business profile fis x-sport ent
TRANSCRIPT
FIS X-Sports Enterprise fisxsports.com
AIS 360 – ELECTRONIC COMMERCE | 1
UNIVERSITI TEKNOLOGI MARA (TERENGGANU)
CAMPUS DUNGUN
GROUP PROJECT – REPORT (e-Business Plan)
AIS 360 : ELECTRONIC COMMERCE.
FIS X-SPORTS ENTERPRISE PROVIDER OF WATER AND JUNGLE EXTREME SPORTS
SERVICES AND PRODUCTS
LECTURER : MR. CHE KU HISAM BIN CHE KU KASIM
MEMBERS :
MUHAMMAD NUR I’ZWAN BIN ABU BAKAR - 2011680232
MOHAMMAD NUR SALAM BIN MOHD NAZRI - 2011652414
MUHAMMAD FAIZ BIN ZEK ZAMANI - 2011275002
PROGRAM : AC120 - DIP. IN ACCOUNTING INFORMATION SYSTEM.
GROUP / SESSION : 6C / NOV - APRIL 2014
DATE OF SUBMISSION : 26 FEBRUARY 2014
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CONTENT
1. Introduction & information of business................................................................ 1
Logo 1
Management directory 1
Business profile 2
Type of business 2
Domain name 2
Introduction of organization’s members 2
2. Product & services................................................................................................ 4
Service and product analysis 4
Product and services characteristics 5
Product & services range and pricing 9
3. Market analysis..................................................................................................... 10
Target market 10
Competitor analysis 10
4. Operation.............................................................................................................. 11
Customer service procedures 11
Frequently asked questions (FAQ) 13
Operating procedure 17
5. Financial statement............................................................................................... 20
6. Conclusion............................................................................................................ 23
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FIS X-SPORTS ENTERPRISE's logo
1. INTRODUCTION & INFORMATION OF BUSINESS.
Business name : FIS X-Sports Enterprise
Location : Perhentian Island, Terengganu
Phone : +609-5555 6677
Fax : +609-5555 6689
We choose Perhentian Island because it is very strategic location to operating our business.
In addition, Perhentian Island have good rating in tourism industries. Besides that,
Perhentian Island have a nice view, and customer can choose either water or jungle sports.
Logo
Picture 1.1 : FIS X-Sports Enterprise logo.
The logo is about the combination of jungle sport and water sport on the oval with green
colour that as a one island that we call Perhentian Island. FIS is the combination of the
name from partnership members. X-Sports stand for extreme sports. The green circle is
means our company are provides services in all around the island.
Management directory
MN Salam Mohd Nazri, Chief Executive Officer
Faiz Zek Zamani, Executive Of Operation Department
MN Izwan Abu Bakar, Executive Of Administration Department
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Business profile
Mission : To be the best provider of extreme water & jungle sport.
Vision : To make sure that more people will participate in extreme sport.
Objective : To provide the best services and training in extreme sport.
: To provide the accessories related to extreme sport.
: To fulfill people’s desire and satisfaction for those who are interested in extreme
water & jungle sports.
Type of business
FIS X-Sport is a partnership business, shares by three members. Our business is based on
click-and-mortar concept where we provide and sell services on extreme sport accessories
through online and traditional processes. Commonly, we provide services and training for
those who are interested to participate in extreme sports. And, we also sell our products to
our customers (B2C) and also to other businesses via (B2B).
Domain name
Our domain name for the website is fisxsports.com. We choose this domain name
because of the domain name com is a top-level domain (TLD) in the domain name system
of the internet. Its name is derived from the word commercial, indicating its original
intended purpose for domain registered by commercial organization.
Introduction of organization’s members
STAFF DESCRIPTION
Salam Name : Mohammad Nur Salam Bin Mohd Nazri
Position : Chief Executive Officer
Characteristics and skills: Well in electronic commerce business, expert in dealing
business with people.
Faiz Name : Muhammad Faiz Bin Zek Zamani
Position : Executive Of Operation Department
Characteristics and skills: innovative, knows how to handle business problems, can
react to changes.
