cat. car wash - en

CAR WASH LINE

cosmetics for your car


MA-FRA S.p.A. Via Aquileia, 44/46 20021 BARANZATE (MI) ITALY

Tel. +39 02.35.69.98.1 Fax +39 02.35.69.98.00

www.mafra.com

The main aim of any car wash – whether small or big – is to satisfy

the Customer, who wants and will always want a professional,

convenient, quality service.

Tapping into continually evolving market trends is the hardest and

most challenging aspect of any industry whose main goal is to satisfy

the Customer, MA-FRA – with its slogan “the cosmetics for your car” has

taken this goal and made it its very own production philosophy.

MA-FRA’S “Car Wash” line has been designed for car washes that

want to offer their Customers the best, from all points of view, and also

provide the utmost care for the entire car wash cycle.

MA-FRA’s products, which are ISO 9001 and ISO 14001 certified,

have been formulated to optimise car wash performance, reduce

pollution and provide – when required – an efficient waste water

recycling system.

Purchasing a MA-FRA product also means being provided with

a professional, after-sales service from specialists available at

any time to solve problems on the spot, because for MA-FRA

a satisfied Customer is a Customer “for life”.

• THE COMPANY

• “ECOMAF” LINE

1 • PRE - WASH

2 • EMOLLIENT

3 • FOAM WASH

4 • PRE - WAX

5 • WAX

6 • FINISH

• COMPLETING THE SERVICE

• SELF SERVICE STATION

• CLEANING AND

MAINTENANCECERTIFICATE n° 2093/2

Q

UALITY SYSTEM REGISTERED

CERTIFICATE n° 8069

ENVIR

ONMENTAL SYSTEM REGISTERED

THE COMPANY

40 years working in the car and

profess ional vehic le operator

sector, a world-wide distribution

network, a whole range of specialist

products: these are just a few of

the facts summing up the work of

MA-FRA, the Ital ian company

specialised in “car care” products.

The Company’s operative site is

based in Baranzate (Milan), while its

sales network comprises more than

130 one-f i rm dealers located

throughout Italy and in 40 European

and non-European countries.

A young, dynamic, state-of-the-art

s e e k i n g c o m p a n y , M A - F R A

provides i ts Customers with a profess ional

s e r v i c e w h i c h t h e y c a n t r u s t , a s o n l y

major businesses can do.

Making the world of car-washes more familiar for users and

less complicated for operators: in short, this is the mission of

Federlavaggi, the association founded by MA-FRA along

with prestigious partners such as Autoequip, Ceccato,

Favagrossa, Mix-Istobal, Ryko, Washtec. The evolution of

the car-wash sector through the development and sharing

of guidelines and business ethics, values which MA-FRA has

always embraced.

FEDERATION OF VEHICLE WASH COMPANIES

“ECOMAF” LINE Based on in-depth research and major investments in the field of high biodegradability detergents, “ECOMAF” is the line devised by MA- FRA, in pursu i t of i t s goal to continually improve its own range and above all give users the certainty of a user-friendly product range which meets the strictest European standards on environmental protection.

“ECOMAF” is the innovative line of ecological detergents , for mulated exclus ive ly us ing n a t u r a l s u r f a c t a n t s . T h e l i n e o f f e r s p r o d u c t s f o r professionals, designed specifically to offer the utmost biodegradability and thus reduced environmental impact.

Shampoos, foam washes, cleaners for exteriors and waterproof waxes: ECOMAF products are made using raw materials of vegetable origin. Based on sugar and alcohol derived from essential oils of vegetable origin, are completely and quickly biodegradable.

MA-FRA has turned coconut, corn and potatoes into powerful agents for products which can successfully compete on the market without harming nature.

USING NATURE TO PROTECT

THE ENVIRONMENT *Surfactants which are entirely and rapidly biodegradable, in accordance with the OECD 301D/E test and supplementary test on metabolites.

