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Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

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Page 1: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Calendar for America

Community Outreach Road-a-Head for 2015

Mr. Rob Newell

Asst. Chief of Information for Community Outreach

1

Page 2: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Seattle

Portland

Spokane

Sacramento

SanFrancisco

Los Angeles

San Diego

LasVegas

Phoenix

SaltLake

Denver

Albuquerque

El Paso Dallas

Austin

SanAntonio

HoustonNew

Orleans

Mobile

Tampa

Miami

Orlando

Jacksonville

Birmingham Atlanta

Columbia

CharlotteRaleigh

Norfolk

NashvilleLittleRock

OklahomaCity

KansasCity

Omaha

DesMoines

St. Louis

Indianapolis

Cincinnati

Chicago

Milwaukee

Minneapolis

Detroit

Cleveland

Buffalo

Pittsburg

D.C.

Baltimore

Philadelphia

New York

Boston

Portland

Duluth

Port Everglades

Savannah

Rockland, ME

13

4

6 3

1

2

21

9

National Avg. 54%

COMMUNITY OUTREACH IN 2014PERCENTAGE OF RESPONDENTS WHO SAY THEY KNOW SOME OR A LOT ABOUT THE NAVY

Statistical Decline Since 2012

Statistically The Same As 2012

Statistical Increase Since 2012

States

Insufficient Data

Lower Than National Avgerage

Same As National Average

Higher Than National Average

Fleet Week

Navy Week

Blue AngelsPerformance

Band Performances

CONUS Port Visit

Parachute Demo Teams

Page 3: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Community Outreach in 2015Percent of Respondents Who Say They Know Some or A Lot About the Navy.

National Avg. 54%Seattle

Portland

Spokane

Sacramento

San Francisco

Los Angeles

San Diego

LasVegas

Phoenix

Salt Lake

Denver

Albuquerque

Dallas

Austin

SanAntonio

Houston NewOrleans

Mobile

Tampa

Miami

Orlando

Jacksonville

BirminghamAtlanta

CharlotteRaleigh

Norfolk

NashvilleOklahoma

City

KansasCity

Omaha

St.Louis

Indianapolis

Cincinnati

Chicago

Milwaukee

Minneapolis

Detroit

Cleveland

Pittsburg

D.C.

Baltimore

Philadelphia

New York

Boston

Lower Than National Avg.

The Same As National Avg.

Higher Than National Avg.

States Legend

Lower Than National Avg.

The Same As National Avg.

Higher Than National Avg.

Statistically Lower Than 2013

Statistically The Same As 2013

Statistically Higher Than 2013

Cities LegendPort

Everglades

QuadCities

RhodeIsland

Rockford, IL

Cheyenne

Fargo

Shreve-port

Charleston

Savannah

Eastport

RocklandGloucester, MA

Malibu

Santa Barbara

Fleet Week

Navy Week

CONUS Port Visit

Blue Angels

Band Performance

4

23

4

5

New Jersey

3

5

6

5

2

3

3Maryland

3

Page 4: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Key Navy ‘15 Outreach Programs

4

Navy Flight Demonstration Team - $38M/$39M• Full Blue Angels Sked – 36 Shows

Navy Parachute Team - $700K/$748K• Full Leap Frog Sked – 27 Shows

Fleet Weeks (5/8) - $11.2M/ $12.65M• New Orleans, LA; New York City; Port Everglades, FL;

San Francisco, CA; Seattle, WA; Portland, OR; Los Angeles, CA; San Diego, CA

Navy Weeks (6/12) - $700K/$1.4M• Shreveport, LA; Quad Cities, IA; Rhode Island; Rockford,

IL; Cheyenne, WY; Fargo, ND; Indianapolis, IN; Kansas City, MO; Detroit, MI; Salt Lake City, UT; Oklahoma City, OK; Atlanta, GA

Page 5: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Key Navy ‘15 Outreach Programs

5

CONUS Port Visits (10/11) - $6.1M/$5.24M• (East Coast) Mobile, AL; Charleston, SC; Boston, MA;

Savannah, GA; Eastport, ME; Bristol, RI; Philadelphia, PA; Rockland, ME; Gloucester, MA

• (West Coast) Malibu, CA; Santa Barbara, CA

• If savings captured, add’l Port Visits authorized as long as the $5.24M cap is not exceeded

Navy Hosted Air Shows/Open Houses (6) - $1.3M• El Centro, CA; Corpus Christi, TX; Oceana, VA; Ventura

Country, CA; Jacksonville, FL; Pensacola, FL

Ship Namesake City Visits - $25K• Cities TBD

Executive Outreach to U.S. Cities (25)- $50K• 25 multi-day engagements w/local civic, corporate, gov’t and

education leaders by Flag Officers/Senior Civilians

Page 6: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Key Navy ‘15 Outreach Programs

6

Flyovers - $200K• 40 for CHINFO approved events of Int’l/Nat’l significance

• If savings captured, add’l flyovers authorized as long as the $200K cap is not exceeded

Aviation TACAIRDEMOs/Static Displays - $2.7M• 20 TACAIRDEMOs for CHINFO Approved Civilian Air Shows

• 10 Static Displays for CHINFO Approved Civilian Air Shows

• If savings captured, add’l Civilian Air Show support is authorized as long as the $2.7M cap is not exceeded.

Navy and Regional Band Tours/Performances - $1.25M/$2.1M

• Fall/Spring/Summer Tours - $500K

• Fleet/Regional Band Performances - $1.5M

• Int’l and Midwest Band and Orchestra Clinic - $60K

Page 7: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Key Navy ‘15 Outreach Programs

7

Navy Birthday/Historical Observances - $75K/$425K• Navy Birthday - $150K

• Battle of Midway - $75K

• Historical Observances - $200K

Total Cost - $57.5M in ‘14/ $65.8M in ‘15

Page 8: Calendar for America Community Outreach Road-a- Head for 2015 Mr. Rob Newell Asst. Chief of Information for Community Outreach 1

Key Policy Changes for 2015

8

• Local Area Guidance – > 5k and within 150 miles of Base no ETP required

• Flyovers – Nat’s Evt w/Nat’l Media Coverage

** Funeral Flyovers – Operational CDR’s Call!

• Static Displays – Authorized for Cross-Country Training Flights

** Participation in sister-services’ open houses authorized

• Bands - Clarification of “Incidental Support” Definition

** No longer defined only as a “patriotic opener.”

** For local, state, regional parades – 1 band per svc!

Rob – (703) 614-1879….James – (901) 874-5802!