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Calibrate your digital compass PLM Europe 2018 Berlin, October 30 th Dr. Oliver Thürk | Head of Digital Enterprise Consulting Realize innovation. © Siemens AG 2018

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Page 1: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

Calibrate your digital compassPLM Europe 2018Berlin, October 30th

Dr. Oliver Thürk | Head of Digital Enterprise Consulting

Realize innovation.© Siemens AG 2018

Page 2: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 2 Driving the Digital Enterprise for Discrete Industries

Productdesign

Productionplanning

Productionengineering

Productionexecution

Services

Machineconcept

Machineengineering

Machinecommissioning

Machineoperation

Machineservices

Product manufacturer’sperspective

Machine builder’sperspective

Siemens’ unique approach to integratingand digitalizing the entire value chain …

For manufacturer andmachine builder

Numerous starting possibilities

Brownfield orgreenfield

Standardized and open interfaces

Page 3: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 3 Driving the Digital Enterprise for Discrete Industries

Page 4: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 4 Driving the Digital Enterprise for Discrete Industries

… and by creating a powerful Digital Twin of the entire value chain

Predict product and production performance

Run what-if scenarios Reduce the number of physical prototypes

Ensure you’ve metcustomer requirements

Page 5: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 5 Driving the Digital Enterprise for Discrete Industries

Page 6: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 6 Driving the Digital Enterprise for Discrete Industries

RealVirtual

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© Siemens AG 2018October 2018Page 7 Driving the Digital Enterprise for Discrete Industries

Digital Twin Product

Digital Twin Production

Digital TwinPerformance

Continuous improvement with the Digital Twin

Virtualproduct

Virtualproduction

Realproduct

Real production

Automation

Continuous improvement

Insights from performance with IoT-Platform

Ideal delivery

One Integrated Data model

Verification Validation

Specification Commissioning

Page 8: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 8 Driving the Digital Enterprise for Discrete Industries

The Digitalization JourneyDigital Enterprise Consulting – Set the foundation and pave the way

Busi

ness

Pr

ogra

m L

aunc

hD

esig

n Se

rvic

es

and

Proj

ects

Program Launch

Dig

ital

Ente

rpris

e C

onsu

lting

Planning

ImplementationProject Launches

Program Office

What

Current state

& target

When

Priorities &

roadmap

How

Project

alignment

Why

Digitalization

Page 9: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 9 Driving the Digital Enterprise for Discrete Industries

Where to start the Digital Transformation?

Digital Enterprise Consulting

Lost in Digitalization?

Benefits for your business• Helicopter view on digitalization

• Support decision making

• Balance ambition level with reality

• Foundation for digitalization journey

Key Deliverables

Align on Key Drivers for Digitalization

End-to-End Digital Enterprise Scenarios

Transformation Roadmap

Page 10: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 10 Driving the Digital Enterprise for Discrete Industries

Digital Enterprise ConsultingProven Methodology to manage Digital Enterprise Transformation

Calibrate your digital compass

Why

WhenHow

What

Digital Transformation Roadmap

Align on Key Drivers for Digitalization Digital Enterprise Building Blocks1

3

2

4 Project Alignment

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© Siemens AG 2018October 2018Page 11 Driving the Digital Enterprise for Discrete Industries

Align on key drivers for Digitalization

WHYTrends, Implications, Possibilities…

• Explore Digital Transformation in your industry and use relevant scenarios to describe

• Establish the digitalization cornerstones that underpin the Digital Enterprise approach

• Use industry value maps to collaboratively derive initial digital Enterprise Building block list

• Quickly capture why the proposed transformation delivers business value

Align to business strategy

Page 12: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 12 Driving the Digital Enterprise for Discrete Industries

Align on Key Drivers for DigitalizationExample Manufacturing

Standardized language for digitalization

Dig

ital E

nter

pris

e B

uild

ing

Blo

cks

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© Siemens AG 2018October 2018Page 13 Driving the Digital Enterprise for Discrete Industries

Page 14: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

© Siemens AG 2018October 2018Page 14 Driving the Digital Enterprise for Discrete Industries

Digital Enterprise Building BlocksThe standardized foundation of your Digital Transformation

• Supports transition from consulting over

design to implementation.

