business trends online marketing 2012
DESCRIPTION
my business trends online marketing 2012. You’ll find 12 Trends: marketing evolution, job trends, mobile marketing, social marketing, online visibility - with deep impact potential for your social & online marketing world. Let’s start a dialog about the changes in the marketing world: My Thesis, marketing evolution : crowd based marketing for business brands and services. I hope you’ll enjoy my trends and i would appreciate it to start a fruitful discussion about online marketing trends.TRANSCRIPT
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myTrends 2012online marketing
written by maik langeTweet me @webjets
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myTrends 2012
Online TrendScout
Blogs News
Online MeetingsConferences
TV
find Potentials, new Services, new Demands, major Shifts
Interviews
Check the Online Marketing Pulse!
eBooks
Magazine
Discussion
SearchSocial Stream
Daily Business
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myTrends 2012
Success = (Product + Online Service) x Crowd Engagement
Time
My Thesis: Marketing Evolution
Crowd based Marketing
Resource based View
Market based View
1950
1980
2010
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myTrends 2012
12*/2012*without warranty
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-1- myTrends 2012
Visibility Fight!
SEOSocial Networks
SEMNewsApps
VideoPlaces
http://www.carilliontech.com/wp-content/uploads/2010/09/SEO_Competition_Analysis.jpg
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Social Storyteller & Supporter
good stories have alwaysa happy end!
Authenticity & Motivation
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-3- myTrends 2012
Social Platforms & Networking!
1 Billion Facebook-User Oct 2012 Source: Socialbakers.com
http://www.elephantjournal.com/wp-content/uploads/2010/05/Socialnomics.png
Scale & Speed
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-4- myTrends 2012
Online Diseases!keep an eye on your lifebalancecard
Digital Burn OutSocial MobbingOffice Diseases
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-5- myTrends 2012
Big Data & Social Analyticsidentify the right demands & decisions
BIG DATAAnalytics ECG HeartBeat
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Jobs with Potentials 2012!
Online Performance Manager
Community Builder
Social TrendScout
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-7- myTrends 2012
Online Media ADS InvestmentSEO, SEM, Facebook, Youtube, Linkedin, Twitter, Games, Mobile Apps…
Source: http://www.xplant.net/wp-content/uploads/2011/12/keyword-trendscout.jpg
VisibilityAttentionEngagementLeadsReachConversion Goals
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-8- myTrends 2012
Mobile: Apps & Commercefirst location based services
Social Local MobileApp Solutions
Mobile NFC meetsCity Marketing
Mobile Coupon Services
M-Commerce Trend Potential Germany
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-9- myTrends 2012
Video MarketingTV + Online Video Platforms = Social TV
Online Video Facts in Germany
Source: http://www.youtube.com/watch?v=COvrf6NoCog
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-10- myTrends 2012
Partnering & NetworkingFind Best in class partner for your Bussines Objectives
Research & Market AnalysisCampaign & StoryboardingContent & Digial Asset ProductionSocial Networks Marketing & DevelopmentPerformance & Social Community BuildingMobile Marketing & DevelopmentMonitoring & AnalyticsSEO, SEM ………
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Social Media Culture meetsCompany Culture
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- 12- myTrends 2012
Big Picture Online Marketing Think in smart Loops
online business is alive!
is your marketing planalive?
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myTrends 2012
Augmented Reality YouTube Playlist
3D Mapping projection YouTube Playlist
Video Production & Promotion http://tubemax.tv/
Virtual goods & 3D Animation http://www.xgoods.net/
Mobile Trends Blog
Digital Music http://soundcloud.com/maik-lange
Social Platform Trends: Pinterest Tips & Best Practice Blog
my trend projects 2012?
Social Projects “SEO Studenten Workshops” Project Berlin
YouTube Video Marketing Blog
Social Crowd Innovation Ideas Blog
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myTrends 2012
Thanks for your Attention
Contacts: maik langeTweet me @webjets