case study study for channel partners of packaged software
DESCRIPTION
To understand the SME’s channel partner business structure, their current product line, relationships with their vendors, revenue structure, decision influencers, opportunity & threats in the Software components marketTRANSCRIPT
Study for Channel Partners of Packaged Software & Solutions
Objective
To understand the SMEs channel partner business structure, their current product line, relationships with their vendors, revenue structure, decision influencers, opportunity & threats in the Software components market
Geography-
India (Cities including: New Delhi, Kolkata, Hyderabad, Bangalore, Mumbai and Chennai)
Sample Size
100 samples from each city
Methodology
Telephonic/ Face to Face.
Study brief-
We have conducted the study by using both CATI and Face to Face methodology and successfully completed the project within the stipulated time. Here we have collected the data points such as business structure, revenue structure, barriers in emerging markets, product offerings.After data collection we have done the analysis part and prepare the detailed report. This report helps the client to develop their market strategies.Conclusion
Successfully completed the project and provided every deliverable to the client within the given time.
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