capsim final report team digby erin brady william mantegna 4/25/2012
TRANSCRIPT
CapSim Final Report
Team Digby
Erin BradyWilliam Mantegna4/25/2012
AGIL AnalysisAdaptationRound 1• Equal to all other companies• Still learning CapSim & our
strategyRound 8• Focused less on our decisions
& more on other firms decisions
• All companies were not financially equal
Goal AttainmentRound 1•Product positioning, finance, profitRound 8•Profit, stock price, relative product positioning•Leading product in each segment
Latent ValuesRound 1 – Cultural goal:• Collaboration/teamworkRound 8 – Culture achieved:• Collaboration/teamwork
Integration• Flat structure• work together on all decisions
Three Things We Did Right1. TQM, invested $1,700 in ALL initiatives
for the first two rounds TQM is available2. Used Capstone Courier constantly3. Used Excel to determine sales forecasts
(last round sales * segment growth * expected market share increase (6-8%))
TQM Summary: Round 3
TQM Summary: Round 4
TQM Summary: Round 8
Three Things We Did Right1. TQM, invested $1,700 in ALL initiatives
for the first two rounds TQM is available2. Used Capstone Courier constantly3. Used Excel to determine sales forecasts
(last round sales * segment growth * expected market share increase (6-8%))
Calculations for Production:Round 6
Advice to Struggling Teams BORROW BORROW BORROW! Stick to your company strategy,
carefully watch your competitors Don’t compete on price
Except in low end Use the balanced scorecard
Tracking MetricsGuide SuggestionLeverageMarket shareStock priceSales
What We SuggestMarket shareProfitSegment leaderLeverage
Any Questions?Thank you!