• Digital Enterprise Building Blocks span

the entire length of the value-chain -

covering the PLM, MOM, Automation

and Analytics domains.

• Ensure that a consulting discussion is

not a theoretical exercise, but a

validated and implementable plan

Trends

Possibilities

Implications

Use Case deployment details e.g. Digi Use Cases

Value Map

Collaborative Automation

Design

Process Improvement

Features

Underlying Products

Industry Classification

Benchmarks

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© Siemens AG 2018October 2018Page 15 Driving the Digital Enterprise for Discrete Industries

Next Level: Digital Enterprise ScenariosBased on Digital Enterprise Building Blocks

ServicesProductionexecution

Productionengineering

Productionplanning

Productdesign

Manufacturing Planning

Manufact. Simulation & Optimization

Automation concepts & engineering

Virtual commissioning

Closed loop quality

Closed loop manufacturing

Production System Engineering Collaboration

Collaboration Backbone / IoT Operating System

Product Innovation Product Innovation

Product Configuration variability

Governance

Product Performance Product Performance

Additive Manufacturing

Robotics & tooling engineer. & progr.

Predictive Maintenance

Production Performance

Intra Logistics Intra Logistics

Predictive Maintenance

• Use real-time machine data to identify potential failure

• Improve availability• Align/schedule maintenance during

downtimes• Improve equipment lifetime by reducing

failures & providing timely maintenance

Dig

ital E

nter

pris

e B

uild

ing

Blo

cks

Equipment Analytics

Defect Tracking & Non-Conformance Mgt

Ben

efits

Plant Operation & Maintenance

Production Analytics

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© Siemens AG 2018October 2018Page 16 Driving the Digital Enterprise for Discrete Industries

Digital Enterprise ScenariosPredictive Maintenance

Planning & Governance

Product Development Industrial Engineering

Production Engineering

Production Operations

Quality

Logistics

Plant Engineering

Program Management

Failure Mode and Effects

Analysis (FMEA)

Advanced Quality Planning

Mechanical Design

Management

Product Cost Management

Manufacturing Resource

Management

Manufacturing Concept Planning

Plant Configuration Management

Line DesignValue Stream

Analysis

Manufacturing Execution Concept

Planning

Collaborative Automation

Design

Logistics Planning &

production Flow Simulation

Manufacturing Process

Simulation

Supplier Sourcing & Vendor Mgt

Supplier Manufacturing Collaboration

Virtual Commissioning

Plant Operation & Maintenance

Equipment Analytics

Production Analytics

PCB Design Management

Electrical Design Data

Management

Manufacturing Configuration Management

Part Fabrication & NC Program

Mgt

Production Planning & Scheduling

PCB Manufacturing

Assembly & Test

Defect Tracking & Non-

Conformance Mgt

Plant Logistics Management

Incoming Goods & Supplier

Quality Mgt

Shopfloor Quality Execution &

Statistical Process Control

Production Order Execution

Manufacturing Assembly

Process Planning

Robotics Planning & Simulation

Product Configuration Management

Plant Asset Management

Building Design Management

Construction Planning & Simulations

Motion Control of Machining

Automation Engineering

Product Design Production Planning Production Execution ServicesProduction Engineering

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© Siemens AG 2018October 2018Page 17 Driving the Digital Enterprise for Discrete Industries

Explore cross domain, digital business processes

WHATPrioritization and Benchmarking

• Explore Digital Enterprise scenarios

• Evaluate and map legacy systems

• Grade digitalization maturity and provide insight into process improvement possibilities using solution specific grading models

• Capture and provide stakeholder feedback for business impact and adoption complexity

• Derive final digital enterprise building block listProven methodology

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© Siemens AG 2018October 2018Page 18 Driving the Digital Enterprise for Discrete Industries

Prioritization and Phasing of Building BlocksCalibrate your digital compass

Phase 1.1

Phase 1.2

Phase 1.3

Phase 1.4

Phase 1.5

• Major amount of Solution Templates are prioritized within the Strategic Quadrant• Clear quick wins have been identified.

