Capital Connection

March Meeting

March Sponsor

Board of Directors

Executive Committee

Committee ChairsMarketing-Joel AdamsMembership-Holly Symonds-ClarkPresentations-Tendai CharasikaPrograms-Je� McKenzie & Bobby FerreriSponsorship-Ken Dicken

Joel Adams, Solutions Streak(Ty) Sumner Adams, Adams KinkadeAndy Ackermann, Mountjoy Chilton Medley LLPLisa Bajorinas, Enterprise CorpSuzanne Bergmeister, UofL Entrepreneur in ResidenceRobert Brown, Bingham Greenebaum Doll LLPVik Chadha, NucleusTendai Charasika, Enterprise CorpHolly Symonds Clark, University of LouisvilleKen Dicken, Dicken Enterprises, Inc.Cli� Elgin, Wells Fargo Insurance ServicesGeorge Emont,Triathlon Medical VenturesBobby Ferreri, Enterprise CorpLou Kelmanson, EntrepreneurMichael Mattei, Bellarmine UniversityJe� McKenzie, Bingham Greenebaum Doll LLPTerry McWilliams, Mozaic Investor RelationsPaul Moses, Purdue Resarch Foundation*Robert L. Ogden, Ogden Associates, Inc.Parag Rathi, River City Capital FundsBob Saunders, Saunders Murdock & Associates Michael Shaikun, Bingham Greenebaum Doll LLPWilliam Strench, Frost Brown Todd*CHAIRMAN EMERITUS

Venture Connectors550 S. Fourth Street Louisville, KY 40202 Telephone: 502-719-0012 contact@ventureconnectors.orgwww.ventureconnectors.org

Chairman-Robert BrownPresident & Chair Elect-Suzanne BergmeisterPresident Elect - Paul MosesTreasurer-Andy AckermannSecretary-William Strench

March 2013 6

Crowdfunding 101: A high impact panel from Louisville and beyond will be addressing the phenomenon called crowd source funding. ‘Crowdfunding 101’ will include the different types of crowdfunding, the popular platforms for raising this capital, and movements in the market.

Panelists Include:

The Vogt Invention and Innovation Fund has been making cash awards in the entrepreneurial space for 12 years. Henry Vogt Heuser, who died in 1999, was an exemplary corporate citizen and a gifted inventor and entrepreneur. He was a native of

Louisville who spent his entire career working for Henry Vogt Machine Company, including 28 years as its president. Whenever Henry had an idea about how to make something better, quicker, or easier, all he had to do was walk out to the

shop �oor to assess its viability and commercial potential. The endowment he created to establish this award will allow engineers and entrepreneurs to access the same kinds of resources. The Vogt Award is intended not only to memorialize

Henry’s legacy, but also to inspire more inventors to pursue their goals right here in Louisville.

www.vogtawards.com

Cheryl Stamm, vice president of sales for Cincinnati-based SoMoLend, an online platform that has matched more than 1,500 businesses wanting to borrow money with 900 investors who want to lend.

Bill Dawson, manager of university commercialization for GLI's Enterprise Corp., where he helps create and develop local companies based on University of Louisville intellectual property.

Mary Thorsby, CEO of iList Media and corporate communications consultant at Thorsby + Associates. Mary is a member of the University of Louisville Entrepreneurship MBA program. Through her internship with OPM, she has been researching the emerging industry of crowdfund investing.

Phil Shmerling, CEO of Nashville-based InCrowd Capital, an online fundraising platform that helps simplify the friends-and-family investment process for entrepreneurs and their friends and family members.

February Five Minute Presenters

Liberate MedicalAngus Mclachlan Phone: (502) 241-4114 X:105. Email: angus@liberatemedical.com

Got You InJohn Mark EberhardtPhone: (502) 417-4685Email: jme@gotyouin.comWebsite: www.gotyouin.com

Unmet medical need: Chronic Obstructive Pulmonary Disease (COPD) patients have difficulty emptying their lungs.

Company: Liberate Medical is a medical device company that was spun out of Apellis Pharmaceuticals Inc. Liberate aims to improve both the quality of care and reduce the cost of health care for patients with COPD.

Opportunity: COPD is a chronic respiratory disease that is the third leading cause of death in the US. Despite current treatment options, many COPD patients cannot properly empty their lungs during activities of daily living, for example walking up the stairs. This causes the lungs to hyperinflate, which can lead to shortness of breath and is the start of an unforgiving downward cycle that degrades quality of life, results in hospitalizations and often ends with death. The annual cost of COPD to the EU and US health care provider is $66 billion.

Solution: Liberate’s patent pending solution, Second Breath, uses abdomi-nal muscle stimulation to mechanically push air out of the lungs and rapidly reduce hyperinflation in COPD patients. It will be a device that patients can wear underneath their clothes and use to enhance their breathing during activities of daily living.

Solution: SecondBreath™ is a medical device to assist lung emptying in COPD patients.

Market: In the US alone there are15 million patients who could benefit from this device.

Investment: Liberate is seeking $700K to obtain clinical proof of concept and develop its beta prototype.

Market: There are 28 million patients in the EU and the US who suffer from hyperinflation. The worldwide value of the pharmaceutical market for COPD is approximately $13 billion and is growing at 4.6% per year.

Competition: The most common treatment option for COPD patients are longacting bronchodilators, which work by reducing the resistance of the airways. Although reasonably effective when a patient is at rest, hyperinfla-tion during activity remains prevalent. SecondBreath is expected to work synergistically with bronchodilators to address this unmet medical need.