N

ATURAL SURFACTANTS

100% BIODEGRADABLE

N

ATURAL SURFACTANTS

100% BIODEGRADABLE

*

CERTIFICATE n° 8069

ENVIR

ONMENTAL SYSTEM REGISTERED

1•PRE-WASH

SUPERMAFRASOL anti-static detergent

Field of applicationAutomatic car washes

Advantages• Easily removes all types of dirt,

including ingrained dirt• Keeps its excellent cleaning power

also in hard water areas• Versatile and good dilution

• Indispensable in winter, when the layer of dirt is thicker

• Leading product in Ma-Fra's range

SUPERBRILLMAX B2bi-component polishing pre-wash


Advantages• Easily eliminates traces of dirt without

attacking treated surfaces• Phosphate-free product

•Excellent combination of cleaningpower and foam

• Does not damage aluminium parts; ideal for motorbikes

• Easy to rinse

JEDY safe pre-wash


Advantages• Ideal in summer or in hot climates

• Compatible with any type of self-drying wax

• Excellent, easy to rinse foaming power• Safe to use

• Dissolves dirt without damaging treated parts

M1 Ecomaf vegetable based pre-wash


Advantages• Low environmental impact

• Effective cleaning on any type of dirt• Produces a polished effect

• Compatible with any purification or water recycling system

• Reduces the running costs of purifiers

PULIMOSCERINI insect remover


Advantages• Excellent product to rapidly remove insects

• Suitable for all metal, plastic or glass-fibre rein-forced plastic

• Does not damage treated surfaces• Guaranteed results

pH valueDilution in litres of waterEase and safety of use


2•EMOLLIENT 3•FOAM WASH

MAFRASOL polish cleaner


Advantages• Removes marks and stubborn dirt

• Excellent price-quality ratio• Good compatibility with any type

of self-drying wax• Easy to rinse

D.O.C. quality cleaner


Advantages• Suitable for snow effect arch systems with

only a few seconds between thepre-wash and wash cycle

• Easy rinse• Excellent cleaning power

• No compatibility problems with other waxes• Can be used as pre-wash - using an atomising spray - due to its excellent

cleaning power

WHITE SCHIUMA ATTIVA high performance foam


Advantages• Concentrated cleaning liquid

• Medium alkalinity •Forms a compact, easy to remove foam

•Helps keep brushes soft and clean

PANTHER foam with high visual effect


Advantages•Pink coloured liquid for high visual impact

•Ideal for car-washes under new management or for those who want

to stand out from the rest• Forms a compact, easy to remove foam

• Helps keep brushes soft and clean

DETERGENTE SCHIUMOGENO Ecomaf vegetable based product


Advantages•Organic product which is compatible with

most self-drying waxes• Helps eliminate the pH values created

in previous cycles• Increases the performance of the wax by

adjusting the pH values•Ideal for hard water

cosmetics for your car cosmetics for your car

pH valueGrams per vehicleTime needed for the product to act

4•PRE-WAX

NEUTRIXneutral cleaner


Advantages• Fluid with easy intake for car-wash machinery

• Balanced, easy to rinse formula• Keeps brushes soft and clean

• Does not leave white marks on vehicles when dry

• Compatible with any wax

SHAMPOO PRECERAEcomaf vegetable based catalyst


Advantages• New acid pH product

• Increases the performance of self-drying waxes

• Keeps brushes soft and clean, preventing the formation of scales

• Compatible with any purification method• Ideal for water recycling systems

THIS CAR WASH DOES NOT USE

HAVE YOU GOT PROBLEMS WITH DRYNESS? THE WAX DROP CLEAN SOLVES THEM!- ALWAYS CLEANED BRUSHES - THE FASTEST AND THE BEST DRYNESS WITHOUT MICRODROPS OR WHITE RESIDUES - SHINING WINDOWS WITHOUT TRACES OF GREASE

TEST IT! FREE DEMOSTRATIONS! www.mafra.com


N

ATURAL SURFACTANTS

100% BIODEGRADABLE

N

ATURAL SURFACTANTS

100% BIODEGRADABLE




D R O P C L E A N

www.mafra.com

SOFFIO polish effect smooth wax


Advantages• Product rich in high adherence hard waxes

•Immediate breakage of the water film with subsequent pearly finish

• Guaranteed smooth finish and drying when under the blower

• Indispensable for high speed drive-through car-washes

• High performance product also with hard or recycled water

SPECCHIO protective bi-polish hot wax


Advantages• Product rich in long-lasting protective

polishing waxes• Creates a "silky" effect on the metal

• High level polishing effect• Ideal for systems using hot waxes

•Does not dirty windscreens or brushes

DROP CLEAN long-lasting shiny synthetic wax


Advantages• Does not contain mineral or synthetic oils• Does not smear the windows of vehciles:

no wipes needed for cleaning• Does not dirty floors or parts in direct contact

with the product•Excellent drying

• Does not leave white marks

5•WAX

IDROPIU' wax for underbodies


Advantages• Protects the parts of the vehicles subject to

external aggression from corrosion• Does not contain synthetic mineral oils• Does not leave black marks on floors

• Excellent resistance to salt wash

WAX NET foam wax


Advantages• High visual impact

• Does not smear; no need for wipes to clean• Easy to adjust

• Excellent performance when demineralised water is used

IDRODIAMANT hydro polishing wax


Advantages• Mixture of synthetic waxes with high

waterproofing action• Excellent quality-price ratio• Fast to break the water film

