case study: watchsport online store
TRANSCRIPT
We have been working with Watchsport since 2011. Since that time, we have created a new concept for that company’s Internet store, designed mock-upsfor the site, and developed additional functionality for online sales.
Watchsport.ru is the first official online shopping mall in Russia selling watchesfor sports activities, tourism, and health from leading brands: Suunto, Polar, Casio, Timex, Garmin, and Beurer.
About the Watchsport Project
5 developerstook part in the project
425 hoursof work on the project
3 yearsof collaboration
About the Watchsport Project
Convenient filters
Focus on the brands: top menu and additional menu of categories
Dynamic information banners
Home page
“Gift” functionality enables the label for a product in the catalog, shows several gift alternatives as an option on the product details page, automatically calculates the amount the calculates the amount the customer saves, and displays the selected gift in the cart.
Promo-labels for individual product groups
Catalog
Order in one clickThis enables customers who are in a hurry to quickly place an order. When a customer fills in a simple form, the administrator receives a request from the product page and the customer’s contact details.
“Recently viewed” and “Special offer” blocksUsing JavaScript we embedded the Fade In Fade Out slider for low-pressure advertising of products from the catalog.
Product details page
Watchsport ClubThis enables Watchsport to set a special price for a product for its club members. It also lets Watchsport create user groups and assign an individual product price for each group.
Buy on creditAn extra button for buying a product on credit is strategically placed so the customer can easily notice it.
Product details page
Offers the ability to edit the shopping cart at checkout.
Provides easy-to-follow checkout steps.Lists a wide choice of the most popular payment methods including a Sberbank receipt.
Checkout page
The online store is integratedwith Yandex.Market, with Yandex.Market, which allows the correct catalog to be uploaded to the site and enables customers to pay for products on the service page. At the same time, order statistics are compiled for the online store.
Sales management
Interface improvementDevelopment of additionalfunctionality
Website management
We support business development and provide smooth website operationwith the following services:
Support
Partner Website
The rapid development of
Watchsport's business
encouraged the company's
owners to lau nch another
branch that offers products
for sports activities and
tourism.
We developed toolsport.ru,
а new online store with the
same style as watchsport.ru.
toolsport.ru
москва: Россия: Интернет магазин: Ежедневно и без выходных с 09:00-21:00
8 ( 495) ббО-39-68 8 (800) 555-05-68 Круглосуточно москва, np. миоа 1os, crp. 1, оф. 650 Ежедневно, без выходных Москва, Сколковское wocce 31, 2 этаж
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