by shades of india · 2020-02-05 · it is a global lifestyle brand that reveres nature, its...
TRANSCRIPT
neem livingby Shades of India
The Neem tree stands tall in the Indian landscape. It filters the strong light of the sun and creates a play of shadow. We take our rest, lie and dream.
Neem grew out of this meditation. It is a global lifestyle brand that reveres nature, its restless creativity, its endless permutations and forms, the artful play of light and shade, and the bounteous gift of air and repose.The collection evokes peace and serenity in an increasingly chaotic world. It reflects a less formal approach to home textiles and leisure wear. The casual layering of a bed or the crumpled cotton of a dress gives a sense of relaxed luxury and of rumpled aristocratic ease.
The philosophy behind the collection springs from a belief in the fusion of cultures. Mandeep Nagi is both the creator of the collection and Design Director of Shades of India, one of India’s most creative textile companies, with a record of awards in the US, France and India. Mandeep’s passion has been to master the wealth of India’s craft traditions and to see how these can be put to a contemporary use. She has done this across collections of home, clothes and accessories. Driven by her love for detailing, texturing fabrics in unique ways, playing with contrasts in colours and layering, she also has a strong sense of social responsibility which is visible in all her work.
Neem is thankful of bringing together two sides of the world, of joining hands in collaboration and of inheriting a lineage of artisan crafts and traditions. It is thankful as well of the possibilities the collaboration opens out.
neem livingby Shades of India
We look to nature to guide, inspire and comfort us.
short pine leaf
highland philly
yellow stone
white mountain
cleveland
northern symphony
inland quiltQ 1113
nero dot quiltQ 1114
quilt
vision quiltQ 1115
check box quiltQ 1106
beeline blanketB 3304
textured cotton blanketB 1303
distress cotton blanketB 1306
innate blanketB 3513
blanket
inland shamS 1113
sham
nero dot shamS 1114
vision shamS 1115
check box shamS 1106
aswan throwT 3411
bassano throwT 3413
madhya throwT 3407
wool stripe throwT 3410
throw
mustardnaturalgrey
tarak throwT 3406
throw
mustard
olivepotter’s clay
rose
assisi cushionC 3538
mustardmustard
mustard
oliveolive
olive
potter’s claypotter’s clay
potter’s clay
roserose
rose
arav cushionC 3501
cushion
adah cushionC 3529
basma cushionC 3527
mustard
mustard
natural
natural
dark grey
dark grey
cushion
ruki cushionC 3501
vama cushionC 3536
larisa cushionC 3533
nima cushionC 3535
anouk cushionC 3532
oormi cushionC 3534
cushion
half & half cushionC 3509
innate cushionC 3513
dot horizon cushionC 2512
distress cotton cushionC 1306
textured cotton cushionC 1301
cushion
saraka cushionC 3500
cushion
mustard
mustard
olive
olive
rose
rose
potter’s clay
potter’s clay
potter’s clayindigonatural
katar cushionC 3502
sahar cushionC 3526
torelli cushionC 3523
pittore cushionC 3525
patwal cushionC 3530
arak cushionC 3501
mustard
natural-mustard natural-olive natural-rose natural-potter’s clay
greynaturalMaki cushion
C 3522toro cushion
C 3520Baku cushion
C 3521
front front front
back back back
chrome muddy rose turk blue potter’s claywhite
steel grey dark grey nero dot print kala cotton stripe
neem livingby Shades of India