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MN Salam Mohd Nazri,
Chief Executive Officer
M Faiz Zek Zamani,
Executive Of Operation Department
Ridwan Nori,,
Service & Training Department
Zulhilmi Othman,
Product Department
MN Izwan Abu Bakar,
Executive Of Administration Department
Izwan Name : Muhammad Nur’izwan Bin Abu Bakar
Position : Executive Of Administration Department
Characteristics and skills: experienced, able to organize and sequence database, have
ability to develop the database, can perform well in website’s maintenance.
Ridwan Name : Ridwan Nori
Position : Service and training department manager
Characteristics and skills : experience in extreme sport.
Hilmi Name : Zulhilmi Othman
Position : Product department manager
Characteristics and skills : experience in extreme sport and product management.
Chart 1.1 : Organizational chart of FIS X-Sports.
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2. PRODUCT & SERVICES
FIS X-Sports provides variety of services and products for water and jungle sports. In
water sport we have skim board sport, canoe, jet ski and scuba-diving. Besides that, for
jungle sport we have jungle tracking, flying fox, rock climbing, camping and jump bungee.
The main difference between our business with other businesses is our business provides
training for newbies whose interested in water and jungle sport. Our business also provides
100% qualified and professional trainers. Other than that, we are placed at Perhentian’s
Island that is very strategic location which is near to the beach and mountain. Also, we
provide discount for maintenance and repair to the customer who buy product from us. For
our regular customers, we offer a membership card that will give many benefits.
Service and product analysis
FIS X-Sport has 10 type of sports. All of our services are suitable for all ages but they are
required to follow some rules and regulations for the games. Listed are some rules and
regulations about our services :
No. Sports Rules & Regulations
1 Canoe - Able to swim.
- Able to control themselves in water in any
case of emergency.
- Must follow any order from safety man.
- Briefing about the games before any game
played.
2 Skim board
3 Jet ski
4 Sail board
5 Banana boat
6 Snorkeling
7 Camping - Good health
- No fear in any situation.
- Some skills are needed based on the game.
8 Jungle tracking
9 Jump bangee
10 Paint ball
As all know that the sports we are providing resume some basic skills, we provide some
professional’s trainer to teach, train and also lead our customers who have no experience
about the sports. In this way, we can get more positive feedback from customer.
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Other than that, FIS X-Sports also sells products that related to our sports. Our customers
will potential be from businesses or people who take that sport as their hobbies. The most
important things that our business considers to sell is the product with good quality at
suitable price. Here are some of the product that we provide to sell :
No. Product
1 Backpack
2 Helmet
3 Goggles
4 Torchlight
5 Swimming suit
6 Surf board
7 Surf pant
8 Safety jacket
9 Water resistant watch
10 Tent
FIS X-Sports believes that many people will enjoy with our products and services
because we serve with high desirable features of product and services, with the latest
design and good looking style.
Product and services characteristics
All these sports are available in FIS X-Sports are only for a specific session for safety
reasons. The main good of our services to make sure all of our customer satisfy safe. There
is some descriptions for our sports services :
No. Sport Description
1 Canoe - Single or double canoe.
- Only at specific place and range for safety.
- Open for all ages and gender.
- Training is provided.
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2 Skim board - Standard skim board provided.
- Available only at a specific seasion for safety.
- Not available in rainy season.
- Open for all ages and gender.
- Training is provided.
3 Jet ski - Jet ski provided for customer.
- Only at specific place and range for safety.
- Not available when rainy season.
- Open for all ages and gender.
- Training is provided.
4 Sail board - Standard sail board provided.
- Only at specific place and range for safety.
- Not available when rainy season.
- Available only when have the swift wind.
- Open for all ages and gender.
- Training is provided.
5 Banana boat - Our boat will bring passangers with banana’s
boat around the island (500 meters).
- Not available when rainy season.
- Only at specific place and range for safety.
- Open for all ages and gender.
6 Snorkeling - Google and safety jacket provided.
- Not available when rainy season.
- Only at specific place and range for safety.
- Open for all ages and gender.
- Training is provided.
7 Camping - Tent are provided.
- Only at specific place and range for safety.
- Not available for monsoon season.
- All activity will be arranged based on demand.
