Newmark Productions

Fast Facts

Ceo Alan Newman and CFO Mark Cohen founded Newmark Productions in 1990. Newmark maintains offices in New York and Los Angeles and currently employs more than 500 people. Since its founding, Newmark has released 50 feature films and 7 Emmy-winning television programs.

Departments

Six departments provide the foundation for Newmark’s award-winning work: Production Distribution, Marketing/Publicity/Promotions, Television, Merchandising, and Interactive.

Production

The Production Department is responsible for making the movies-from start to finish. The movie production process is:

Story and script development Budget is assigned Production schedule is developed A director and cast is chosen Pre-production beings. Post-production

Distribution

The Distribution Department then… Books the theaters that will show the film

As theaters are located , Newmark facilitates the distribution of the films from…

New York Los Angeles Chicago Atlanta London

The Distribution Department also… Calculates Newmark’s film grosses

Marketing/Publicity/Promotions

The Marketing, Publicity, and Promotions Departments work to promote the films. They are responsible for…

Creating the movie trailers Movie posters Plan and coordinate movie premieres Create giveaway items Write press releases Coordinate talent appearances Develop sweepstakes opportunities

Television

Newmark also has a strong Television Department that develops programming for network, cable, and syndication. The department also licenses movies to these TV outlets an does its own marketing and promotions for its current series.

Merchandising

The Merchandise Department works with various licenses to create products based on Newmark’s film and television properties. It distributes these products (which can be t-shirts, Halloween Costumes, Posters, toys, etc.) to retail stores.

Interactive

Newmark’s Interactive Department creates and maintains Web sites for current television series and movies. It also sends e-mails and e-newsletters to fans to promote the films and TV shows. Finally, it maintains an e-commerce site, which sells many of the products developed by the Merchandising Department.