cgma strategic scorecard t1 final
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H t im
as ctiss:Tl - CIMA
Statgic Scca
CGMA TOOLS
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CIMA STrATeGIC SCOreCArd
This tool was developed to help boards o any
organisation to engage eectively in the strategic
process. It recognises that boards struggle to engage
in strategy or the ollowing reasons:
lack o time and crowded agendas
inormation overload
lack o robust processes at board level or dealing
with strategy
greater complexity o business.
The scorecard is designed to provide a simple buteective process that helps the board to ocus on the
key strategic issues and most importantly to ask
the right questions. This means that the board can
work constructively with management to promote
the uture success o the organisation. It can help
ensure a high-level perspective on strategy, thus
avoiding the comort zone o detail.
The uniqueness o the ramework is that it:
Summarises the key aspects o the environment
in which an organisation is operating to ensurethat the board is aware o changing competitor,
economic and other actors.
Highlights the risks and opportunity acing the
board in its strategic endeavours and moves these
into manageable plans.
Identies the major strategic options that could
have a material impact on the strategic direction o
the organisation and helps the board to determine
which options will be developed and implemented.
Charts or the board the signicant steps or
milestones in relation to the chosen strategic plans
to be achieved in the coming period and then
tracks perormance against these.
The ramework o the scorecard has evolved over
time and indeed is fexible enough or organisations
to modiy it to meet their needs. What really
matters is that strategy and risk must be deal with
in an integrated way at board level and that the
board dedicates sucient time to issues such as
determining its risk appetitive and developing
strategic options.
The ramework is shown in Figure 1. It shows the
organisations business model at the heart o the
ramework, and how this relates to the external
environment and leads to the generation o risks and
opportunities. Options can be derived rom these
and then implemented.1
How To IMprove your boArdS eeCTIveneSS: Tl - CIMA Statgic S cca2
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The scorecard ramework helps the board to determine
what inormation they need to address each aspect o
strategy. Based on the inormation received, the boardcan then ask challenging and searching questions;
depending on the answers, the board can determine
whether it is satised, whether action needs to be taken
and/or whether it needs to explore a specic issue in
more depth, perhaps by reerring to the more detailedsupporting analysis and whether urther discussion is
required in a uture board meeting.
FIGUre 1: CIMA Statgic Scocad
Options
Qalit cisis (as isight/al)
rt istmt (roI)
balac sht/lg tm(sstaial t siss)
External environment
Cmtiti
Sstaiailit
rtati
Tchlg
ecmic/glalisati
Scial/mgahic
Ists
Strategic risks/opportunities
black sas/kk isks
Makt chag
Mgs a acqisiti
Scai laig/tisk assssmts
Iati
Business model how do
we make money?
val chai
Ct statg a sissla clait/c cmtcis
Clt-als a mac-as
Talt
Assts/ liailitis
Implementation
pct lmt
Cstm satisacti
Qalit
Cst lashi/icig
pjct maagmt KpIs a alig ictis
Sstms/css/atial isks
Results
Impa
ct
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4 How To IMprove your boArdS eeCTIveneSS: Tl - CIMA Statgic S cca
Options
1. A ths tis csistt ith
th statgic siti a isk atit?
2. wh ha ths tis slct a ths jct?
3. A th th tis shl csi?
Some key questions to ask about each key aspect o strategy include:
FIGUre 2: Ky qustions boads should ask
External environment
1. ds th sitati aalsisc all th cssa isss?
2. d t lk at aasct i m tail?
3. H lial a igs isth imati?
Strategic risks/opportunities
1. A lkig at th ightstatgic isks, icligtati (a th iiialisks a isks i cmiati)?
2. what titis a aailal t s?
3. what isks a a ttak i sit jctis?
4. what scs a cmtcis t l?
Business model how do
we make money?
val chai
Ct statg a sissla clait/c cmtcis
Clt-als a mac-as
Talt
Assts/liailitis
Implementation
1. A ha ith gss
a s xt sts?2. A th a actis
t tak t ass alms?
3. A sig that la lsss m mistaks?
Results
Impa
ct
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