camss strategy deck wo video
TRANSCRIPT
© 2014 IBM Corporation
How IBM is fuelling Enterprise Transformation and Innovation
Laurent BoesDisruptive Technologies Strategist @laurentboes
© 2014 IBM Corporation‹#›
OPEN
HYBRID
PARTNERSHIPS
DATA
CLOUD
ENGAGEMENT
MOVE UP THE VALUE STACK
INDUSTRY EXPERTISE
SPEED,
AGILITY
ELIMINATE COMPLEXITY
ENGAGEWITH OURCLIENTS
STRATEGIC IMPERATIVES
DIFFERENTIATED VALUE FOR
OUR CLIENTS
FOCUS ON HIGHER VALUE
RUNNING OUR ENTERPRISE
The IBM and Weather Company AllianceKey themes of the IBM Strategy
#Newwaytowork
STRATEGIC IMPERATIVE
1. Make markets by transforming industries and professions with data.
WHAT WE SEE SHIFTING
Data is becoming the world’s new natural resource.
CONSIDER:
$187Bpotential market in 2015. Survey results suggest 61% of
enterprise tech projects are now funded by the business rather than the IT department.
61%
$14B
CRO
$17B
$16BCity
Manufacturing
Officer
$25B
$28B
$40B $61B$99B
$39BChief Customer
Officer
CFO
CHRO
CSCO
CPO
Chief MedicalOfficer
CMO
CSO
Market opportunity (SWG + GBS + GPS)
Scale the market Incubate
the market Emerging
priorityCity Legal Officer
IBM CONFIDENTIAL 2014 4
$24B
$18B
$31B
City Leaders
connected objectsand devices on the planet generating data by 2015.
1,000,000,000,000
increase in data-transmittingtransistors per human by 2017.
3x
DVDs worth of datais generated daily.
500M
petabytes of data is collectedevery hour by a major retailer.
2.5
gigabytes of new datagenerated every day.
2.5Bof the world’s data is unstructured. Audio. Video. RFID data. Blogs. Tweets. All represent new areas to mine for insights.
4/5thsThe growth rate of IT spending by groups outside of IT than in IT from 2014 to 2017.
2.5x
Making markets by transforming industries and professions with data.
Data is the new basis of competitive advantage.
INVESTMENT INVESTMENT
$1BEXPERTISE-BUILDING
INTELLECTUAL CAPITAL
$24B
$1B
$17B
$7B
of IBM Researchis focused on bigdata and analytics
5
1/3rd
Analytics everywhere
Speed of insight core differentiator
Cognitive capability is key
IBM CONFIDENTIAL 2014
EXPERTISE
analytics-based patents generated each year.
500
MARKET IMPACT
invested to date to buildIBM’s capabilities in Big Data & Analytics.
in Flash technology, providing industry-leading speed and efficiency to enable data tobe real-time ready for analytics.
in Big Data & Analytics acquisitions, including more than 34 acquired companies.
cumulative organic development since 2005.
to establish the IBM Watson Group, dedicating 2,000 professionals to the effort. Includes $100 million to enable an ecosystem ofentrepreneurs and partners.
IBM analytics consultants.
15,000
IBM mathematicians.
400
IBM business partners.
2,215
dedicated Watson professionals.
2,000engagements to date
40,000
Big Data & Analytics revenuein 2013. It is expected to reach $20B in 2015.
$16B
university partnerships.
1,000
Big Data University enrollments.135,000
active practitioners in AnalyticsZone.com.
40,000
OUR POINT OF VIEW: THEREFORE IBM IS:
Voice of Customer
Understand individuals
Product Research& Innovation
Identify unmet needs
Real Time OperationsSense demand shifts
Talent AcquisitionWork with the best
Behavior Driven ServiceEngagement in context
Insights from Twitter can shape every business decision
Twitter distinctively represents the public pulse of the planet
Integration of Twitter data
with IBM analytics
services on the cloud
New data intensive
capabilities for the
enterprise
Specialized enterpriseconsulting
Business decision making will never be the same.
And what it means to you?
