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Car-Sharing fact sheet No. 9 Car-Sharing in Small Cities www.momo-cs.eu June 009 1 Car-Sharing is also possible in smaller cities Car-Sharing in smaller cities and commu- nities can generally only be organised by volunteers We cannot overlook the fact that conditions in smaller cities are indeed more challenging. There, the concentration of people who are ready to arrange their mobility without private car and share cars with others is lower. There- fore the density of potential Car-Sharing users is lower than in bigger cities. And fewer Car- Sharing vehicles means a lower probability of bookings since various booking requests cannot so easily be shifted among the available cars in times of greatest demand. Fewer cars also means it is not economically feasible to employ full-time paid staff. In smaller cities that cannot be looked after by professional providers in nearby cities (as is done in the regions of Hanover, Karlsruhe, and Rhine-Neckar by the different Stadtmobil organisations) it must be set up and looked after by a volunteer-run organisation. Thus it depends on individual people or a group of like-minded individuals taking on this task. As is so often the case, success of such voluntary undertakings depends on the resourcefulness and activity of individual “doers”. Nonetheless, successful examples show that Car-Sharing par- ticipation in smaller cities and communities can match or even surpass the participation levels in large cities when population size is taken into consideration. The administrations of smaller cities and com- munities can support the development of local Fig. 1: Partial map of Car-Sharing services in Germany. The Car-Sharing offered around Mannheim, Karlsruhe and Frankfurt is organised in conjunction with providers in those cities (Source: www.carsharing.de) Organised Car-Sharing is generally accepted as a mobility option for large cities. This fact sheet will demonstrate through several European examples that it is also possible to organise Car-Sharing in smaller cities and communities and to provide an acceptable level of service. In Switzerland, 410 localities are served by the Car-Sharing provider Mobility. Only the cities of Zurich, Geneva, Basel, Bern and Lausanne have more than 100,000 inhabitants. Four oth- ers (Winterthur, St. Gallen, Lucerne and Lugano) have between 50,000 and 100,000 inhabit- ants, and a further 4 have between 0,000 and 50,000. Thus the majority of Swiss locali- ties in which an outstanding level of Car-Sharing service is provided have fewer than 0,000 inhabitants. In Germany, 166 cities and communities served by Car-Sharing providers have fewer than 50,000 inhabitants and 78 communities have fewer than 0,000 (as of the middle of 008). Car-Sharing services through the following measures: • They can become business customers of the Car-Sharing service and use it for their own work-related travel. • They can reduce the economic risk in the start-up phase by guaranteeing (possibly for a pre-established period of time) a minumum level of use.

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Page 1: Car-Sharing is also possible in smaller cities · Car-Sharing is also possible in smaller cities ... June 009 ... Example: Vaterstetten near Munich

Car-Sharing fact sheet No. 9Car-Sharing in Small Cities

www.momo-cs.eu June�009 1

Car-Sharing is also possible in smaller cities

Car-Sharing in smaller cities and commu-nities can generally only be organised by volunteers

Wecannotoverlookthefactthatconditionsinsmallercitiesareindeedmorechallenging.There,theconcentrationofpeoplewhoarereadytoarrangetheirmobilitywithoutprivatecarandsharecarswithothersislower.There-forethedensityofpotentialCar-Sharingusersislowerthaninbiggercities.AndfewerCar-Sharingvehiclesmeansalowerprobabilityofbookingssincevariousbookingrequestscannotsoeasilybeshiftedamongtheavailablecarsintimesofgreatestdemand.Fewercarsalsomeansitisnoteconomicallyfeasibletoemployfull-timepaidstaff.Insmallercitiesthatcannotbelookedafterbyprofessionalprovidersinnearbycities(asisdoneintheregionsofHanover,Karlsruhe,andRhine-NeckarbythedifferentStadtmobilorganisations)itmustbesetupandlookedafterbyavolunteer-runorganisation.Thusitdependsonindividualpeopleoragroupoflike-mindedindividualstakingonthistask.Asissooftenthecase,successofsuchvoluntaryundertakingsdependsontheresourcefulnessandactivityofindividual“doers”.Nonetheless,successfulexamplesshowthatCar-Sharingpar-ticipationinsmallercitiesandcommunitiescanmatchorevensurpasstheparticipationlevelsinlargecitieswhenpopulationsizeistakenintoconsideration.Theadministrationsofsmallercitiesandcom-munitiescansupportthedevelopmentoflocal

Fig.1:PartialmapofCar-SharingservicesinGermany.TheCar-SharingofferedaroundMannheim,KarlsruheandFrankfurtisorganisedinconjunctionwithprovidersinthosecities(Source:www.carsharing.de)