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- Open for all ages and gender.
- Camp comander is provided.
8 Jungle
tracking
- Track are provided (4.7 kilometers and 8.6
kilometers)
- Only at specific place and range for safety.
- Any equipment requared is not provided.
- Open only for 18 years old and above and all
gender.
- Two leaders are provided.
9 Jump bangee - Single or pair jump.
- Insurance is provided.
- Open only for 18 years old and above and all
gender.
10 Paint ball - 4 to 8 persons per team.
- Area range around 80m x 45m
- Any equipment required is provided.
- Open only for 16 years old and above and all
gender.
- Training is provided.
FIS X-Sports also sells products online. Table below show the list of our products :
No. Product Descriptions
1 Backpack Brand : Champions, AGIQ, Mizuno, etc.
- Suitable for kids and adults.
- Variety of colours, designs and sizes.
2 Helmet Brand : Briko, Edge, XDS, etc.
- Suitable for kids and adults.
- Variety of colours, designs and sizes.
3 Goggles Brand : Dolphin, Pyramids, Strike’s.
- Suitable for kids and adults.
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- Variety of colours, designs and sizes.
4 Torchlight Brand : Mountain, Rdol, light machine.
- Variety of colours, designs and sizes.
5 Swimsuit Brand : TYR , Champions , Nooka, etc.
- Suitable for kids and adults.
- Variety of colours and designs.
- Size range s – m – l – xl.
6 Surf board Brand : Quicksilver, FOX.
- Suitable for kids and adults.
- Variety of colours, designs and sizes.
7 Surf pant Brand : FOX , RVDOW Studio, Zupper, etc.
- Suitable for kids and adults.
- Variety of colours, designs and sizes.
8 Safety jacket Brand : Abunas , Pyramids , Sirem.
- Suitable for kids and adults.
- Variety of colours and designs.
- Size range xs - s – m – l – xl.
9 Water resistant watch Brand : Edifier , Stigheur , Casio , etc.
- Suitable for kids and adults.
- Variety of colours and designs.
10 Tent Brand : SCM & Co, Gloody, Miranda etc.
- Suitable for 2 to 4 people inside.
- Variety of colours, designs and sizes.
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Product & services range and pricing
FIS X-Sports has stated some range of prices for each sport. All of the price are fixed.
We are sure that our price is reasonable for customers. Every year we will make some
promotion and package for a regular customers as a gift to our customers. Below is a listed
price range for our sport’s services and products :
No. Services Price (RM)
1 Canoe 18 / hour
2 Skim board 10 / hour
3 Jet ski 40 / hour
4 Sail board 60 / hour
5 Banana boat 25 / hour
6 Snorkeling 15 / hour
7 Camping 100 / 2d1n
8 Jungle tracking 60 / trip
9 Jump bangee 35 / jump
10 Paint ball 50 / game
No. Product Price (RM)
1 Backpack 65 – 139
2 Helmet 47 – 119
3 Goggles 65
4 Torchlight 29 - 89
5 Swimsuit 39 - 135
6 Surf board 130 – 150
7 Surf pant 39 – 75
8 Safety jacket 49 – 65
9 Water resistant watch 99 – 299
10 Tent 99 – 165
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3. MARKET ANALYSIS
Target market
In market analysis based on our survey it shows that in Perhentian Island it does not have
any online sport services. So, we plan to create this online business to ease the customer to
get knowledge about our services. This is able to expand our target market from local
consumers to the international consumers.
In this analysis too we can see that our target market become widely from only traveler
who came to Perhentian Island to variety of customers where it maybe come from a family
trip, group trip, organization activities and personal journey.
Lastly, we are targeting our services for teenagers because they involves actively in
sports which they tend to try something new and extreme.
Competitor analysis
Our survey suggests that, there is no online business about extreme sport in Perhentian
Island. Therefore, it creates an opportunity for our company to be operating in Perhentian
Island that is expected to generate high profits.
We are the only one that serves extreme sport with online facilities that allow people to
check the price, and place an order on the game with their own available time, cost and
package before travel via the internet.
However, there are some competitors that sell the similar products with FIS X-Sports.
