CENTRAX CORPORATION www.centrax.com 312 946-9360 Presenters: Molly Heilmann – VP of Client Relations Tsvetana Prieto – Lead Video Producer Amy Brenman – Director, PR 312 946-2025

REALIZING YOUR eLEARNING VISION with VIDEO

I. Video is EVERYWHERE! And the web has made everyone a videographer. II. Brandon Hall: “The 2 complaints surrounding eLearning I hear most often are the

lack of interactivity and the absence of video in web-based training (WBT)… III. Video elicits many emotions and has the opportunity to keep people engaged for

learning to take place.

IV. Good uses of video in eLearning: eLearning spokesperson

Interview / Lecture

Video Spokesperson with 3D Virtual Video Trainer

Scenario-Based Vignettes

V. Decisions with clients a. Clarify who will be making decisions with you b. Clarify desired results c. Get access to all relevant resources

VI. Some things to think about prior to shooting video

a. Budget i. Shooting video can be very cost effective and does not have to cost a lot

of money – Depends on client’s needs ii. The more answers you have, the more likely your project will be

successful financially and technically b. Use green screen or live background? c. Length of video? Size matters for video

i. Chunk video content to add a dynamic element to any eLearning d. Actors / Talent

Prior to shoot: i. Choose talent ii. Send completed scripts iii. Include detailed descriptions of character, setting, audience, scene layout iv. Establish dress code v. Establish time and address for arrival

e. Agenda

i. Send to ALL participants ii. Allow enough time for participants to be prepared iii. Designate one person to be in charge of all communication for talent and

crew VII. Video Processes

a. Visual storyboard (FOR CLIENTS TO VISUALIZE) – Dynamic visual representation of how video will look and sound

b. Video Storyboard (for your video crew) – Outlines visual presentation of script and may explain how video will be shot

c. Script – Content placed in a short and sweet scene. Style similar to reading a book.

Video is Everywhere – So Get Ready for the Future of eLearning!