OrganisedCar-Sharingisgenerallyacceptedasamobilityoptionforlargecities.ThisfactsheetwilldemonstratethroughseveralEuropeanexamplesthatitisalsopossibletoorganiseCar-Sharinginsmallercitiesandcommunitiesandtoprovideanacceptablelevelofservice.InSwitzerland,410localitiesareservedbytheCar-SharingproviderMobility.OnlythecitiesofZurich,Geneva,Basel,BernandLausannehavemorethan100,000inhabitants.Fouroth-ers(Winterthur,St.Gallen,LucerneandLugano)havebetween50,000and100,000inhabit-ants,andafurther�4havebetween�0,000and50,000.ThusthemajorityofSwisslocali-tiesinwhichanoutstandinglevelofCar-Sharingserviceisprovidedhavefewerthan�0,000inhabitants.InGermany,166citiesandcommunitiesservedbyCar-Sharingprovidershavefewerthan50,000inhabitantsand78communitieshavefewerthan�0,000(asofthemiddleof�008).

Car-Sharingservicesthroughthefollowingmeasures:• Theycanbecomebusinesscustomersofthe

Car-Sharingserviceanduseitfortheirownwork-relatedtravel.

• Theycanreducetheeconomicriskinthestart-upphasebyguaranteeing(possiblyforapre-establishedperiodoftime)aminumumlevelofuse.

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� June�009 www.momo-cs.eu

Car-Sharing fact sheet No. 9Car-Sharing in Small Cities

• Theycanusetheircommunicationchannelswithinthecommunitytopromotetheservice.

Example: Vaterstetten near Munich (Germany)

InthecommunityofVaterstetteneastofMu-nich(population�1,000),aCar-Sharingservicewasestablishedin199�thathascontinuedtogroweversince.Asofthebeginningof�009,90privateandfourcommercialmembers(with

atotalof175drivers)sharethesociety’ssevencars.Theprovider,theVaterstettenerAuto-Teiler e. V., is organised as a non-profit society, andiswellorganisedandwellconnectedinthelocalcommunityandwiththelocalauthority.Theworkloadcreatedbysevenvehiclesdoesn’tjustifythehiringofanemployeetotakeontheorganisationoftheCar-Sharingfull-time.Allthenecessaryworkisdoneonavoluntarybasis,dividedamongthesociety’smembers,athirdofwhomhavetakenonatleastonetaskforthesociety.TheVaterstettencarsharerstakeonmorethansimplytheworkoftheirownCar-Sharingorganisation.Theyalsoseethemselvesas“de-velopmentsupportworkers”forthoseinterest-edinstartingCar-Sharinginothersmalllocali-ties.KlausBreindl,chairoftheVaterstettenerAuto-Teilere.V.aswellasmemberofexecutiveboardoftheBundesverbandCarSharing(bcs–theGermannationalCar-Sharingumbrella

organisation)hasprovidedcountlessgroupswithinitialconsultationfreeofchargeandhashelpedtobringmanyCar-Sharingsocietiesintobeing.Technically-accomplishedsocietymembershavedevelopedsystemcomponentssuchaselectronicdataprocessing-basedbook-ingsystemsoravehicleaccesssystemthatisinexpensiveandspeciallytailoredtotheneedsofsmallerorganisations.Thesesystemshavebeenmadeavailabletoothersmallorganisa-tionsatcostprice.

Example: Albertslund in Denmark

AlbertslundDelebil,theCar-SharingproviderinthecommunityofAlbertslund,approximately�8,000inhabitants14kmwestofCopenhagen,setupoperationsinJuly�000withonecarandsevenmembers.Sincethen,thesocietyhasbecome a not-for-profit provider of 19 vehicles thataresharedby111members.Theworkiscarriedoutentirelyonavoluntarybasis.To-getherwithotherDanishCar-Sharingsocieties,AlbertslundDelebilhasbuiltupitsownbookingsystem.

Example: Moorcar in Great Britain

In�00�,sixmembersestablishedtheCar-SharingproviderMoorcarinAshburn,England.Today,theorganisationoperatessevenvehiclesinfoursmalltownsinthesoutherncornerofDartmoor;theareacoveredisapproximately300squaremilesandisadecidedlyruralpartofEngland.Sevenyearsafteritsfounding,ap-proximately55individualsandonecommercialcustomersharethevehicles.Bytheirownac-count,all55membershavegivenupaprivatecarintheirhouseholdbecauseofCar-Sharing.