• Easy to adjust



6•FINISH

NERO GOMME Ecomaf vegetable range


Advantages• Does not leave visible traces on the hubs

• polishes the tyres and revives original colours• Prevents tyres from cracking

• Does not contain colorants or phosphates• Ideal for automatic car wash systems

NERISSIMO polish for tyres


Advantages• Concentrated, high performance product

• Long-lasting shine• Does not smear or stick

• Easy absorption

PULIMAXcleaner for car interiors


Advantages• Cleans plastic and fabric parts perfectly

• Recommended for leathers• Pleasant fragrance of cleanliness

• Super concentrated product

CRISTALVETRO window cleaner


Advantages• Active foam product

• Easy to apply • Eliminates traces of smog and nicotine

• Excellent quality-price ratio• Does not smear, even when left to

dry in the sun

DIAMANT PLASTdashboard cleaner


Advantages• Contains 98% of active substances

• Excellent cleaning power• Non-sticky

• Also in the "light" version - without silicone - for hard plastic dashboards of modern cars

• Leading product of Ma-Fra's range • Special for wood and briar




COMPLETING THE SERVICE


• TREATEMENT WITH� POLISH� DETERGENTS

AND PROTECTIVE WAXES

• WIDE CH�OICE OF PRODUCTS FOR TH�E CARE OF YOUR CAR


THE MOST COMPLETE RANGE OF PRODUCTS FOR YOUR CAR

DISINFECTION TREATMENT ON REQUEST


Communication problems at the sales point?

MA-FRA can help!

• Striking showcases

• Automatic distributors for car care products

• Billboards for a more professional image

• Personalised clothing





HERE QUALITY CLEANING OF CAR

INTERIORS WITH



PRODUCTS

SELF SERVICE STATION

JEDY safe foam pre-wash

Field of applicationSelf-service stations

Advantages• Excellent foaming power and easy to rinse• Easily removes stubborn dirt such as dead

flies and rust on hubs• Does not damage treated parts

• Pleasant fragrance• Compatible with any type of self-drying wax

PERBOX low foaming detergent


Advantages• Low foaming, easy and fast to rinse product• Easily removes stubborn dirt such as dead

flies and rust from hubs• Does not damage treated parts

• Pleasant fragrance• Compatible with any type of self-drying wax

D.O.C. quality cleaner

Field of applicationNew generation self-service

stations with active foam

Advantages• Compact and easy to remove foam product

• Recommended for car-washes with low pressure foam system

• Easily removes stubborn dirt such as dead flies and rust from hubs• Pleasant fragrance

• Does not damage treated parts

WHITE SCHIUMA ATTIVA high performance foam


Advantages• Concentrated cleaning liquid

• Forms a compact, easy to remove foam• Pleasant fragrance

• Creates a snow flake effect creamy foam

PANTHERhigh visual impact foam


Advantages• Pink coloured liquid for high visual impact• Recommended for car-washes under new

management or those who want to stand out from the rest

• Concentrated cleaning product• Pleasant fragrance

• Forms a a compact easy to remove foam


CROMOPAV descaler for car-wash areas

Field of applicationDrive-through car washes and

car wash areas

Advantages• Eliminates scales forming on windows and painted parts of drive-through car washes

• Cleans scaling from floors• Does not damage galvanised or

aluminium parts•Cleans photocells, improving the

safety of the car-wash system

PULIVAPORAPID descaler for coils


car wash areas

Advantages• Specific product for in-depth removal of sca-

ling or rust from the coils of hydrocleaners• Enhances heat exchange

• Does not damage treated parts• Used by Maintenance Centres

IDROCLEANER anti-scaling additive


car wash areas

Advantages• Prevents the formation of scales on the hydro-

cleaner coils with special tank• Keeps the coils clean, improving

heat exchange• Extends the life of the hydrocleaners• Product suitable for all hydrocleaners

• High preformance also when hard water is used

CATENOIL grease for chains


car wash areas

Advantages• Forms a thick film, resistant to chemical,

salt and high pressure wash• Excellent adhesion and resistance:

does not run• Guarantees excellent lubrication of all chains

• Does not dry• Super concentrated and compact product

BP 2000enzyme treatment for water

Field of applicationRecycled water

BAT 20anti-putrification treatment for water


BAT 21waste water treatment


BAT 22odour treatment in tablets


Advantages• Prevents the formation of unpleasant smells• Accelerates the water purification process• Easy to use: packed in bags to be placed in the hydroseparator

Advantages• Eliminates unpleasant smells• Easy to use: to be used with timed dosing pumps

Advantages• Eliminates unpleasant smells• Easy to use: tablets to be placed in the float in hydroseparators

Advantages• Prevents the formation of unpleasant smells• Easy to use: to be used with timed dosing pumps

CLEAN BRUSHER brush cleaner


car wash areas

Advantages• Cleans dirt and grease from the

bristles of the brush• Removes and eliminates wax deposits

and scales• Excellent softening effect

• Does not damage treated parts

CLEAN BRUSHER PLUScleaner for new generation bristles


car wash areas

Advantages• Specific product for spunbonded fabric

or expanded polyethylene brushes• Removes traces of algae from brushes

and mechanical parts• Excellent softening effect

• Does not damage treated parts• Dissolves and eliminates stubborn dirt on bristles, such as grease and wax deposits

CLEANING AND MAINTENANCE


cat. car wash - en

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