cf presentation 11.8
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Social Entertainment on Your Mobile Device
Founder & CEO
Started Sheena Allen Apps at age 22 with a non-technical background
Bootstrapped Sheena Allen Apps to 5 apps, 1.4M+ downloads
Featured in Mississippi Business Journal (2x), Clarion Ledger (MS state-wide newspaper), Innovative Pointe Magazine, Under30CEO.com, Blerdology, TheRecapp
Sheena Allen
…Previously Released Apps
InstaFunds 11,639 total downloads
70,368 total downloads
1,316,215 total
downloads
13,998 total downloads
48,931 total downloads
* Download count through mid October 2013* Every app has been ranked in its category (with Dubblen being ranked in the Overall category)
Gap In the Market Ability for brands, retailers, and celebrities to have direct engagement with their followers and/or customers.
Combining User Engagement and Gamification
People have tried to create exclusive hashtags on other popular photo sharing platforms, such as Instagram, but have been unsuccessful.
The Solution
The app will give users a new subject every 24 hours (popular subjects or current events to better pull in users when possible)
Allows target user engagement by allowing users to also create subjects and have their followers upload the content.
Each subject is exclusive. Only one subject per picture. Each subject has an owner.
Organizes pictures based on subjects/topics
Business Model Freemium app with (1) Paid Memberships or (2) Pay-Per-Subject
1. Basic (Free), Plus ($3.99), Pro ($7.99), and Premium ($19.99) Memberships
2. $0.99 for every Pay-Per-Subject
PicSubject Marketplace
Sell popular subjects to other users on SubjectStore.com. PicSubject gets 5% of each sale.
Data
Provide Analytics to brands/companies
Subject of the Day
Pay to be the subject of the day
Business Model Freemium app with (1) Paid Memberships or (2) Pay-Per-Subject
1. Basic (Free), Plus ($3.99), Pro ($7.99), and Premium ($19.99) Memberships
2. $0.99 for every Pay-Per-Subject
PicSubject Marketplace
Sell popular subjects to other users on SubjectStore.com. PicSubject gets 5% of each sale.
Data
Provide Analytics to brands/companies
Subject of the Day
Pay to be the subject of the day