case4_300610_dailynotes

8/9/2019 Case4_300610_dailynotes

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Case group work daily recording Case

number: 4

Date: 300610

Case group work program of the day:

Description of the group working element:

1st task:

Going to the case site in time and asking questions puzzling the mind overKotkas future and finding more about Kotkas city authorities ideas andcurrent businesses.

Outcomes of the working element:

Being late 30 minutes or so from the appointment

Operations and businesses of harbor

Whole are in question is owned by city of Kotka

Logistics operations and industrial activities are located in vicinity of thearea intended to be planned. There is also approximately 100 boats of

Russians in storage and maintenance during the winter. Could be movedto next level by offering sea routes with other harbor cities (also movingthe boat e.g. to Turku and the owners would travel there by train and thensail one-way to Saint Petersburg).

Identity of harbor is important when planning the harbor new functions.

Demographics and employment

City of Kotka is multicultural society with 55 000 inhabitants with 2400foreigners consisting of 90 different nationalities and total growth of thearea is 300 persons. Considerable number of 1100 Russians are elderlypeople. This has been a big change for Kotka.

Problem of integration is to have companies employ the foreigners andbest way of employment has been entrepreneurship. Mylly, multiculturalcentre (sponsored by RAY and city of Kotka), has been a bridge by offeringtraineeships for foreigners.

Kotka rivers history has been with fishing, energy, watermills and floatingtimber logs, now pulp industry. Unfortunate results have been the


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pollution of the river and extinction of salmon -> river is unemployed atthe moment.

Gulf of Finland blooms due to trade between Russia and Germany

Other services

There is currently one kindergarten serving in Russian at Kotka region.

There is a virtual branch of Russian museum

Kotkas nightlife is concentrated in homes of inhabitants

100 000 visitors per year in state of art maritime museum!

References

Malm faced similar issues. SME, intellectual capital are now in the harbor.

Centrification may create problems due to fact that people currently livingin area couldnt do it anymore. Some people may feel that their area isbeing overlooked and money flows out of their pockets to others.

Key Issues Heikki Laaksonen, main gardener, is opinion leader considering the

greenery especially after having completed with cost-efficient way therenovation of Sapokka(waterfall, botanical garden level flower set-ups).

There is demand for VISA free travel

Original maritime museum was in Kotka and was moved to Kotka partlydue to great willingness to have it and also promising to make it great and

governments support for decentralization

SERGEY.

www.cursor.fi

10% of businesses in Kotka owned by Russians, which are mostly logisticssmall business with no real employment effect in Kotka. Looking forservices to tourists, trends and production companies.

500 000 VISA holders annual bypass E18 road.
http://www.cursor.fi/http://www.cursor.fi/http://www.cursor.fi/


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Currently networks to political, business development and privatecompanies

CLUSTER of green energy e.g. WINWIND

Co-operation with Hamina


2nd task: Going around the island by bus and boat and getting the generalview of the area


Sunshine, ice-cream, strawberries and raspberries. Jolly-good ride.

Great general overview over the area neighboring the area to be planned

Seeing the sandy looking wooden Alps

Sapokka is one of the best free botanical gardens. Under-marketed!


3rd task: Assess objectives and how to attain them


Figuring out selling points of the case and the persons in key positions

The mayor was not ready for press but even bad publicity is publicity.

The leaders need confidence to make decisions since the decisions are bigand mean a lot to Kotka. Pirjo Sthle might have good points for this.

Key issues to be grasped: immigrants, entrepreneurship, grassroottackling.

In mayors opinion he needs only 5 guys to run the project (needs more).The majority of the Kotka people is soon elderly. Changes in bottom-upview; city needs people taking care i.e. young people. Offer them housingclose to elder homes and jobs as well generating money.


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Other notable issues/ideas

Signs should be in English and Russian language as well especially intourist spots.

PIRTU-boat rides

On the summer, pier with cotton candy, sausage and waffle kiosks, slotmachines by RAY (who else). Minimum investments, one real house,kiosks movable. Tukkimki (BETTER THAN THE ONE IN SRKNNIEMI)

Connecting parks together with bicycle lanes (it is a long way to walkaround the island.

World of scents of all things that have passed Kotka (the pleasant ones) todemonstrate Kotkas history.

The future of the present pulp factory has definite effect how pleasant thetourists find the Kotka (maybe rather assembly) TODAY.

Marketing of Kotka to tourists is poor, maybe also renewing the concept ofMeripivt.

When to tackle cases other issues deeper (Solutions to traffic junctions,Phasing of development and implementation, Consideration ofinternationality)

Scuba-diving along easy routes

SMEs to harbor area spawning around the spa (nail salons, massage(onsummers maybe on beach))

More Russian speaking kindergartens, schools following the process.These will attract Russian business if there is enough bilingual staff to beemployed. First step might be increasing the teaching of the Russia inlower primary school as B-language even if the group sizes didnt matchminimum requirements.

Three most important issues or ideas from the day as agreedby group members at the end of the day:

1. SOCIAL COMMUNITY/ ECONOMICAL REALITY

2. CITIZENS INVOLVEMENT IN THE PROCESS (MONEY IS NOT THE ISSUE NORARCHITECTURE ETC.)

3. HOW TO STRENGHTEN MULTICULTURAL ASPECT, HOW TO MAKE IT HAPPEN

case4_300610_dailynotes

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