Fig.�:ReservedCar-SharingparkingspotinVaterstetteninacentralcarparkofthemunicipality(Source:WilliLoose,bcs)

Fig. 3: The Car-Sharing fleet of Moorcar has grown to seven cars in seven years(Source:Moorcar)

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Car-Sharing fact sheet No. 9Car-Sharing in Small Cities

www.momo-cs.eu June�009 3

TheDartmoorNationalParkAuthorityhasastandingreservationduringbusinesshours.TheorganisersareproudtohaveestablishedMoorcar as the first Car-Sharing service in a ru-ralarea,anditcontinuestogrow.Whenasked,theywillinglyhelpintheestablishmentofotherCar-Sharingsocietiesinthearea.

The Swiss example – near-professional car care in rural regions

Asnotedabove,Car-SharingisofferedinmanylocationsinSwitzerlandwithpopulationsbelow�0,000.Amongthemareanumberofcommu-nitiesthatarenotwithineasyreachofalargercity.Nonetheless,theSwissCar-Sharingpro-viderMobilityoffersaqualityofcarcareequaltothatinlargercities.HowdoesMobilitydoit?It would be too inefficient and expensive in theseareastohaveCar-Sharingvehiclesmain-tainedandservicedbyMobility’sprofessional

servicetechnicians,asisdoneinthelargercities.Theywouldcovercountlesskilometrestravellingtothewidelyscatteredvehicles.Instead,part-timelocalmaintenancetechni-ciansarecontracted–forasmallfeetocoverexpenses–tolookafterthecarsonanongo-ingbasis,tocleanthem,andtoperformsmallmaintenancetasks.TheremainderoftheservicesprovidedbyMobilitycanbetakencareofovertheInternetorbyits�4-hourcallcentresothatcustomerservicetoruralcustomersisnotdifferentthanthatprovidedtourbancustomers.ThroughacollaborationestablishedwiththeSwissPostalService,anyoneinterestedinMobilityCar-Shar-ingcansignupatbiggerpostaloutletsacrossthecountry–providingnearlynationwidecoverage.

Fig.4:mapofMobilityCar-SharingstationsinSwitzerland(asoftheendof�007;asofspring�009,therearemorethan1,100stations)(Source:MobilityCooperative)

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4 June�009 www.momo-cs.eu

Car-Sharing fact sheet No. 9Car-Sharing in Small Cities

IEEdisclaimer:

Thesoleresponsibilityforthecontentofthisfactsheetlieswiththeauthors.It does not necessarily refl ect the opinion of the European Communities. The EuropeanCommissionisnotresponsibleforanyusethatmaybemadeoftheinformationcontainedtherein.

Supportedby

Further information:

VaterstettenerAuto-Teilere.V.:http://www.carsharing-vaterstetten.de/(inGerman)Moorcar,England:http://www.moorcar.co.uk/(inEnglish)AlbertslundDelebil:http://www.albertslund-delebil.dk/(inDanish)MobilityCooperative,Switzerland:http://www.mobility.ch/(inGerman,FrenchandEnglish)

momo project co-ordination

City of BremenThe Senator for Environment, Construction, Transport and European AffairsMichaelGlotz-Richter&MichaelFrömmingAnsgaritorstr.��8195Bremen,GermanyTel.:+49(0)4�136117485,Fax:+49(0)4�[email protected]

Belgium Bond Beter Leefmilieuwww.bondbeterleefmilieu.be

Taxistopwww.taxistop.be

International Association for Public Transportwww.uitp.org

AuthorWilliLooseBundesverbandCarSharinge.V.Hausmannstr.9-1030159HannoverGermanywilli.loose@carsharing.dewww.carsharing.de

Czech Republic Institute for Environmental Policyhttp://ekopolitika.cz

Finland Motivawww.motiva.fi

GermanyThe Senator for Environ-ment, Construction, Trans-port and European Affairshttp://bauumwelt.bremen.de

orange = Folie oracal 751: pastellorange (35) — HKS 6 N — 4c: 49 magenta, 91 yellowblau = Folie oracal 551: verkehrsblau (57) — HKS 42 N — 4c: 100 cyan, 60 magenta

Verwendung auf dunklem Untergrund

Cambio Mobilitäts-service GmbHwww.cambio-carsharing.de

Bundesverband CarSharing e.V.www.carsharing.de

Greece Center for Renewable Energy Sourceswww.cres.gr

Ireland

Mendes GoCar Ltd. & GoCar CarSharingwww.mendes.ie,www.gocar.ie

Italy

Italian Ministry of Environment, Land and Sea (IME)www.minambiente.it

Italian Board for New Technologies Energy and Environment (ENEA)www.enea.it

Spain

Foundation Sustainable and Safety Mobility

www.fundaciomobilitatsostenible.org

ver.�.0,09/�009


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