by matt mcpherson usps every door direct mail. overview every door direct mail® is a service from...
TRANSCRIPT
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BY MATT MCPHERSON
USPS Every Door Direct Mail
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Overview
Every Door Direct Mail® is a service from the USPS that allows you to target neighborhoods.
Postage is as low as 14.5¢ per pieceDon't need to know names or street
addresses.Identify the neighborhoods you want to
target, and your printed piece is delivered with the day's mail to every address.
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Mailing Info
Up to 3.3 ounces/pieceMost popular sizes
6.5” x 9” 8.5” x 11” 4.25” x 14”
Acceptable Mailing Labels
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Two types
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Retail Version
Simple, most cost effectiveFor coupons, sales, events and specialsUp to 5,000 pieces per dayNo permit neededSimply drop off at local post officePay in cash or check
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Every Door Direct Mail
For larger businessesFor store openings and major eventsMust submit your mailing at a Business Mail
Entry Unit (BMEU)Must have a permit
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Demo
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USPS website Select Geographic/Address Route Type Delivery Type Sort Pricing!
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RCU Test
Using for Auto SalePostcard drop to a 2 mile radius surrounding
the Cleveland ComplexAuto Sale June 30Postcard drop June 1
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Questions?