Van Dorn GourmetsOnline Seller Finds Benefits of Using Stamps.com over the Post Office

Case Study

BackgroundCustomerBrian Van Dorn owns Van

Dorn Gourmets, a gourmet

spice company specializing

in all natural spice rubs,

seasoning blends, and dip

mixes. Brian started the

company a few years ago,

as a part time venture that

soon became a full-time

job. In addition to selling directly to customers, Brian was also

selling his gourmet spices to local stores, butcher shops and

olive oil manufacturers. As his company grew, Brian decided to

dedicate more time to Van Dorn Gourmets and quit his regular

job. Brian receives orders online via his website and uses

Stamps.com to ship these orders to his customers.

ChallengeBefore Stamps.com, shipping was a disaster for Brian. He hand

wrote each shipping label, hauled several boxes to the Post

Office, and waited in the long lines to be served. The labels did

not look professional and the hours spent in the logistics of

shipping and ensuring that the right packages were shipped

to the right customers took away precious time that Brian

needed to attend to his business.

SolutionSince switching to Stamps.com, these shipping related tasks

became a lot simpler. The printed labels looked professional;

Brian could even add his company logo on the label for a

stronger brand image! Moreover, he eliminated his daily trips

to the Post Office by simply scheduling carrier pick-ups.

ResultsEase of Use and ConvenienceNow, printing shipping labels is a piece of cake! Once he

receives the orders via his website, he simply imports the

information into the Stamps.com software and prints

the labels and packing slips. Moreover, Brian finds it very

convenient to be able to schedule a carrier pick-up from

right within the software.

Professional ImageWhile family owned and operated, Brian wanted to ensure that

the Van Dorn Gourmets brand provided a consistent image to

his customers, right from his website to the spice

box packaging and even to the shipping labels! With Stamps.

com, Brian is able to include the Van Dorn Gourmets logo on

the labels themselves making for a great first impression for

his customers.

Time SavingsPreviously, Brian would spend hours every day around all

the shipping logistics and then driving to and waiting at the

Post Office. With Stamps.com, he is able to focus on growing

his business and devising new recipes or flavor profiles for

his spices.

To learn more about Van Dorn Gourmets, please visit the

website at http://www.vandorngourmets.com.

“Stamps.com is easy to use, saves me time, and has great

customer service!”

– Brian Van Dorn, Van Dorn Gourmets