cgn inventory kit
TRANSCRIPT
Inventory Kit Football 2011-2012 Season
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Inventory Breakdown:
Unit = :30 seconds of time
Total Units available = 144 (40% inventory share)
24 Full Screen Ads— :60 each
96 Panel Ads— :30 each
Panel ads are evenly distributed between 1st and 2nd half.
Full Screen ads are evenly distributed between Pre-game, Halftime, and Post-game.
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Full Screen Ad 24 available Full screen advertisements are made up of 3 parts:
Used during pre-game, halftime and post-game
Total :60 seconds
Features full screen HD video commercial
Pre-roll Bumper
Image: 728x90
HD or SD Video Ad
Video: 30 seconds
Content Segment
Image: 728x90 (scales down)
Video and Image Specifications for Full Screen Ads:
Video:
Aspect Ratio: 16x9 *preferred 4:3 (will be stretched to fit)
Resolution: 1280x720 *preferred 856x480 720x480 800x600 640x480
Codecs: H.264 *preferred MPEG-4 MPEG-2
Containers: MOV (H.264 or MPEG-4) *preferred MP4 (H.264 or MPEG-4) *preferred MKV MPEG (.mpg, for MPEG-2) AVI
Images:
File type: JPEG (.jpg) or PNG (.png)
Compression: 9+ recommended (JPEG only)
Color type: RGB—24 bit
*Notes: Streaming-optimized H.264 is preferred. Video formats are complex. We recommend playing any video first in VLC to ensure compatibility. VLC can be downloaded from www.videolan.org
Flash: Versions 9 or 10
Flash movies should contain all resources and not dynamically load resources from the web. Version 10 is preferred.
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Panel Ads 96 Available
Used during the 1st and 2nd half of the game
Total :30 seconds
Full panel ad in pre-roll
Banner ad during content segment
Pre-roll Bumper
Image or Flash: 300x600 (IAB Half-page)
Content Segment Banner
Image or Flash: 300x150 (IAB Button scaled up)
Image Specifications for panel ads:
Images: File type: JPEG (.jpg) or PNG (.png)
Compression: 9+ recommended (JPEG only)
Color type: RGB—24 bit
Panel ads are made up of 2 parts:
Flash: Versions: 9 or 10
Flash movies should contain all resources and not dy-namically load resources from the web.
Version 10 is preferred
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Panel Layout The panel layout is displayed while the game is being played. It combines your school’s branding, real-time scoreboard data, live game feed, and dynamic content segments to create your school’s in-venue TV channel .
Screen Layout
Panel Layout
Scoreboard
School Branding
Video
Sports Ticker Content Segments
Promote your school brand-ing in a visually appealing network
Real-time score and clock data directly from your scoreboard controller
Integrates directly with your existing live game feed
Near real-time sports ticker to keep your fans up to date on all games
Dynamic, rich sports content for football and basketball
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Full Screen Layout The full screen layout is displayed before the game, at halftime, and after the game. It combines professional animation, video, and graphics to create an HDTV look that will impress all of your patrons.
Screen Layout, Cont’d.
Full Screen Layout
School Branding
Video
Sports Ticker Content Segments
Promote your school branding in a visually appealing network
Live game feed or other professional video will display in the background behind the content segments
Near real-time sports ticker to keep your fans up to date on all games
Dynamic, rich, full screen sports content for football and basketball
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