The value of the IBM / Twitter partnership…
Segment of “interested in weight loss” focused on “smoothies” shows mostly young, single females
While creating campaigns, doing product research or looking for new target segments – IBM classifies data in a way that results in more informed decisions
Active reports let you dig into the data to pull insights
Dr. Tom Frieden actually influences conversations of many other users:•> 15000 accounts influenced•Some of the accounts are known to Client However, most of the influencees are new for Client:
Kathleen Sebelius (ID SEBELIUS)Former secretary of HHSCategory: Policy MakerVery influential:38511 followers, less active (284 tweets), generates lot of engagement (54860) and has very high authority
Influencee Twitter Handle
Strength of Influence
Influence Score
Sebelius 52.682674 93NIHDirector 52.682674 80ashishkjha 52.682674 60HHS_DrKoh 52.682674 38drjmob 52.682674 12Farzad_MD 95.786674 9charlesornstein 86.208 8Surgeon_General 81.41868 8HarvardHSPH 62.261337 8
Exa
mpl
e in
fluen
cees
/ in
fluen
cers
Actual Analysis – Influencer Networks
Actual Analysis – Influencer NetworksIBM and Facebook
Watson Analytics for Weather and
Industry Solutions
Cloud and Mobile App Developer
Tools
Business and Operational
Weather Expertise
#WeatherMeansBiz
The IBM and Weather Company Alliance
The IBM and Weather Company Alliance
© 2014 International Business Machines Corporation 13
Welcome to Watson
IBM Watson
Natural Language
Discover
Learn
Understand
Confidence
IBM Watson
IBM Watson is on the market today, not in research labs
IBM Watson Health ongoing partnerships
IBM Industry Analytics Solutions
IBM & Spark commitment
STRATEGIC IMPERATIVE
2. Remake enterprise IT for the era of cloud.
WHAT WE SEE SHIFTING
The emergence of cloud is transforming IT and business processes intodigital services.
CONSIDER:
1/4th 50% 85%
72%$250B 100
CloudNon-Cloud
CAGR growthfor Cloud by 2020
-2%7%
46%
Today 2020
Cloud percentageof total IT spend
6
25%
IBM CONFIDENTIAL 2014
of the world’s applications willbe available in the cloud by 2016.
potential market sizefor cloud by 2017.
of large enterprises will havehybrid cloud deployments by 2017.
of developers already reportthat cloud-based services or APIs are part of the applications they’re designing.
of new software is nowbeing built for the cloud.
countries have data-protection regulations in place.
Remaking enterprise IT for the era of cloud.
Cloud is the path to new business models.
INVESTMENT
EXPERTISE
PORTFOLIO
MARKET IMPACT
500+
7
$7B 1,500+
36,000
70%
5.5M
$4B+
Hybrid clouds are key
Cloud needs same rigor as on prem
Leverage clouds to reinvent your business
INTELLECTUAL CAPITAL
IBM CONFIDENTIAL 2014
16
DEVELOPERS
OUR POINT OF VIEW: THEREFORE IBM IS:
invested to date to build Cloud capabilities. $1.2B tobuild SoftLayer pods in 2014.
acquired companies,including SoftLayer.
CLIENTS
80%of FORTUNE 500 companiesuse IBM’s Cloud capabilities.
client transactions processed through IBM’s Public Cloud daily.
Growth of year-to-year revenue.
Revenue in 2013, with a $2B annual run rate for “as-a-service.”
8,000
20,000
100+
15
40
virtual machine configurations available to IBM’s clients (versus 27 fixed configurations by nearest competitor).
SoftLayer exposed services to provide a view of the client’s environment.
industry leading SaaS and IaaS offerings.
new cloud data centersplanned for 2014, bringing global total up to:
developers contributing toopen-standards projects as afounding member of OpenStack.
Cloud-based patents.
Cloud experts.
IBM Bluemix
IBM Bluemix: developers’ expectations have evolved
Failing Fast
Seconds to
Deploy Friction Free
Any Language
Continuous
Integration
Mobile Ready
Focus on Code
Choice of Tools
Useful APIs
IBM Bluemix: how does it work?
