by: amanda calouro
DESCRIPTION
BY: AMANDA CALOURO. Executive Summary. Growth Opportunity within a small enterprise Increase awareness by engaging various referral sources Increase the number of patients at all three Davis locations Thursday, February 9 till Friday March 30. 2. Venture Introduction. Richmond Hill - PowerPoint PPT PresentationTRANSCRIPT
BY: AMANDA CALOURO
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Executive Summary
• Growth Opportunity within a small enterprise• Increase awareness by engaging various
referral sources • Increase the number of patients at all three
Davis locations• Thursday, February 9 till Friday March 30
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Venture Introduction
• Richmond Hill• Woodbridge• Newmarket• Father and Son Owned and Operated• Project Names– Hygiene Lecture– Spring Cupcake Delivery
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The Team
• Myself• Peter-A. Miller (professor)• Ivana Wibowo (student advisor)• Amanda (professional)– Community Relations Coordinator
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The Activities
The Activities Cont’d• Printed 845 Mailing Labels• Labeled and Stamped Cards• Mailed Out Cards• Hand Delivered Cards• Interior & Exterior Photos
– Newmarket
– Woodbridge
Aurora 64
Bolton 22
Bradford 20
Concord 14
Holland Landing 2
Richmond Hill 200
Thornhill 140
Vaughan 37
Woodbridge 57
Markham 116
Unionville 22
Kleinburg 1
Newmarket 99
Maple 48
King City 3
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The Activities Cont’d• Changed FB layout• added cover photo• fixed profile picture• closed contest
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The Activities Cont’d• Called 6 potential venues for hygiene lecture– Le Jardin (gave prices over the phone)– Riviera Parque (booked appointment for April 5)– West River (sent prices via email)– Presidente (sent prices via email)– Next Door Lounge (emailed them with inquiry)– Match Restaurant (emailed them with inquiry)
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The Project• Hygiene Lecture: successful event hosted by
Davis Ortho to help increase brand awareness through education– end result: increase the number of patients
through referrals by hygienists
• Spring Cupcake Deliveries: enhance relationships between Davis Orhto and Dentists through thoughtful gifts.– end result: create lasting relationships and
encourage oral hygiene partnerships
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What I Learned
• Interning is doing the B!*%# work that employee’s don’t want to do... just kidding!
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Thank-You
• As a thank you to Amanda, Kevin and Allen Davis, I purchased an Edible Arrangement.