celebrate national voter registration day! presented by
TRANSCRIPT
CELEBRATE NATIONAL VOTER
REGISTRATION DAY!Presented by
ABOUT NONPROFIT VOTE
About
Founded in 2005, Nonprofit VOTE partners with America's nonprofits to help the people they serve participate and vote.
We are a leading source of nonpartisan training, materials and other resources for nonprofits doing voter engagement work.
Find out more about our mission and partners on our site at www.nonprofitvote.org
TODAY’S PRESENTERS
Who
Jessica ReevesMarketing and
Partnerships Director,Voto Latino
Maggie BushElections Program
Manager, League of Women
Voters
Fiona Yau-LuuNational Programs
Manager,Bus Federation Civic
Fund
AGENDA
Agenda
What is National Voter Registration Day?
How it all works
Voter Registration
Tools for You
Every election year, millions of Americans miss the opportunity to vote
simply because of missed registration deadlines or other voter registration
problems. In 2012, a group of organizations came together to change that–
and a holiday was born.
THE CHALLENGE OF VOTER REGISTRATION
THE STORY SO FAR
NVRD was a great success in 2012, 2013 and 2014, engaging thousands of citizens, volunteers and organizations. In 2014 alone:• 154,500 + voter registrations!
• 2,263 participating organizations from all 50 states
• 10,802 volunteers
OUR GOALS IN 2015
• Register 85,000 people • Engage 8,000
volunteers• Partner with 1,500
organizations
Goals
HOW IT WORKS
• Partnerships can bring our message and our field presence into every community.
• New technology connects interested voters with helpful volunteers in their community.
• Media - One day of blow-out media and communications work to make sure no one can miss the news.
Why it works
TIMELINE
• Tues., Aug. 18th – Google Hangout on Becoming a Partner
• Fri., Aug. 21st – Webinar on Event Tools• Tues., Sept. 1st – Final materials deadline
(poster/sticker mailing) • Thurs. Sept. 3rd – Twitter Chat
#CelebrateNVRD• Tues., Sept. 22nd – National Voter
Registration Day
Timeline
GETTING STARTED
1. Sign up at bit.ly/JoinNVRD
2. Tell us about your event at bit.ly/MyNVRDEvent
3. Get free posters and stickers mailed to you!
4. Hold an awesome voter registration event!
5. Tell us how it went Media
HTTP://CELEBRATENVRD.ORG
QUESTIONS?
Questions?
VOTER REGISTRATION: VENUES • Walk your neighborhood• Farmers markets or busy
streets• Bus stops • Churches• Schools• Campuses and
Universities • Local businesses
VOTER REGISTRATION: TIPS
• Keep records• Group training• Practice your “pitch”• Know the rules • Partner with
experienced groups (like the LWV or Nonprofit Vote)
• Keep it positive and personal!
Tips
VOTER REGISTRATION: THE PITCH
• Get voters talking about what matters to them • Voting is a chance for all of us to have our say • Election Day is the one day when we are all equal,
but we have to be registered in order to participate • If you’ve moved, you need to re-register! • Friendly always wins!
The Pitch
VOTER REGISTRATION: NEXT STEPS
• Learn about voter registration in your state• Make sure you’ve told us about your event!
bit.ly/MyNVRDEvent• Promote your event• Recruit partners and volunteers
The Pitch
QUESTIONS?
Questions?
TOOLS FOR YOU: THE ORGANIZER’S KIT
• National Voter Registration Day is largely event driven. And we want to ensure that you have a successful event
• When you sign up, you’ll be given access to the Organizer’s Toolkit, which will cover everything from volunteer recruitment to logistics on the day of
Tools for You
TOOLS FOR YOU: THE ORGANIZER’S KIT
• Large national media presence in both traditional and new media.
• Social media will be especially important. Start using #CelebrateNVRD now!
• Free communications toolkit for all partners (press releases, email blasts, etc. at: www.nationalvoterregistrationday.org)
TOOLS FOR YOU: THE MEDIA KIT
• A large media presence in both traditional and new media will drive voters to seek out registration opportunities
• When you sign up, you’ll be given access to the Communications Toolkit (press releases, email blasts, etc. at:)
• Social media will be especially important. Start using #CelebrateNVRD now!
Media
TOOLS FOR YOU: MEDIA KIT
Media
Look for NVRD on:
TOOLS FOR YOU: SOCIAL MEDIA
Twitter: twitter.com/#CelebrateNVRD Tumblr: CelebrateNVRD.tumblr.comFacebook: facebook.com/CelebrateNVRD
OFFICIAL HASHTAG
#CelebrateNVRD
Media
TOOLS FOR YOU: SOCIAL MEDIA
Media
TOOLS FOR YOU: POSTERS
Media
TOOLS FOR YOU: VOTER REG IN YOUR STATE
Media
NEXT STEPS
• Sign up as a partner! • Ask questions – we are
here to help • Start planning early
Next Steps
QUESTIONS?
Questions?
