champion your business: pinterest for profits checklist for online marketers

7
CHAMPION YOUR BUSINESS MY PINTEREST CHECKLIST FOR ONLINE MARKETERS

Upload: andrea-bolder

Post on 30-Mar-2016

219 views

Category:

Documents


2 download

DESCRIPTION

Champion Your Business Change Your Life. How we grow our brand as online entrepreneurs gives us the ability to spread our marketing message, impact others, and change the world all while having fun and making money doing it. These are the tools I use to Champion My Business. What about you? Slides designed and produced by Andrea Bolder. Learn how to market like a pro, think like a champion and make money like a star. Champion Your Business Change Your Life at http://makemoneywithandrea.com

TRANSCRIPT

Page 1: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

CHAMPION YOUR BUSINESS

MY PINTEREST CHECKLIST FOR ONLINE MARKETERS

Page 2: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

PROFILE TIPS

PINNING FOR PROFITS CHECKLIST

1. Set up a business account

2. Use headshot, not your logo

3. Make your about section

stand out 4. Add keywords in your bio

7. Link to Facebook: find

friends

8. Link to Twitter: find followers

9. Brand YOU - let your

personality shine through your

profile

10. Top 3 People you repin appear on the top right of your profile

page

5. Add link to your website and

verify

6. Switch to the look

makemoneywithandrea.compinterest.com/andreabolder

Page 3: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

15. tag others using @ symbol

PINNING FOR PROFITS CHECKLIST

11. Focus on original content and link to your

sites

12. Use attention

grabbing pin titles and

descriptions you

13. Focus on LIFESTYLE, not

the selling of products

14. You do not need to use

hashtags and using them may

deter people from repinning your content

17. Use beautiful,

colorful, visual images

18. Promote your pins on Facebook,

Twitter, Blog and Instagram

19. Create pins that are taller than they are

wide

20 .Add Pinterest tab to Facebook with Woobox app

PINS

16. Add bookmarklet :

makes it easy to pin from the web

makemoneywithandrea.compinterest.com/andreabolder

Page 4: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

25. Repin supporting

images

PINNING FOR PROFITS CHECKLIST

21. Use curiosity piquing, fun and

bold titles

22. Include targeted

keywords in description

23. Mix content - yours and others

24. Pin images from customers

and clients (pintestimonials)

27. Change Cover image to

most striking image of the

collection

28. Create Group Boards

and add contributors

29. Implement Secret Boards

30. Create a branded TV

Channel of your best videos

CREATING BOARDS

26. Create inspirational

boards

makemoneywithandrea.compinterest.com/andreabolder

Page 5: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

35. Create Infographics,

checklists, and guides and add

call-to-action

PINNING FOR PROFITS CHECKLIST

31. Use branded images - add

watermark, logo, websites or your

picture

32. Display URL on images and overlay titla on

photo

33. Use high quality clear

photos

34. Pin photos related to your products and

add price

37. Add call to action button in

the image

38. Pin photos linking to a

video, capture page or blog

39. Focus on trending topics to drive more

traffic

40. Use Pinterest Web

Analytics

IMAGES

36. Use Free infographic resources/templates

makemoneywithandrea.compinterest.com/andreabolder

Page 6: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

45. Most repinned board

wins

PINNING FOR PROFITS CHECKLIST

41. Clients Pin product photos

42. Pin photo, tag brand to win

43. Host scavenger hunt 44. Monthly

board contest

47. Integrate w/FB, Twitter and

Youtube

48. Add client videos 49. Set contest

goals

50. Donʼt forget to link back to

your site

CONTESTS

46. Pin image of contest rules

makemoneywithandrea.compinterest.com/andreabolder

Page 7: Champion Your Business: Pinterest For Profits Checklist For Online Marketers

55. Create strategic

alliances wth competitors

PINNING FOR PROFITS CHECKLIST

51. Create themed group

board

52. Add contributing

pinners

53. Ask for colleague repins

54. Ask your best customers

to become contributors

57. Promote joint events

58. Follow other business boards

for inspiration and ideas

59. See how brands are converting visitors to

subscribers, buyers

60. Follow the most influencial

bloggers, marketers and

entrepreneurs in your niche.

Follow to Lead

COLLABORATE

56. Curate lifestyle or

industry boards

makemoneywithandrea.compinterest.com/andreabolder