Exit strategy: Liberate's exit strategy is to be acquired or form a strategicpartnership with a large medical company or a medical device company with a specialized interest. Exit is expected between product launch and obtaining premium reimbursement coverage.

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tal: $75,250 !

Business Summary: To empower barbers and individuals to efficiently manage their schedules independently, while extending the barbershop experience onto the internet.

Customer Problem: A significant number of barber shops lack efficient scheduling practices, which is a growing frustration among their clients. Also, the majority of independent barbershops lack internet presence.

Product/Services: Got You In will provide a simple, efficient scheduling platform, which is specifically designed to cater to men seeking to schedule their barbershop appointments online or through their mobile device.

Target Market: 2007 Census--the barber shop industry is a $2.85 billion market.

Customers: Barber shops, as well as individual barbers, will subscribe to ourservice.

Sales/Marketing Strategy: Market penetration begins with direct mailings and aggressive telemarketing. We will penetrate individual markets.

Business Model: Revenue comes from the monthly subscription barbers will pay. Advertising will generate additional revenue.

Competitors: Got You In will not have direct competitors, initially; however, there are a host of competitors: Appointy, Appointment-Plus and Schedulicity.

Competitive Advantage: We are the only company in the world targeting this niche by delivering a mobile app solution. Got You In also eliminates the need for barber shops to invest in traditional websites. Lastly, we will market to end-users.

Financial Information:Funding Stage: SeedingMonthly Revenue: N/APrevious Capital: $75,250Capital Seeking: $300,000

Venture Connectors is now accepting applications for the Venture Sharks™ competition. Now in its fourth year, the Venture Sharks event has entrepreneurs fending for themselves against a savvy panel of business leaders hungry for the next great investment.

Who can apply for Venture Sharks?

Each applicant must:

• Have a new, marketable business idea that has not been presented to Venture Sharks in past competitions• Not have significant sales if your big idea has been launched• Be able to present the idea in person to a team of judges based in Louisville, KY

How does the Venture Sharks competition work?Entrepreneurs apply online at: www.venturesharks.org. All applications go to the Venture Sharks committee. The committee will select the top twelve big ideas that will become the first round of bait for the Venture Sharks competition.

In the Preliminary round, entrepreneurs will pitch their ideas to a team of judges who will test the waters to see which ideas will survive. Together with the audience, the judges will cast their votes. The top four ideas will swim with the sharks in the final round.

In the fast-moving Final round, the judges will ask the finalists questions about the marketability of their ideas with questions that could have the entrepreneurs begging for a life boat. Together, the judges and the audience will select the winner of the Grand Prize.

Dates to rememberApril 1st – Application DeadlineApril 10th – Venture Sharks Preliminary RoundMay 1st – Venture Sharks Final Round with the Grand Prize Award

SponsorshipsVenture Sharks 2013We are planning an even larger Venture Sharks event in 2013 and are looking for sponsors to help make this an even larger success than past years. Contact us early to get in on the excitement – the attraction and interest is growing with several potential sponsors seeking recognition. For more information on becoming a sponsor please contact Ken Dicken at 502-905-1924 or ken-dicken@dicken.com

Guest Ticket DiscountVenture Connectors is now offering a discount on guest tickets. Purchase a 5 ticket “guest pass booklet” for $200 by contacting Emma Brown at contact@ventureconnectors.org. Your 5 passes are valid for one year after purchase.

Venture Connectors Announcements

WARNING AND DISCLAIMERThe Venture Connectors (VC), (F/K/A The Venture Club of Louisville), a non-profit corporation, desires to encourage the expansion of business and commercial investment in our region. Through its monthly meetings, VC facilitates the flow of information between entrepreneurs and investors. However, entrepreneurs and investors should be aware that:1) VC does not function as a broker-dealer, securities exchange or investment advisor.2) Most presentations to VC involve small businesses. Investing in small businesses involves a high degree of risk and investors should not invest any funds unless they can afford to lose their investment.3)VC makes no independent investigation to verify the information provided by entrepreneurs or investors. VC makes no representations or warranties regarding the truth, accuracy or completeness of such information.4)Business making presentations have not been and are not recommended by VC or and governmental or regulatory authority.5)Entrepreneurs are solely responsible for the content and legality of their presentations.6)All entrepreneurs and investors are strongly urged to seek legal counsel and other professional advice prior to entering into any investment transaction. Any investment transaction will be on a negotiated basis solely between the entrepreneur and investor, without participation by, or remuneration to VC.

March Luncheon Program 6

Student Sponsors

Partners

Location:The Muhammad Ali Center144 N. Sixth StreetLouisville, KY 40202

Schedule:11:30 pm: Networking 11:45pm-1:30pm: Lunch, Announcements and Presentations

Go Fetch Marketing & Design: MarketingCapital Connection is published monthly by Go Fetch Marketing & Design. Comments and submissions should be made directly to to: Go Fetch Marketing at info@gofetchmarketing.com or at 502-773-5671.

Young Professionals Association of Louisville: Club AdministratorContact Emma Brown regarding an address change or to make a reservation at 502-719-0012 or at contact@ventureconnectors.org. For membership or general information, visit www.ventureconnectors.org.

Market8Media: Audio Video ProductionMarket8Media provides all the audio / video services for the Venture Connectors. The mission of Market8Media is to provide comprehensive entertainment solutions. Contact Market8Media at 502-509-5235 or info@market8media.com.

Capital Connection