Some of them include ‘islandwatersports.com’, ‘tophikingshop.com’ and
‘sportsauthority.com’. The following provides an analysis about each of the competitor :
No. Name & link Strength Weakness
1 Island water shop
Link : islandwatershop.com
They already have loyal
customers, and
suppliers.
Do not have after-sales
service and expensive.
2 Top hiking shop
Link : tophikingshop.com
They have a quality
product that trust by all
users.
The website is not user
friendly and difficult to
place an order.
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3 Sports authority
Link : sportsauthority.com
They have too many
products with a very
interactive webpage. It
is also easy to interact.
The product are too
expensive that are only
suitable to the consumer
with high income.
4. OPERATION
FIS X-Sports are operates 10 hours per day and we provides sells of our services and
product every days. Except when rainy due to maintain the safety. We also have some
procedure that should be followed by each staff and customers.
Customer service procedures
Figure 4.1 shows the procedure to handle customer inquiries in purchasing product online
by our staff. This procedures is used to ease the management to process the order :
Figure 4.1 : procedure to handle customer inquiries in purchasing product online.
1. Receive the customer order.
2. Receive information from customer for
delivery.
3. Receive the payment from the customer.
4. Check the payment transaction status.
5. Packing the order.
6. Deliver the order.
7. Give customer delivery code via e-mail
or short messaging systems.
8. After customer receive the product, ask
some feedback.
9. Analyse the feedbacks.
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Figure 4.2 shows the procedure how to handle customer inquiries to make a reservation of
sport’s service online :
Figure 4.2 : Procedure to handle customer inquiries for sport’s service online.
Some methods used to minimize delivery time from order placed until delivery is the Post
Express that is recommended by POS Malaysia Sdn. Bhd. where we can deliver the
product in one working day or a maximum day taken for delivery is two working days.
Other than that we also make every day delivery process, which means that if today we
have an order placed, today or the next day we will directly post the product. This two
methods are helpful in reducing delays in order to achieve customers satisfaction.
If there is any comment or dissatisfaction from customer, we will directly inform to the
manager or management team to take action. We also prepare a comment site at our
website for customers to share their experiences after dealing with our company. This can
guarantee our efficiency toward customer service operations.
1. Receive the customer order.
2. Receive information obout the reservation date and
time.
3. Receive the payment from the
customer.
4. Check the payment transaction status.
5. Save and allocate the order to business
schedule.
6. Wait until the date.
7. Give remainder via a telephone call to customer 3 days before the day.
8. Greeting customers.9. Bring the customer
to the place.
10. Let customer do they activities and
game with professional trainer.
11. After customers are done, ask some
feedback and analyse the feedback.
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Frequently Asked Questions (FAQ)
Some of FAQ are provided to help customers in dealing with our company :
1. Shipping Information & Tracking Numbers
How was my order shipped and can I get the tracking number?
All online orders that include a valid e-mail address will be sent an order
acknowledgement. When the order is shipped from our distribution center you will
receive a shipping confirmation via email to inform you of your order status. Your
shipping confirmation will include ship date, carrier and tracking number if applicable.
Please follow up to 24 hours after shipment for your tracking number to be activated.
Tracking numbers on packages shipped via Post Express may take 1-2 business days
from the date the package was shipped before they are activated. Standard delivery
time for most orders is 2 business days.
For orders shipped via Fed Ex or SmartPost, we will inform to you about the status of
the shipping information. Usually we used Fed Ex for overseas shipment.
If this information is not received or you have other questions, you may email us through
fisxsports.com or call us at +609-5555 6677.
2. Order Status
How can I check the status of my order?
If you'd like to check on your order, you can just go to pos.com and go the delivery
status, and they key in the delivery code. Your order status will be shown.
If your order does not appear online, you may call (+609-5555 6677) or email us to check
on the status of your order.
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3. Payment Methods
What types of payment methods are accepted?
We accept Visa, MasterCard, Discover and PayPal.
If you would like to pay by money order or check, please complete a printable order form
and mail your order as per the instructions noted on the form. For information on retail
store payment methods, please contact +609-5555 6677.
4. Order Adjustments
I already wrongly make an order. Can I adjust my order?
