car specials weekly

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Australia's first dealer focused car sales website

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Page 1: Car Specials Weekly

Australia's first dealer focused car sales website

Page 2: Car Specials Weekly

“Over 80% of retail customers use the

Internet as an information gathering tool

before they physically visit a dealership.”

“Over 9 million Australians are now

interacting on social networking sites.”

“2 in 5 Australians interact with companies

via social networks.”

Source: 2010 Industry Overview- Deloitte Global Services Limited

How impor tant i s

i ncreas ing

your cur rent on l ine

exposure today?

Page 3: Car Specials Weekly

Car Specials Weekly advertises only new and

demonstrator vehicles.

Unlike any online Australian cars sales website today

all the inventory you list with Car Specials Weekly is

individually indexed on Google.

By advertising on Car Specials Weekly you will

automatically increase your current Google real

estate.

Car Specials

Weekly’s

Point of Difference

Page 4: Car Specials Weekly

Control how your

vehicles are viewed by promoting

your unique offer.

Page 5: Car Specials Weekly

Set meta tag descriptions

including your dealership

name and web address to

increase your online SEO

Page 6: Car Specials Weekly

How will your dealership

benefit advertising with

Car Specials Weekly?

Page 7: Car Specials Weekly

We’re promote everything you do

Advertise service, parts and finance offers on your own

Car Specials Weekly Micro-Site.

Page 8: Car Specials Weekly

When a potential customer

views one of your vehicles we

promote all your inventory,

not vehicles listed by other

dealers.

“We promote all your inventory”

Page 9: Car Specials Weekly

We’re Social

We promote your website as well as your social network profiles

Page 10: Car Specials Weekly

Advertise your HOT OFFERS across your social networks

Simply click and drag to post each of your offers on your facebook & twitter

accounts or email them to a customer straight from the website

Page 11: Car Specials Weekly

Car Specials Weekly promotes your

finance offers on each of your vehicles

with the relevant terms & conditions.

We promote your finance

Page 12: Car Specials Weekly

Ensure your TOP DEAL is sold with a TOP TEN listing-

TOP TEN DEALS receive over 1000 views every month

TOP TEN DEALS

Page 13: Car Specials Weekly

We manage your inventory

Your stock is managed by Car Specials Weekly representatives. Simply

email or fax our office and we will upload and delete your stock for you,

Alternatively we will take your special offers straight off your website or

your weekly print ads.

Photo Quality Control- We only use the latest manufacturer new car

images to maintain the new car theme of the website.

Page 14: Car Specials Weekly

Dealership contact

number and info

displayed on all

vehicles

Inventory individually

listed on Google

(SEO)

Share your vehicles

on your social media

pages

Complete dealership

profile branding Paid dealer

specials ads

only

Paid dealer

showcase ads

only

Paid dealer car

sales ads only

Key features that make Car Specials Weekly the No.1 Dealer website

Page 15: Car Specials Weekly

Rate Card

Page 16: Car Specials Weekly

Here are a few examples of the

online & offline campaigns you can

expect to see around Melbourne.

Marketing Campaign

Page 17: Car Specials Weekly

Car Specials Weekly is affiliated with John Mellor’s GoAuto news

and reviews. The latest new car models reviewed on their website

have a link to related vehicles.

Car Specials Weekly’s advertises GoAuto’s news and reviews

under Auto News

News &

Reviews

Page 18: Car Specials Weekly

Car Specials Weekly has built a social network profile on the

most widely used social media networks in Australia including

Twitter, Facebook and YouTube.

Car Specials Weekly advertises two specials per dealer per

week on Facebook & Twitter at no additional cost.

Social

Media

Page 19: Car Specials Weekly

Car Specials Weekly will have a strong call to action outdoor media

campaign around Melbourne throughout the last quarter of 2011.

The selected billboards are situated in some of the highest volume traffic

areas of Melbourne including Kings Way and the Nepean HighwayOutdoor

Page 20: Car Specials Weekly

Flyers will be handed out at Melbourne CBD’s busiest train stations

during peak hour

Direct mail to PO Boxes around Melbourne

Letterbox Distribution campaign Flyers

Page 21: Car Specials Weekly

Thank youThank you for the

opportunity to present

CarSpecialsWeekly.com.au

Do you have any questions?