business plan it is not only plan but also our dream

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BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

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Page 2: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

JMG GROUP CO.,LTDJMG GROUP CO.,LTD

((JJIGME- IGME- MMARTIN- ARTIN- GGIANG)IANG)

Page 3: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

ECO-TOURSIM RESORTSOLOMON ISLANDSOLOMON ISLAND

AUTOMOBILE SALES AND SERVICE

HA NOI, VIET NAMHA NOI, VIET NAM

AGRI-BUSINESSBHUTANBHUTAN

Page 4: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

Line of Line of businessbusiness

Eco- Tourism Eco- Tourism ResortResort

Expected date Expected date of start-upof start-up 11stst June 2011 June 2011

Locationof business

Marovo Lagoon, Solomon Islands

Vision,Vision,MissionMission Statement, Statement, Objectives and Objectives and opportunitiesopportunities

VisionVision““To be the preferred choice for customers in the eco- tourism industry”.To be the preferred choice for customers in the eco- tourism industry”.

Mission StatementMission Statement““To thoroughly understand the needs of patrons, to consistently improve on To thoroughly understand the needs of patrons, to consistently improve on

their expectations by delivering personal services to them.”their expectations by delivering personal services to them.”SloganSlogan

““Come discover somewhere completely differentCome discover somewhere completely different””Objectives:Objectives:1)1)To be able to providing up-market servicesTo be able to providing up-market services and ensure customers needs and queries are and ensure customers needs and queries are addressed promptly and satisfactorily.addressed promptly and satisfactorily.2)2)To be the leader in the eco-tourism market in Solomon Islands.To be the leader in the eco-tourism market in Solomon Islands.3)3)Service and not profit orientated, customers are considered to be more important than Service and not profit orientated, customers are considered to be more important than profit.profit.Opportunities:Opportunities:Eco-tourism is a growing market as tourists shift to environmental friendly destinations. Eco-tourism is a growing market as tourists shift to environmental friendly destinations. Fall in the eco-tourism establishments in other PacificFall in the eco-tourism establishments in other Pacific Island countriesIsland countries to a more to a more conventional five star hotels and resorts.conventional five star hotels and resorts.

Business Business experienceexperience

Though we may be new to the Entrepreneurship world, we will take this as a challenge. We Though we may be new to the Entrepreneurship world, we will take this as a challenge. We strongly believe and determine to become successful in our business venture, taking into strongly believe and determine to become successful in our business venture, taking into account our educational background.account our educational background.

1. 1. Business ProposalBusiness Proposal

Page 5: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

Relevant Relevant experience, experience, education,education,certificatescertificatesand personal and personal backgroundbackground

Qualification:Qualification:Bachelor of Arts (BA), USPBachelor of Arts (BA), USPMasters of Business Administration, (NEU)Masters of Business Administration, (NEU)Bachelor Business Administration,(MU)Bachelor Business Administration,(MU)

Detailed Detailed products products and/or and/or servicesservices

20 fully furnished Bungalows (With hot water system, sling fan, and toilet 20 fully furnished Bungalows (With hot water system, sling fan, and toilet facilities)facilities)

1Building(Restaurant and Bar)1Building(Restaurant and Bar) 1Building(Office and Reception) 1Building(Office and Reception) Activities: Activities: IncludeInclude Jungle trails,Jungle trails, sea kayaking, cultural activities, diving, sea kayaking, cultural activities, diving,

snorkeling, fishing and world war II wreckagesnorkeling, fishing and world war II wreckage

StrengthStrength Only three competitors(eco-tourism at its early stage of development)Only three competitors(eco-tourism at its early stage of development) Niche market, upper and middle class touristsNiche market, upper and middle class tourists Close to Australia and New Zealand (main target market)Close to Australia and New Zealand (main target market) Marovo Lagoon a world heritage site, also the biggest lagoon in the Marovo Lagoon a world heritage site, also the biggest lagoon in the

southern southern hemisphere. Described by James A Michener as “the eighth . Described by James A Michener as “the eighth wonder of the world”wonder of the world”

Good Infrastructure in place (airport, wharfs, telecommunication, Good Infrastructure in place (airport, wharfs, telecommunication, electricity and hospital).electricity and hospital).

World War II wreckage (Japanese and American tourists).World War II wreckage (Japanese and American tourists). Low cost of building materials (Local building materials).Low cost of building materials (Local building materials).

Page 6: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

Threat/ChallengesThreat/Challenges Micro: Micro: Dominance by market leader (Five StarDominance by market leader (Five Star Hotels and Resorts)Hotels and Resorts)Macro:Macro:Global warming (sea level rise)Global warming (sea level rise)Earth quake, Tsunami and cycloneEarth quake, Tsunami and cycloneEconomic RecessionEconomic RecessionPolitical instability Political instability

WeaknessWeakness Unskilled man power in the service industry.Unskilled man power in the service industry. Promotion and publicity in the target markets.Promotion and publicity in the target markets.

Customers (including channels and distribution)Customers (including channels and distribution) SuppliersSuppliersCustomersCustomers

Mainly upper and middle-class tourists from Mainly upper and middle-class tourists from Australia and New Zealand.Australia and New Zealand.World War II veterans from Japan and USA.World War II veterans from Japan and USA.Expats working in the country.Expats working in the country.

Channel and DistributionChannel and DistributionCustomers Travel Agent Customers Travel Agent ResortResort

On line reservation/bookingOn line reservation/booking

Surrounding Villages(Building Surrounding Villages(Building Materials, and cultural Materials, and cultural entertainments)entertainments)Supermarkets(food Staff)Supermarkets(food Staff)Wholesalers (Beverage) Wholesalers (Beverage)

2. Customers and Suppliers

Page 7: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

3. Required Funds and Fund Raising3. Required Funds and Fund Raising

Note: Totals (A) and (B) must be equal.Note: Totals (A) and (B) must be equal.

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I. Salary I. Salary - Manager (01 person)- Manager (01 person)- Finance/Accountant (01 - Finance/Accountant (01 person)person)- Human resources (01 - Human resources (01 person)person)- Chief of cooker (02 persons)- Chief of cooker (02 persons)- Waitress (02 persons)- Waitress (02 persons)- Security/Safety guard- Security/Safety guard- Receptionist (02 persons)- Receptionist (02 persons)- Room servant (05 person)- Room servant (05 person)- Gardener (02 person)- Gardener (02 person)- Cashier (02 person)- Cashier (02 person)- Driver for boat and OBM (02 - Driver for boat and OBM (02 person)person)II. Resources supplies:II. Resources supplies:-Electric-Electric-Water-Water-Telephone-Telephone-Miscellaneous-Miscellaneous

5115*35115*3248 248 186186186186322.4322.4111.6111.637.237.212412421721774.474.4111.6111.686.886.8

1240*31240*3372372248248248248372372

Loans from commercial banks Loans from commercial banks and/or other financial and/or other financial institutionsinstitutions(details and loan terms)(details and loan terms)

50,00050,000

Total (A)Total (A) 179,767179,767 Total (B)Total (B) 179,767179,767

Note: Totals (A) and (B) must be equal.Note: Totals (A) and (B) must be equal.

Page 9: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM

4. Income Forecast (monthly average)4. Income Forecast (monthly average)

Page 10: BUSINESS PLAN IT IS NOT ONLY PLAN BUT ALSO OUR DREAM