cases it sector (part three)

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Cases Examples of implemented PR- projects (IT-market, №3) 1

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Cases

Examples of implemented PR-projects

(IT-market, №3)

1

PR-case: Presentation of data processing machine

K6-III in Ukraine (for AMD Company)

The presentation was attended by more than 120 representatives of IT companies and media - business, specialized

Following the results of the event more than 30 video reports and articles in leading periodicals came out

PR-case: Organization of «UKRNET» press-conference in Information agency UNIAN,

on which were announced plans on development of national Internet-portal UKR.NET on 2010.

Arrangements for the activities preparation were conducted by Publicity Creating (text materials, preparation of speakers, conducting, working with the media, the report, more than 250 publications).

PR-case: informational support ORACLE representative

in Ukraine, press events, articles, releases

Publications in leading business and IT editions of Ukraine

Organization of corporate events: New Year's Eve, wine tasting

PR-case: Organization of the Microsoft seminar at the

exhibition EnterEX (admission to "Internet pioneers")

PR-case: PR-moving of "Kompeks" (c. Belaya Cerkov, a manufacturer of computer cases) on the Ukrainian market: press

tour, the conference, a series of notes, articles and releases

Winners of the New Year campaign on the FM-radio channel,

prizes distribution

PR-case: PR-moving of «ComPAS» (Donetsk) the developer of software for enterprise management “SVOD"

Organization of press events, writing a series of articles and press releases PR-moving company's first person, consulting

PR-case: Organization of events dedicated

to the 10th anniversary of the INVEX Telecom Company

Official conference for partners with media,

more than 100 people, the hotel complex "Rus´"

State reception in tribute to the 10th anniversary of the company,

"turnkey"

The development of activities scenario, quizzes, production of defile by INVEX Telecom,

anniversary cake, emcee of the event national artist Yevgeny Paperniy

PR-case: modification and strengthening of the company's

reputation CITIUS before M & A

Objective: To increase the level of recognition of the company among market operators, to declare the exclusivity of services and market share, of high professional level of specialists.

Among the tools were used - press events, a series of articles and releases, operative consulting, media and the Internet monitoring, the preparation of the speaker.

Publications in press

Publications in press

PR-Case:

PR-support of M & A companies ASG and "Poligrafimport», promotion of Mitsubishi monitors in Ukraine

First period: Development of a comprehensive program to promote ASG Company on IT market of Ukraine, the speaker Dmitry Tolstoluzhsky, monitors of Mitsubishi brand Second period: PR-support of M & A companies ASG and "Poligrafimport" - the first merger in the market of polygraph equipment, which contributed to the conquest of the "Ukrainian Printing Group“ Company market leadership

Three stages of a business combination of "Poligrafimport» and «ASG»,

press events, articles, releases

More than 150 publications and reports after press events

Welcome: Publicity Creating,

company of strategic communications

Tel/fax: +38 (044) 596-19-79, 596-19-80 e-mail: [email protected] Web-site: www.publicity.com.ua Join us on Facebook, Twitter, YouTube