Yes, you can adjust the order. But if the money has been transferred fisxsports.com is
not liable to refund your deposit. It means that, you can change or adjust your order with
the same amount or more.
5. Backorders
What is a backorder?
"Backorder" means that one or more of the items on your order are currently out of
stock. We will go ahead and ship the merchandise that is in stock, and will backorder
the rest for 60 days unless you request to have the order held for longer, or until the item
is available. You can request to have your order held longer by calling us at +609-5555
6677 or by emailing us. As soon as the item is in stock, we will pack and ship it to you.
You will not be charged for backordered items until they are processed to ship.
Your credit card is charged when the backordered item is shipped. If your order contains
both in-stock and backordered items, you will initially be charged only for the in-stock
portion of your order. The backordered item or items is charged to your account as it is
shipped.
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We do not charge additional shipping for backordered items. However, your total shipping
charge may be divided between the in stock merchandise and out of stock merchandise.
Out of stock items on orders shipping outside the Malaysia cannot be backordered.
Unfortunately, we are unable to backorder items that are less than RM 100. To place these
items on backorder, you will have to select multiple items to assure that the price is over
RM 100.
6. Catalog/Internet shipping charges
How much will I be charged for shipping if I place a catalog or Internet order?
Standard delivery rates are based on your order shipping best method by one of the
following carriers: POS Malaysia, or FedEx. For most orders, please allow 1 to 2
business days for domestic delivery and 4 to 16 days for international delivery.
Weekends and holidays will delay shipment. Shipping and handling charges are subject
to change without notice.
For international shipping charges.
Picture 4.1 : International delivery charges (retrieve from pos.com.my)
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Domestic delivery charges :
Postage rate for post parcel product (air)
Acceptable weight is from range 0.01 kg - 30 kg
* Postage rate for the first 2 kg is RM 7.00
* ( Additional postage rate for the next 1kg is RM 1.50)
* ( Air Fee imposed is RM 1.50 for every 500gm)
Postage rate :-
From Peninsular Malaysia to Sabah & Sarawak (plus RM 1.50)
From Sabah & Sarawak to Peninsular Malaysia (plus RM 1.50)
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SEND THE PURCHASE ORDER CHOOSE THE
BEST SUPPLIER
REQUEST QUOTATION FROM
TARGETED SUPPLIER FOR THE
PRODUCT
FINALISE THE QUOTATION AND SHORT LIST THE SUPPLIER
SAVE THE RECORD FOR
FUTURE REVIEW FOR
PURCHASE
INSPECTION
MAKE A DEPOSIT
RECEIVE THE PRODUCT
MAKE PAYMENT AND DEAL WITH A CREDIT TERM FOR
DISCOUNT (IF ANY)
STORE THE PRODUCT
PURCHASE RETURN PROCEDURE APPLIED
Operating procedure
Chart 4.3 : Process flow chart to show how FIS X-Sport get the product from supplier.
With this flow chart 4.3 we can estimate the time taken to receive the product from
supplier. Based on above flow, we can estimate for the new product will be ready to sell is
one month. And for existing products only one week to get the products.
BEST QUALITY
LOWER DELIVERY COST
LOWER PRICE
YES
NO
YES
NO
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MAKE A PAYMENT SEND CUSTOMER TO THE
ACTIVITIES PLACE
CHECK THE
RECEIPT
STATUS
ONLINE CUSTOMER COME TO
COUNTER
SHOW THE PRINTED RECEIPT OR TRANSACTION NUMBER
DIRECT CUSTOMER COME TO COUNTER
CHOOSE THE SERVICES
REVIEW WITH ADMIN
DEPARTMENT
FEEDBACK
PROFESIONAL TRAINER GUIDE
CUSTOMER ENJOY THE SPORTS OR ACTIVITIES.
END THE ACTIVITY
Chart 4.4 : Activity flow chart to show how the customer receive the services.
