Lux Obsession CREATIVE WORKSHOP Friday 25 January

LUXCHANEL 5Language Adaptation Briefing

3 Film VersionsDiversionIndia (45s/30s/20s)

Hindi MasterSubmasterNew Love TeaserIndia (10s)

Hindi MasterSubmasterNew Love RevealIndia (20s)

Hindi MasterSubmaster

New LOVE TEASER 10sVO New Love Teaser 10sDEEPIKA:Mera naya pyaarMy new love

Kaun hai woh?Who is he?

Intezar kijiye pandrah June tak.Wait till 15th June to find out more. (Note: Date to be changed according to market release dates)4End Frame Supers New Love Teaser 10sGUESS WHO IS DEEPIKAS NEW LOVE?SMS LUX your answer to 53030 to win exciting prizes*

*Offer valid in selected cities.

5

4 x 3 Safe14 x 9 Title SafeEnd Frame Supers New Love Teaser 10sNew LOVE REVEAL 20sVO New Love Reveal 20sDEEPIKA:Mera naya pyaar.My new love.

FVO:Beauty soap ka naya sitaraDuniya ke behthreen perfumes aur Moisturizing SilkEssence Naya Lux mein. Pehli baar khuoobsurat flower embossing ke saath. Yeh aapko de mehakti komal twacha.The new star of beauty soap.World class perfumes and moisturising SilkEssence in New Lux. For the first time with beautiful flower embossing. For irresistibly fragrant soft skin.

DEEPIKA:Mera naya pyaar.My new love.

FVO:Naya Lux Soft Touch.New Lux Soft Touch.

8Supers New Love Reveal 20sWORLD CLASS PERFUMES

MOISTURIZING SILKESSENCE

FLOWER EMBOSSING

NEW LUX SOFT TOUCH

9

Supers Guide - HindiWorld Class PerfumesNote: Font color to be black.PRODUCT SEQUENCESupers Guide - HindiNote: Font color to be black.PRODUCT SEQUENCE

MOISTURIZING SILKESSENCE

Supers Guide - HindiNote: Font color to be black.PRODUCT SEQUENCEFLOWEREMBOSSING

Supers Guide - HindiNote: Font color to be black.END FRAMENEW LUX SOFT TOUCHDIVERSION 45sVO Diversion 45sFVO:Duniya ke behthreen perfumes aur Moisturizing SilkEssence Naya Lux mein. Pehli baar khuoobsurat flower embossing ke saath. Yeh aapko de mehakti komal twacha.World class perfumes and moisturising SilkEssence in New Lux. For the first time with beautiful flower embossing. For irresistibly fragrant soft skin.

DEEPIKA:Bas zara sa Lux.Just a little Lux.

FVO:Kashish badhti hi jaaye. Naya Lux Soft Touch.Ignite the spark. New Lux Soft Touch.15Supers Diversion 45sWORLD CLASS PERFUMES

MOISTURIZING SILKESSENCE

FLOWER EMBOSSING

NEW LUX SOFT TOUCH

16

Supers Guide - HindiWorld Class PerfumesNote: Font color to be black.PRODUCT SEQUENCESupers Guide - HindiNote: Font color to be black.PRODUCT SEQUENCE

MOISTURIZING SILKESSENCE

Supers Guide - HindiNote: Font color to be black.PRODUCT SEQUENCEFLOWEREMBOSSING

Supers Guide Hindi + HUL LogoNote: Font color to be black.END FRAMENEW LUX SOFT TOUCH

Supers Guide Hindi + Just a Little LUX LogoLogo font color to be white.DIVERSION 30s/20s cutdownVO Diversion 30s/20s cutdownFVO:Pehli baar moisturizing SilkEssence aur duniya ke behthreen perfumes ek saath naye Lux mein. Yeh aapko de mehakti komal twacha.Combination of moisturising SilkEssence and world class perfumes for the first time in New Lux. For irresistibly fragrant soft skin.

DEEPIKA:Bas zara sa Lux.Just a little Lux.

FVO:Kashish badhti hi jaaye. Naya Lux Soft Touch.Ignite the spark. New Lux Soft Touch.23Supers Diversion 30s/20s cutdownMOISTURIZING SILKESSENCE

WORLD CLASS PERFUMES

NEW LUX SOFT TOUCH

24

Supers Guide - HindiWorld Class PerfumesNote: Font color to be black.PRODUCT SEQUENCESupers Guide - HindiNote: Font color to be black.PRODUCT SEQUENCE

MOISTURIZING SILKESSENCE

Supers Guide Hindi + HUL LogoNote: Font color to be black.END FRAMENEW LUX SOFT TOUCH

Supers Guide Hindi + Just A Little LUX LogoLogo font color to be white.