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Heuristics

Availability Heuristic estimating the likelihood of events based on their 

availability in memory if instances come readily to mind (perhaps because 

of their vividness), we presume such events are common

Example:  airplane crash seen on news leads one to drive

Classroom exc-deaths per 100k

10-1

Page 26: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

Overconfidence tendency to be more confident than correct  tendency to overestimate the accuracy of one’s 

beliefs and judgments

10-1

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Thinking

Belief Bias the tendency for one’s preexisting beliefs to distort 

logical reasoning sometimes by making invalid conclusions seem valid or 

valid conclusions seem invalid

10-1

Page 28: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

No Gox box when in purple socks.

Jocks is a Gox wearing purple socks.

Therefore Jocks does not now box.

Logical Conclusion?

No cars run when they’re out of fuel.

My car is out of fuel.

Therefore my car does not now run.

Logical Conclusion?

10-1

Page 29: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

>>both are valid but we are not strictly logical thinkers and beliefs can distort logic which is why the 2nd conclusion is easier to ascertain

10-1

Page 30: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Thinking

Some A are B.Some B are C.Therefore some A are C.Seems Logical, Right?

Some women are Democrats.Some Democrats are men.Therefore some women are men. Maybe not.>>both are invalid

10-1

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Thinking

Some A are B.

Some B are C.

Therefore some A are C.

Some cars are Toyotas.

Some Toyotas are trucks.

Therefore some cars are trucks.

10-1

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Thinking

Belief Perseverance clinging to one’s initial conceptions after the basis on 

which they were formed has been discredited Once we form belief, we ignore contrary evidence Once beliefs form and get justified, it takes more 

compelling evidence to change them than it did to create them

Ex p 396 Mark Lepper firefighters as cautious or risk taker pers type

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Artificial Intelligence

“Mary saw a bicycle in the store window.  She wanted it.” We draw from vast amts of knowledge and schemas that have nothing to do 

w/ syntax.  We know 100 mil things about the world. Does a computer know what Mary wants? Artificial Intelligence designing and programming computer systems

to do intelligent things  to simulate human thought processes 

intuitive reasoning learning understanding language

Check out: http://www.cyc.org

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Artificial Intelligence

Computer Neural Networks computer circuits that mimic the brain’s 

interconnected neural cells performing tasks

learning to recognize visual patterns learning to recognize smells

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Language

Language Structure phonemes – smallest distinctive sound unit of a language a set of basic sounds ex.  b, a, t, ch, k, s English language has about 40 consonant phonemes carry more info than vowel phonemes <<The treth of thes statement shed be evedent frem thes bref

demenstrtretien.>> people who grow up learning one set of phonemes usually have 

difficulty pronouncing phonemes from other languages ex. th sound tough for a German, says “dis” for this Ich (German for I) is tough for native Eng spkrs

10-2

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Language

Chat- How many phonemes? 3 – CH A T morpheme- the smallest unit of language that carries meaning usually a combo of 2 or more phonemes however, some phonemes are also morphemes ex. I some morphemes are words like bat, but prefixes and suffixes are 

also morphemes —bat(s)- 2 morphemes Undesirables- How many morphemes? 4- UN DESIR ABLE S

10-2

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Language

grammar- system of rules that enables us to communicate w/ and understand others 

–    made up of syntax and semanticssemantics – the set of rules by which we derive meaning from 

morphemes, words and sentencesex. adding –ed to a verb makes it past tensesyntax – rules for ordering words into sentences

ex.  adj. Come before nouns-not true in Spanish (white house v casa blanca)

10-2

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10-2 Language

9.  Trace the course of language acquisition from the babbling stage through language explosion stage.

10.  Explain how the nature-nurture debate is illustrated in the various theories of language development.

10-2

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Language Development

U know apx 80k words After age 1 – learn avg of 13/ day and 5k/ yr Most parents struggle stating rules of syntax but before children 

can add 2+2, they’re creating grammatically correct sentences Preschoolers comprehend & speak w/ a facility that puts college 

students trying to learn for lang to shame Children know that sounds comm meaning and thus move from 

babbling to one word stage

10-2

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Language Development

Acquiring Language infants are born w/ no language by 4 months can understand cause and effect and discriminate 

speech sounds> marks beginning of the babbling stage

when babies utter nonsense sounds unrelated to the language of their parents -ex.  ah-goo,      da-da-da-da-da

not an imitation of adult speech you can’t discern nationality from babbling and deaf children also 

babble before 10 months babies can make a wide variety of phonemes, 

they begin to lose this ability at this point by 10 months babbling has changed enough to guess nationality

10-2

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Language We are all born to recognize speech sounds from all

the world’s languages

100

90

80

70

60

50

40

30

20

10

0

Percentage ableto discriminateHindi t’s

Hindi-speaking

adults

6-8 months

8-10months

10-12months

English-speaking

adultsInfants from English-speaking homes

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Language One-Word Stage (12 mos)

10-2

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Language

Two-Word Stage beginning about age 2 the stage in speech development during which a child 

speaks in mostly two-word statements Also Called: Telegraphic Speech

child speaks like a telegram-–“go car”--using mostly nouns and verbs and omitting “auxiliary” words

10-2

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Language

Summary of Language Development

Month(approximate)

Stage

4

10

12

24

24+

Babbles many speech sounds.

