car-sharing and ride-booking
DESCRIPTION
Car-Sharing and Ride-Booking. An Introduction to the Services, Relevant Regulations, and their Associated Challenges for Airports. Stephanie Box, Senior Consultant Airport Ground Transportation Association Spring Meeting April 28, 2014. Agenda. - PowerPoint PPT PresentationTRANSCRIPT
Car-Sharing and Ride-BookingAn Introduction to the Services, Relevant Regulations, and their Associated Challenges for Airports
Stephanie Box, Senior Consultant
Airport Ground Transportation Association Spring MeetingApril 28, 2014
2 Car-Sharing and Ride-BookingAGTA Spring Meeting
Overview of Car-Sharing and Ride-Booking Services
Regulations: State and City
Airport Challenges and Responses
Conclusions
Agenda
http://en.wikipedia.org/wiki/Carsharing
3 Car-Sharing and Ride-BookingAGTA Spring Meeting
Car-Sharing and Ride-Booking Services: What are they?
4 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Car sharing services compete with existing rental car companies
Company-owned vehicle fleets
Access to any vehicle in fleet using key fob, access card, or phone application
Started as short-term (hourly) rentals
5 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Car sharing services compete with existing rental car companies
Peer-to-Peer
Personal vehicles rented to others
Often free airport parking for owner
Price typically set by vehicle owner
6 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Car sharing services compete with existing rental car companies
Peer-to-Peer
7 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Ride booking services compete with taxicabs and limousines
Smartphone application hails licensed taxicab or limousine
Alternative to phoning a taxicab or limousine company
8 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Ride booking services compete with taxicabs and limousines
Peer-to-Peer
Smartphone application connects customer to driver using a personal vehicle
Often called Transportation Network Companies (TNCs)
9 Car-Sharing and Ride-BookingAGTA Spring Meeting
Company Owned Vehicles
Ride booking services compete with taxicabs and limousines
Peer-to-Peer
10 Car-Sharing and Ride-BookingAGTA Spring Meeting
Why are customers demanding these services?
Convenience― One-touch bookings― One-stop car rentals
Reliability― Driver/vehicle displayed― GPS tracking of approaching vehicle― Automatic payment by credit card
Cost― Peer-to-peer services typically cost less― Others similarly priced to traditional services
Accountability― Two-way reviews promote high quality service
ratepassengers
ownersrenters
drivers
11 Car-Sharing and Ride-BookingAGTA Spring Meeting
Car-Sharing and Ride-Sharing Services are Expanding to Airports
Primary markets:— Universities— Downtown urban
areas
Customers became accustomed to using these services for local travel
Customers wish to use these services for travel to/from their local and destination airports
Companies are responding by expanding services to airports
More companies will seek to expand to airports around the country
Airports must be prepared for their arrival: ensure customer service, safety, and financial goals continue to be met
In FutureCurrentlyPreviously
Regulations: State and Cities
13 Car-Sharing and Ride-BookingAGTA Spring Meeting
Restrictive
Supportive
Unaware
Regulators have typically taken one of three approaches
14 Car-Sharing and Ride-BookingAGTA Spring Meeting
Supportive
California PUC created a new category for TNCs, September 2013
Transportation Network Company (TNC) – An organization that provides prearranged transportation services for compensation using an online-enabled application (app) or platform to connect passengers with drivers using their personal vehicles.
Source: California Public Utilities Commission website, accessed October 2013. Source: California Public Utilities Commission website, accessed October 2013.
