Change management strategies for successful ERP implementation

S.Pavithra 2010201049

ERP implementation strategiesThree strategies Organizational strategies Technical strategies People strategies

Marketing strategies1)Strategic marketing Identifies objectives and develops strategies Implements the identifies strategies Evaluates the implemented strategy

2)Focus on consumer behavior Cognitive Affective Conative

Change management strategiesIntegrated process-oriented conceptual frame work Knowledge formulation phase Strategy implementation phase Status evaluation phase

Knowledge formulation phase