by- paridhi gupta roll no- 8012. our vision is it would be to achieve excellence and satisfy all the...
TRANSCRIPT
Presentation on Pantaloon
By- Paridhi Gupta Roll No- 8012
Our vision is it would be to achieve excellence and satisfy all the customers all over, to get profits by meeting the goals of the organization.
Vision
Mission is to move ahead with the planning process by achieving the goals.
As:- a)Up-gradation of the products and services b)Going for customer centric business c)Continuous evaluation of plans and policies
of the company
Mission
a)-HIGH MARKET GROTH RATE b)to achieve market share c)go for heavy advertising strategies by
adopting various tools as-internet, radio, newspapers, magazines etc.
Market Factors
a)providing efficient services and good quality products
b)holding a strong position among the major players in the market
c)knowing about the lifestyle of the various consumers
d)scaling the consumers on their demographics, behaviors and attitudes
Competitive Factors
a)consumers purchasing power b)depends upon the country's economic
condition and fluctuations c)store providing for many special sales
offers, discounts during occasions for attracting consumers
d)it also depends upon the family income of the working class group and others also
Environmental Factors
STRENGTHSa)coordinationb)efficient employee working
WEAKNESSa)lazy workersb)improper trainingc)no promotion d)low salary payments
OPPORTUNITIESa)explore resourcesb)utilize skills, knowledge and talents of the available human resourcesc)develop a competitive advantage over the other firms in the market or industry
THREATS
a)facing tough competition from the outside global marketb)constant up-gradation of technology and latest advancements
SWOT Analysis of Management capabilities
Financial resourcesStrengtha)raising of fundsb)cash flow for businessc)ability to clear debts
Weaknessa)no help or financial support from banking institutionsb)lack of proper financial aids
Opportunitiesa)mergers and acquisitionsb)joint venturec)franchising
Operations Strengtha)hierarchical cost structureb)inventory control managementc)efficient operating system d)division of various costs
Weaknessa)excessive costs involved b)management control problems
Opportunitiesa)system management problemsb)standards of quality
Merchandise capabilitiesStrengtha)location of the storeb)attractive displaysc)timely services to customers d)establishing brand valuee)good salesmanshipWeaknessa)retaining the customersb)satisfying and fulfilling their demands c)prices of the products
opportunitiesa)development of the skillsb)entering new ventures
Store management capabilities
Strengtha)control of the workb)delegation of authority and responsibilityc)hierarchical work structure
Weakness a)no timely suppliesb)high maintenance costsc)technological and infrastructural expensesd)lack of attention
CustomerStrengtha)brand consciousb)loyal customerc)providing with special contests and offersd)creating the store's image
Weaknessa)improper servicesb)high pricesc)inadequate supply of stock
LocationStrengthsa)reach for the customerb)convenient services for all c)centrally located
Weaknessa)lack of service providersb)not reachable to many
Market Expansion a)providing quality at your best b)offering products at reasonable prices c)opening stores in more cities to spread
the business d)satisfy the customers by giving good
services
Opportunity for Growth
a)know about the consumers expectations b)do a thorough market survey and its
analysis c)provide those kind of products-which will
make market attractive and competitive.
Market Penetration
Aspects weight Oppor 1 Oppor 2 Oppor 3
size 50 3(50*3) 4(50*4) 5(50*5)
growth 35 5(35*5) 6(35*6) 4(35*4)
Economic stability
15 1(15*1) 2(15*2) 1(15*1)
Total 75 340 440 405
Market Attractiveness
Aspect weight oppor1 oppor2 oppor3
Cost 25 2(50) 3(75) 4(100)
Brand image 30 4(120) 6(180) 7(210)
Vendor relation
1O 3(30) 2(20) 2(20)
location 25 2(50) 4(100) 6(150)
marketing 10 3(30) 2(20) 3(30)
total 100 280 395 510
Market competitiveness
Market attractiveness and Competitive position matrix
0
100
200
300
400
500
600
100 200 300 400 500 600
COMPETIVE POSITION
MARKET
ATTRACTIVE
MINIMUM INVESTMENT
ASSRESIVEINVESTMENT
CAUTIOUS INVESTMENT
Thank you!