certificte(suprmarkets).docx

7/27/2019 CERTIFICTE(SUPRMARKETS).docx

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UNIVERSITY OF MUMBAI

PROJECT ON:

SUPERMARKETS IN INDIA

SUBMITTED BY:

MITHUN SHANKARANKUTTY KONJATH

T.Y.B.M.S

SEMESTER V

ACADEMIC YEAR 2013-14

PROJECT GUIDE:

PROF.KAPIL THAKORE

VIVEK EDUCATION SOCIETY

VIVEK COLLEGE OF COMMERCE

SIDDHARTH NAGAR GOREGOAN (WEST)

MUMBAI-400104


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CERTIFICATE

WE , hereby certify that MITHUN SHANKARANKUTTY KONJATH of thirdyear bachelor of Management Studies , Vivek College Of Commerce , has

successfully completed project on SUPERMARKETS IN INDIA in semester V

of the academic year 2013-14

Internal Examiner External Examiner

PROF.KAPIL THAKORE

Co-Ordinator Principal

PROFF.RANJEET KAUR PATEL DR.NANDITA ROY

.

College seal


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DECLARATION

I, MITHUN SHANKARANKUTTY KONJATH, student of BACHELOR OFMANAGEMENT STUDIES Semester V ,Vivek College Of Commerce , hereby

declare that I have completed the project on SUPERMARKETS IN INDIA in

academic year 2013-14

The information submitted is true and original to the best of my knowledge

Signature Date:

(MITHUN SHANKARANKUTTY KONJATH)


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ACKNOWLEDGEMENT

To list who all helped me is difficult because they are so numerous and the depth is

so enormous.

I would like to acknowledge the following as being idealistic channel and fresh

dimension in the completion of this project.

I take this opportunity to thank the University of Mumbai for giving me chance to

do this project.

I would like to thank my principal, Dr. Nandita Roy, for providing the necessaryfacilities required for completion of this project.

I take this opportunity to thank our coordinatorMrs.RANJEET KAUR PATEL,

for her moral support and guidance.

I would also like to express my sincere gratitude towards my project guide

Mr.KAPIL THAKORE whose guidance and care made the project successful.

I would like to thank my college library, for having provided various reference

books and magazines related to my project.

Lastly, I would like to thank each and every person who directly or indirectly

helped me in the completion of the project, especially my parents and my peers

who supported me throughout my project.

Name and signature

MITHUN SHANKARANKUTTY KONJATH


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INDEX

SR.NO TOPIC PAGE NO.

1 INTRODUCTION 1

2 OVERVIEW 2

3 HISTORY 4

4 TYPICAL SUPERMARKET MERCHANDISE 6

5 TYPICAL STORE ARCHITECTURE 8

6 HOW TO LAYOUT SUPERMARKET? 9

7 INVENTORY CONTROL SYSTEM FOR

SUPERMARKETS

10

8 SUPERMARKET STRATEGIES 11

9 ACCOMMODATING BUSY SHOPPERS 12

10 SUPERMARKETS:CHALLENGES AND

OPPORTUNITIES

13

11 SUPERMARKETS IN INDIA 14

12 NEW SUPERMARKET CHAIN IN INDIA 16

13 ARTCLE 18

14 CASE STUDY-APNA BAZAAR 20

15 CASE STUDY-HYPERCITY 47

16 SUPERMARKETS-ADVANTAGES OF DOING

BUSINESS ININDIA

51

17 ADVANTAGES 52

18 CRITISM 53


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