Welcome to the CFO Asia Forum 2011- Session begins at 5 pm

Knowledge Management Solutions

Going Beyond the Numbers: Enhancing the role of the CFO as a strategic decision makerwith Business Intelligence

Ashim Berry

• Finance professionals are at the heart of any enterprise and significantly impact the Operational Performance, Strategy Planning, Execution & Control.

• Stakeholders are increasingly looking to the CFOs as not only those overseeing the books and dealing with the financials.

• Today, significant amount of time and effort are spent daily in preparing and digesting voluminous spreadsheets that provide a lot of data but limited decision-making capability.

Since Financial Crisis• 3 Mega Shift in Trends

• Loss of Trust from Customers, Corporations & Government• Demographics:

• New Emerging Markets (Rise of the East)• Customer Behaviors : Going Mobile, Electronic Forms, etc.

An Overview

Observations Good Data: The CFO’s Ultimate Challenge Changed priorities for the CFO – Business

Intelligence moves to top of the agenda Cut the enterprise cost base Make faster decisions Provide more transparency

Ease of use and self service changes the domain of BI.

Similar Conditions• Most have Excel Reporting or Existing Dashboards

Challenges•Business Visualization was Poor (i.e. Lack of 360 degrees View)

• Technology cause information to display in Silos or In Summary•Lack of Business Associativity & Granularity

• Risk vs Revenue vs Assets (Granular at the Business Segment Level)• Canned Reports lack “Dynamism”

•Changes to business rules / dimensions were slow to implement •Pressure for Transparency & Accurate Reporting demanded by both Internal Customers & the Financial Community

• Senior Management, Line Managers, Investors, Regulators (MAS), Auditors•Increase Speed of Financial Reporting (Closing the books)•What is my exact financial position now & compared to our peers?

Business Analytics Challenges

Agenda

• Andy Honess, QlikTech, Vice President Global Enterprise Accounts

• Application showcase

• Client session

• Discussion & Networking

P ie c in g t h e F in a n c ia l B i t s To g e t h e r

About Us

• Business Intelligence and Corporate Performance company in Singapore since 2004

• Regional focus with 250 customers served• Regional Presence with offices in Malaysia, Thailand, Hong

Kong, and HQ in Singapore• Specializes in the Large MNCs / Government sector

Knowledge Management Solutions

Company Profile & Experiences

Financial Dashboard Platform - QlikView

Unique Value

• KMS key differentiating factor is our consulting talent.

• 7 years in supporting decision making for the CFO function

• Wealth of experience in Large Enterprise Global Projects with

Complex Requirements

• Different Verticals Expertise

• Consultants with a deep functionality understanding across

business domains (Finance, human resources, risk analysis,

manufacturing, supply chain, production, etc.)

Leveraging Dashboard to Optimize the Role of CFOs - DEMO

A Review of the KMS Financial Dashboard KPI Metrics

KMS Financial Dashboard Analytics: A “Fly By Wire” Approach

A Demonstration

Financial Dashboard – Global Mobility

Data Visualization

R e a d in g t h e F in a n c ia l S t a t e m e n t

Platform Offerings

What is QlikView? Integrated

Digital DashboardBusiness IntelligenceManagement Reporting

A Fundamental Difference

AssociativeThought drivenNaturalFreeingFlexibleCollaborativePersonal Empowering

Patented In-Memory Associative Technology

What

TimeM

em

ory

& P

roce

ssor

Po

wer

64 Bit

Traditional Cube OLAP“Pre-processing”

QlikView Real-time OLAP“Real-time processing”

In Memory• Fast• Light impact• Visually

Interactive• Summary and

Detail• Portable• Simple• Inexpensive• Integrative

The Power of SimplicityHow

We Make Things EasierCustomer Profiling

(e.g. DW)

Financials Projections

(Excel)

Local Intelligence

(MS Access)

ExternalData Source (e.g.

CurrencyExchange)

ERP/CRM Systems