celsius international emea b2b marketing data services
DESCRIPTION
Celsius is an EMEA B2B marketing company, offering multi-national corporations a range of data-orientated services for multi-country B2B direct marketing and lead generation projects. Celsius is truly "International"! Located in France's 'Telecom Valley', Sophia Antipolis, our team is made up of nationals from 10 European countries, so we really understand your target audience and their cultural differences. Our mission is to help B2B multi-national corporations understand their market better and to offer them central control over budgets and content, combined with local engagement in their EMEA marketing and demand generation programs.TRANSCRIPT
Celsius International Les Cardoulines – B1 I 1360 Route des Dolines I Sophia Antipolis I 06560 Valbonne I France T +33 (0)4 9294 4000 F +33 (0)4 9294 4001 W www.celsiusinternational.com E [email protected]
Celsius International – who are we?
• Originally a Danish company founded in 1992 in the city of Aarhus, relocated to France, Sophia Antipolis, in 1999
• B2B Focus
• Management of multi-country marketing projects
• 20 employees
• 12 nationalities: Danish, French, German, Spanish, Dutch, Belgian, British, American, Russian, Moldovan, Romanian and Macedonian.
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
Celsius International - Key Competences
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
‘Celsius helps our B2B multi-national customers to gain the best return on their marketing investment by increasing their prospect
and customer value. Our direct marketing and database solutions enable them to
understand better their target markets, improve sales performance and broaden market coverage throughout Europe
and, in many cases, beyond.’
Multi-Country
Database Marketing
Database
Services
Data Intelligence
Lead / Demand
Generation
Call Center Services
Multi-Channel
Campaign Management
Database Services
• Detailed data research and acquisition programmes throughout Europe
• Database consolidation, cleansing, coding and formatting
• Data enhancement and enrichment
• Data Hosting
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
Multi-Channel Campaign Management
• Direct Mail - management of European programmes centralisation of creative process for control of
branding and coherence of message, through our partner creative agency AdPeople based in Copenhagen (part of Enfatico, WPP group).
centralisation of printing and fulfilment services for economies of scale.
• Email Marketing: Advice and support to run email campaigns
effectively and improve click-rate. Multi-country email campaign management
and execution, result analysis and reporting to identify sales opportunities.
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
Data Intelligence – manipulation, analysis, modeling
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
• Customized data models development
• Market penetration analysis• Through Coding and modelling,
identification of:
high potential segments,
green field and white spaces,
cross-sell and up-sell opportunities,
customers that may lapse.
International tele-services
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
Multi-country telemarketing projects:
• Data collection and enhancement
• Data qualification
• Lead generation campaigns
Execution through our Team Celsius call
centre partners locally situated within
EMEA
International tele-servicesOur Team Celsius partners
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com
GermanyFranceU.K.ItalyNetherlandsBelgiumSpainDenmarkSwedenPolandCzech RepublicTurkeySouth AfricaBrazil
Our References
Copyright 2011 - Celsius International – All rights reserved.
www.celsiusinternational.com