Babbling reveals households language.

One-word stage.

Two-word, telegraphic speech.

Language develops rapidly intocomplete sentences.

*18 mo – go from 1 new word/ wk to 1/ day

10-2

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Language

Genes design the mechanisms for a language, and experience activates them as it modifies the brain

10-2

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Language

New language learning gets harder with age

100

90

80

70

60

50Native 3-7 8-10 11-15 17-39

Percentage correct ongrammar test

Age at school

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Page 47: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Explaining Language Development

Nature v. Nurture Debate resurfaces Chomsky v. Skinner  BF Skinner (behaviorist-Nurture)-explained lang dev w/ 

learning principles1.  Association-sight of things w/ sound2. Imitation/ Modeling/ Observational Learning-of words spoken by others3.  Reinforcement-success, smiles & hugs

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Language

Noam Chomsky (Nativist Theory)—disagrees Believes children do learn from environment  <<BUT>> They acquire untaught words & grammar too quickly to be explained solely 

by learning.   Stated Skinner failed to exp how kids learn syntax w/o having been taught 

grammar>>children generate unique, complex sentences that they’ve never heard>>idea of L.A.D. – Language Acquisition Device and Critical Period>>principles of language are in our genes>>Lenneberg>>Overregularization/ Overgeneralization of Grammar supports idea of 

universal grammar/ language (Chomsky)ie.  He “holded” the candy.

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Language

11.  Discuss Whorf’s linguistic determinism hypothesis and the relationship between thought and language.

12.  Describe the research on animal intelligence and communication and discuss the controversy over whether animals have language.

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Thinking & Language

Linguistic Determinism (Linguistic Relativism) Whorf”s hypothesis that language determines the way we think Hopi no past tense (Whorf thought they couldn’t conceptualize past) Eng v Jap (Eng-lots of self-focused vocab, Jap-more vocab for interpersonal 

relations)-bilinguals report different sense of self depending on what language they’re using

Univ of Waterloo Study (2002) asked China-born bilingual students to desc self in Chinese and English

In English-self desc mostly positive self statements In Chinese-equal positive and negative self-statements (balance)>>lang shaped how they thought about themselves

10-2

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Language

The interplay of thought and language

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Animal Thinking and Language

Animals communicate Does their communication = language? Aristotle thought lone honeybee led others to honey source 1901-German rsrchr trapped lone bee when it returned to 

hive; others still flew straight to honey Karl von Frisch (1950) won Nobel Prize for experiment 

showing that explorer bee communicated honey location through a dance

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Animal Thinking and Language

The straight-line part of the dance points in the direction of a nectar source, relative to the sun

Duration of dance indicates distance

Dance signals # of landmarks passed in route

>>bees do communicate but not w/ complexity of humans

Direction ofnectar source

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Animal Thinking and Language

Do animals think? Monkeys display object permanence Rsrchrs found 39 local customs related to chimp tool 

use, grooming, courtship Tool development and use shows that chimps can 

solve problems shaped by reinforcement Chimps display insight>>Wolfgang Kohler (1925) exp with Sultan (p413) Animals do not show Theory of Mind (p 414 & p151)

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Animal Thinking and Language

Chimps are our closest genetic relative 1969 Allen & Beatrix Gardner teach chimp Washoe sign 

language (learns 132 signs)>>generated scientific & public interest in animal language

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Animal Thinking and Language

Human Lang may’ve evolved from Gestured Communication

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Animal Thinking and Language

Is this really language?

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Page 58: Chapter 10 Thinking and Language 10-1 Thinking 1. Describe the nature of concepts and the role of prototypes in concept formation. 2. Discuss how we

Animal Thinking and Language

Critics: It’s just operant behavior. Chimp uses “you tickle” and “tickle you” 

interchangeably>>chimps do not develop language (syntax) Perceptual sets at work in trainers’ wishful thinking in 

interpreting chimp signs as language>>Washoe signing water bird is just separately naming 

water and bird

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