camp x-ray report
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Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
CAMP X-RAY Online Marketing/Street Marketing/Print Advertising
DMA: Los Angeles Project Manager: Sean Bello [email protected]
Overview of Campaign This report recaps our marketing efforts for CAMP X-RAY. Our outreach included the following:
1. Banner Advertising – Hosted on campuscircle.com 2. Dedicated Emailing – To CC members in LA 3. Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (30K+) 4. Print Advertising – 10/9 AND 10/24 issues of Campus Circle 5. Newsletter Advertising/Calendar Listing – Promoting film release 6. Sweepstakes/Screening – Pages hosted on campuscircle.com 7. Street Marketing – Postering/Flyering various areas of L.A.
The campaign has 780 clicks (includes 200 bitly clicks), 4,803 content related page views to date.
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 595K+. Clicks – 404
Film Trailer
Page Views – 87 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Sweepstakes Page
Page Views– 645
Entries – 184 to date SM shares - 33 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month