YES
NO
SAFETY
TRAIN
GUIDE LINE
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SERVICES PRODUCT
CUSTOMER INTERACT WITH WEBSITE
CUSTOMER SELECT THE SERVICES AND PRODUCT
FILL FORM (NAME, DATE,
TIME AND SERVICE CODE,
ETC)
CONFIRM THE ORDER
MAKE A PAYMENT
PRINT THE RECEIPT
DONE
CHECK THE
APPLICATION
INFORMATION
WAIT FOR VERIFICATION
CHECK THE
PAYMENT STATUS
VALIDATE THE PAYMENT
SAVE AND LOCATE TO
BUSINESS SCHEDULE
RECEIVE THE VERIFICATION FORM
FILL FORM (NAME, ADDRESS,
PRODUCT CODE, ETC)
CONFIRM THE ORDER
MAKE A PAYMENT
WAIT FOR VERIFICATION
RECEIVE THE VERIFICATION
ORDER
PACKING THE PRODUCT
DELIVER THE PRODUCT
RECEIVE THE PRODUCT
SEND THE NOTICE
SEND THE NOTICE
FEEDBACK
WAIT FOR DELIVERY
Chart 4.5 : Process flow chart to show process for online purchase services and product.
DONE DONE
MANAGEMENT POLICY & PROCEDURE
PRODUCT SERVICE
S
YES
NO NO
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5. FINANCIAL STATEMENT
FIS X-Sports are financed by the capital contribution from the partners. Where each
partners contribute RM 70,000 at a beginning of the business startup. Then, FIS X-Sports
also apply for the long term loan to cover cost of non-current assets for example jet ski,
equipment for the sports, rent for the building.
Here, we provide a statement with conservative of two years cash flow to show our cash
management in business transactions and also the business performance.
FIS X-Sports Enterprise
Statement of Projected Cash Flow For The Year ended 31 December, 2014 & 2015.
Particular 2014 (RM) 2015 (RM)
Cost at beginning of a year 210,000 109,638
Operating activity
Cash receipts
Cash sales 85,000 88,500
Total cash receipts 85,000 88,500
Cash used
Salary 27,000 27,000
Utilities water & electricity 2,400 2,400
Repair of equipment 700 700
Website fees *note 1 101.54 101.54
Safety insurance 5,160 5,160
Total cash used 35,362 35,362
Net cash in operating activities 49,638 53,138
Investing activity
Cash receipts
Total cash receipts
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Cash used
short term investment 10,000 10,000
Total cash used 10,000 10,000
Net cash in investing activities (10,000) (10,000)
Financing activity
Cash receipts
Short-term loan 50,000
Long-term loan 200,000
Owner's equity 210,000
Total cash receipts 410,000 50,000
Cash used
Purchase of fixed assets-junggle sports 200,000
Purchase of fixed assets-water sports 350,000 70,000
Total cash used 550,000 70,000
Net cash in financing activities (140,000) (20,000)
Increase / decrease in cash (100,362) 23,138
Cash at the end of the year 109,638 132,777
*Note 1 : price for website fees for one year.
Picture 5.1 : currency converter US Dollar to Malaysian Ringgit
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Picture 5.2 shows the quotation of the website fees for register with network solutions. Is
include web hosting monthly at $19.95 and register for domain name at $9.99. and the
quotation are includes with discount for domain name at $0.99 per year.
Picture 5.2 : quotation from network solutions for website register.
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6. CONCLUSION
All in all, this e-business plan has done all types of electronic commerce function. FIS X-
Sorts has lead all things required in e-business that help to improve our objective that can
be achieved due to cost efficiency and facility online for instance graphical advertising that
can help our business to expand the scale of market.
Other than that, e-business also leads to cost management performance because, is help to
reduce cost of advertising, cost of processing the information. It helps to maintain the
existing customer and attract other domestic and international customers.
Besides that, in order to apply this e-business FIS X-Sports faces many kind of barriers
that make the planning difficult. For example, lack of knowledge to communicate in
variety of languages. Second, high cost to implement where company needs to install a
computer and a network system.
In conclusion, this e-business brings many benefits to the business and customers. Where
the business to customer’s activity run easier at a lower cost compared with a direct sales.
Easier for customer to get and exchange information about water and jungle extreme sport.
Especially, for those who want to go for holiday at Perhentian’s Island can plan their
activity and cost budgeting.