cases it sector (part three)
TRANSCRIPT
The presentation was attended by more than 120 representatives of IT companies and media - business, specialized
Following the results of the event more than 30 video reports and articles in leading periodicals came out
PR-case: Organization of «UKRNET» press-conference in Information agency UNIAN,
on which were announced plans on development of national Internet-portal UKR.NET on 2010.
Arrangements for the activities preparation were conducted by Publicity Creating (text materials, preparation of speakers, conducting, working with the media, the report, more than 250 publications).
PR-case: Organization of the Microsoft seminar at the
exhibition EnterEX (admission to "Internet pioneers")
PR-case: PR-moving of "Kompeks" (c. Belaya Cerkov, a manufacturer of computer cases) on the Ukrainian market: press
tour, the conference, a series of notes, articles and releases
PR-case: PR-moving of «ComPAS» (Donetsk) the developer of software for enterprise management “SVOD"
Organization of press events, writing a series of articles and press releases PR-moving company's first person, consulting
The development of activities scenario, quizzes, production of defile by INVEX Telecom,
anniversary cake, emcee of the event national artist Yevgeny Paperniy
PR-case: modification and strengthening of the company's
reputation CITIUS before M & A
Objective: To increase the level of recognition of the company among market operators, to declare the exclusivity of services and market share, of high professional level of specialists.
Among the tools were used - press events, a series of articles and releases, operative consulting, media and the Internet monitoring, the preparation of the speaker.
PR-Case:
PR-support of M & A companies ASG and "Poligrafimport», promotion of Mitsubishi monitors in Ukraine
First period: Development of a comprehensive program to promote ASG Company on IT market of Ukraine, the speaker Dmitry Tolstoluzhsky, monitors of Mitsubishi brand Second period: PR-support of M & A companies ASG and "Poligrafimport" - the first merger in the market of polygraph equipment, which contributed to the conquest of the "Ukrainian Printing Group“ Company market leadership
Three stages of a business combination of "Poligrafimport» and «ASG»,
press events, articles, releases
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