Established 28 rules and regulations, including:CPUC license to operate in CaliforniaCriminal background checks for driversDriver training program establishedZero-tolerance drug and alcohol policy19-point inspection of all vehiclesPicture of driver and vehicle displayed through application Minimum commercial liability insurance coverage of $1 million per incidentCannot operate at any airport unless authorized by the airport authority
15 Car-Sharing and Ride-BookingAGTA Spring Meeting
Restrictive
Some authorities are limiting ride-booking services
HAWAII
ALASKA
MONTANA
WYOMING
IDAHO
WASHINGTON
OREGON
NEVADA
UTAH
CALIFORNIA
ARIZONA
NORTH DAKOTA
SOUTHDAKOTA
NEBRASKA
COLORADO
NEW MEXICO
TEXAS
OKLAHOMA
KANSAS
ARKANSAS
LOUISIANA
MISSOURI
IOWA
MINNESOTA
WISCONSIN
ILLINOIS INDIANA
KENTUCKY
TENNESSEE
MISS
ALABAMAGEORGIA
FLORIDA
SOUTHCAROLINA
NORTHCAROLINA
VIRGINIA
WV
OHIO
MICHIGANNEW YORK
PENN
MARYLAND
DELAWARE
NEW JERSEY
RI
MASS
MAINE
VT
NH
CONN
City of PortlandAdvanced
reservation
NevadaHigh minimum
hourly rates
City of SeattleCap on active drivers per TNC
suspended by petition
City of Austin•Advanced reservation•Chauffeur permit•High minimum fare
Illinois• Rates limited to taxi
maximum rates• Chauffeur permit
Miami• Advanced
reservation• High minimum
hourly rates
Airport Challenges and Responses
17 Car-Sharing and Ride-BookingAGTA Spring Meeting
Accommodating new services while maintaining airport goals
Assure safe, secure transportation
Offer transportation that is available at a range of costs and service levels
Maintain efficient landside operations
Preserve airport revenues
Provide opportunities for new businesses while recognizing existing agreements
http://de.wikipedia.org/wiki/DriveNow
18 Car-Sharing and Ride-BookingAGTA Spring Meeting
SFO is one of the first airports at which services began operating
2012 and Earlier
The Industry Develops Many ride-sharing
companies founded in the San Francisco Bay Area
SFO staff begin to receive requests from companies to operate on-Airport
Early 2013
Services Begin at SFO ZipCar begins
operations at SFO through Avis
FlightCar begins advertising free off-Airport parking and peer-to-peer car rentals
March 2013
Enforcement Cease and desist
letters to six companies
Drivers of unlicensed vehicles begin to be cited and arrested
SFO sues FlightCar for non-compliance with regulations
Fall2013
Regulation CPUC adopts TNC
regulations
RelayRides agrees to pay fees and follow SFO rules and regulations
Uber agrees to create
a geofence around the airport
19 Car-Sharing and Ride-BookingAGTA Spring Meeting
SFO has implemented a TNC permit pilot program
Today2014
TNC Permit Pilot Program Drop-off only Valid until May 31, 2015 Must have CPUC permit Provide TNC driver list Vehicle tracking on-Airport
Per trip fees and monthly permit fees
Cease & desist enforced for TNCs not authorized by airport
20 Car-Sharing and Ride-BookingAGTA Spring Meeting
Boston Logan International TNCs:
No regulations in place Car-sharing:
Avis pays fees on all ZipCar rentals plus additional subtenant rent
Other airports have taken a similar approach
Los Angeles International TNCs:
Ticketed if identified at the airport; some vehicles impounded
Peer-to-Peer Rentals:
RelayRides and FlightCar use off-airport parking operator spaces and buses; no agreements in place
Oakland International TNCs:
― Sheriff department incorporating TNCs into training program
― Citations given to drivers waiting in commercial vehicle hold area
Phoenix International TNCs and UberBlack, UberSUV:
― Reached out to companies, sent rules and regulations, categorized them as pre-arranged
― Uber implementing geofence― Designated hold lot for waiting
vehicles; citations issued to those in other locations
Summary
22 Car-Sharing and Ride-BookingAGTA Spring Meeting
Conclusions
Many companies with varying business models and markets
Companies are becoming increasingly common
Each type of service presents unique challenges for airports
Airports need to be proactive in determining how to best accommodate these businesses
www.facebook.com/lyft/photos_stream
www.leighfisher.com
Stephanie [email protected]