business models and growth- how to implement
DESCRIPTION
Talk I gave at this year's Innovate 13 conference in London. It was on 'What's your business model' sessionTRANSCRIPT
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Business models and Growth
@Innovate 13
@melmediasauce
Mellissa Norman -
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InsightImplementation
Outline
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Worked with
BBC, Pact, Npower, Royal Shakespeare Company, Royal Commonwealth Society, NixonMcinnes, UNESCO,
Social Media Week, Brighton Festival, Viadeo, Tyneside Cinema, Yipp Films
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Overriding strategy &Business model
Business plan & implementation
Day to day business
Levels of Business
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IBM Global Survey 2012
“Financial outperformers are making bolder plays. These companies anticipate more
change, and manage it better. They are also more global in their business designs, partner more extensively and choose more disruptive
forms of business model innovation. “
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IBM Global Survey
73%
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The BM Framework www.businessmodelgeneration
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Customer relationship GiffGaff
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PricingGreenman
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The Steps- for companies…
1. To map your current model.2. To review it.3. Develop, modify & test the business model.4. Repeat, if necessary.
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TOOLS
o Media-sauce. org (Workbook in Resources)
o (Blog post- Value Proposition Template)
o connect.innovateuk.org/web/investment-business-models-and-growth
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Thank [email protected]