Adoption and Deployment Complexity

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© Siemens AG 2018October 2018Page 19 Driving the Digital Enterprise for Discrete Industries

Digital Transformation Roadmap

WHENDerive Clear Way Forward

• Assess the continuity of digital thread

• Generate Target Solution Architecture

• Align customer roadmap with standard Industry and Services solutions

• Phase the customer’s roadmap

See the bigger picture

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© Siemens AG 2018October 2018Page 20 Driving the Digital Enterprise for Discrete Industries

Digital Enterprise Transformation RoadmapPhasing of Digitalization Use Cases

2018 2020 2021Q4 Q1 Q2Q1Q4Q3Q2Q2 Q3 Q4 Q1

2019

Cross Phases

Phase 1.1

Phase 1.2

Phase 1.3

Phase 1.4

Phase 1.5

Change & Release ManagementDocument ManagementFailure Mode and Effects Analysis (FMEA)Program Management

Electrical Design ManagementETO Design AutomationMechanical Design Management

Automation Concept and DesignAutomation EngineeringIndustrial CommunicationIndustrial Recognition & IdentificationIndustrial SecurityFactory & Line DesignLogistics Planning & Production Flow SimulationPlant logistics managementAutomated Storage and Retrieval System

Manufacturing Assembly Process PlanningManufacturing Process SimulationPart Fabrication Planning & NC Programs Mgt

Production Order ExecutionProduction Planning & Scheduling

Solution Area

Onepager for each Digitalization Use Case that is suggested to be pursued

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© Siemens AG 2018October 2018Page 21 Driving the Digital Enterprise for Discrete Industries

Project Alignment

HOW (is all connected)Ensure implementation remains aligned with digital

enterprise transformation strategy

• Evaluate current digitalization transformation status

• Map initiatives against agreed strategic targets, tactics and KPIs.

• Alignment of project teams and priority recommendations to increase business impact

• Re-planning of Big-Block phases for next project iteration

• Make strategy a continuous process

• Mobilize executive leadership Keep the journey on track

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© Siemens AG 2018October 2018Page 22 Driving the Digital Enterprise for Discrete Industries

Pre-AlignmentWorkshop

Explore cross domain, digital business processes

Generate target solution architecture and roadmap

Align projects to digitalization strategy and benefits

• Understand actual level of digitalization.

• Align on expectations & deliverables.

• Scoping and prioritization of consulting engagement.

• Agree on work-packages & time line.

• Nominate participants from customer side.

Digital Enterprise ConsultingOverview of Process Steps

Align on Key Drivers for Digitalization

• Evaluation of industry trends (market & technology) and implications to customer business to identify possible focus areas.

• Use industry value maps to collaboratively derive relevant Digital Enterprise building block list.

• Quickly capture why the proposed transformation delivers business value.

• Establish the digitalization cornerstones that underpin the Siemens Digital Enterprise approach.

• Evaluate and map legacy systems.

• Grade digitalization maturity and provide insight into process improvement possibilities using solution specific grading models.

• Capture and provide stakeholder feedback for business impact and adoption complexity.

• Evaluate current digitalization transformation status.

• Assess continuity of the digital thread.

• Phase the customer’s roadmap.

• Align existing digitalization projects with proposed roadmap based on standard industry and services solutions.

• Map initiatives against agreed strategic targets, tactics and KPIs.

• Alignment of project teams and priority recommendations to increase business impact.

• Make strategy a continual process.

• Mobilize executive leadership.

Customer Value Consulting

Page 23: Calibrate your digital compass - PLM Europe...Page 14 October 2018 Driving the Digital Enterprise for Discrete Industries Digital Enterprise Building Blocks The standardized foundation

Master your digital TransformationGetting Started With

Digital Enterprise ConsultingThank you for your attention!