IBM Bluemix: the innovation platform
IBM Hybrid Cloud approach
IBM and SAP Cloud Partnership
IBM & Box new way to work partnership
IBM Watson Health Cloud
STRATEGIC IMPERATIVE
3. Enable “systems of engagement” for enterprises. And lead by example.
WHAT WE SEE SHIFTING
Social. Mobile. Data. Together they are empowering people with knowledge, enriching them through networks and spawning expectations for real value in return fortheir information, with enterprises they trust.
of Millennials say social anduser-generated content has an influence on what they buy.
57% of companies in 2014 expect to devote more than 25% of their IT spending to systems of engagement. (Almost double the investment one year ago.)
CONSIDER:
of smartphone users check anapp as soon as they wake up.
of U.S. adult smartphoneusers keep their phoneswith them 22 hours per day.
The response time users expectfrom a company once they have contacted them via social media.
of individuals are willingto trade their information for a personalized offering.
of U.S. adults say they would notreturn to a business that lost their personal, confidential information.
2x
57%
8IBM CONFIDENTIAL 2014
of upside potential in onlineretail sales if buyers trust more.
of Boomers agree.
as many people in 2013were willing to share their geolocation data in return for personalized offers compared to the previous year.
$1T
2/3rds
84% 5mins.
4/5ths 80%
84%
70%
THEREFORE IBM IS:
We are enabling “systems of engagement” for enterprises. And leading by example.
OUR POINT OF VIEW:
A systematic approach to engagement isnow required.
Speed and responsiveness
Personalize interactions
Earn the right through security
8
6,000
companies acquired in mobile.
companies acquired in security.
69%year-to-year revenue growth in Mobile.
year-to-year revenue growth in Social Business.
25.
10security operation centers globally.
billion security eventsmonitored daily in 130 countries.
2,800+.19%year-to-year revenue growth in Security.
4,300+
IBM AS AN EXAMPLE
Gartner positions IBM as a leader in its Magic Quadrant for Social Software in the Workplace.
IBM Social and Digital Analytics applies behavioral sciences and analytics, supported by IBM GBS.
Top banks globally use IBM Security Solutions—7 of the top 10 in the US, 9 of the top 10 in UK and 2 of the top 4 in Australia.
60% of Fortune 100 companies are using IBM’ssocial business solutions.
200,000
MARKET IMPACT
9
Sales Connect:100% of sellers transitioned.
Client Collaboration Hubs:30,000 IBMers collaborating.
Kenexa as a centerpiece acquisition in social.
IBM CONFIDENTIAL 2014
INVESTMENT EXPERTISE
45%
INTELLECTUAL CAPITAL
15
12PORTFOLIO
3,000
patents in social, mobileand security. security labs globally
social business experts,including 200 behavioral scientists
security professionals.
mobile development and delivery professionals—added more than 1,000 in 2013 alone.
social communities.
IBM Interactive Experience Studios
Design Thinking
Users first
Contextually aware
Aesthetically pleasing
Fun to use
Clear and in-context
Obvious
Everywhere
Apple and IBM
IBM Verse
Realtime
Analytics
Delivery
Mail Reimagined
IBM and SAP HR Partnership
No Engagement without Enterprise Security governance
QRadar
Trusteer
Identity and Access Management
InfoSphere Guardium
AppScan
Network andEndpoint Protection
IBM X-ForceMonitor and evaluate today’s threats
Detect, analyze, and prioritize threats
Reduce fraud and malware
Manage users and their access
Discover and harden valuable assets
Secure critical business applications
Protect infrastructure against attacks
The IBM Security Framework
Leaders will take a systematic and integrated approach to drive enterprise innovation by creating the right ecosystem
Systems of Insight
Enterprise Innovation
Systems of InsightHow are you harnessing Big Data for competitive advantage?
Systems of EngagementHow are you harnessing mobile and social to transform relationships with customers, employees and citizens?
7 © 2014 IBM Corporation
Systems of Record
Systems of Engagement
Systems of RecordHow are you transforming your existing IT systems for the requirements of the new era?
Systems of Record
Systems of Insight
Systems of Engagement
Pervasive Security Intelligence
Enabled by Cloud
EnterpriseInnovatio
n
Thank you! Questions?
@laurentboes