business model canvas
TRANSCRIPT
A Quick TourBUSINESS MODEL CANVAS
1
VALUE PROPOSITIONS
What are you building?
Ex. taobao:
➤ Web retail with best price/quality
➤ Retail sales platform
2
CUSTOMER SEGMENTS➤ Why would they buy?
Ex. taobao:
3
CHANNELS
➤ How do you deliver your product to your customers?
Ex. taobao:
taobao.com
4
CUSTOMERS RELATIONSHIPS
➤ How do you get, keep, and grow your customers?
Ex. taobao:
Online Customer Service
5
REVENUE STREAMS
➤ How do you make money?
Ex. taobao:
Subsidized by Alibaba
6
KEY RESOURCES➤ What are your most important assets
required to make the business model?Ex. taobao:
Two-way review system
7
KEY PARTNERS
➤ Who are your partners? Ex. taobao:
➤ Express logistics providers
➤ Banks
➤ Alipay
8
KEY ACTIVITIES
➤ What’s most important for the business?
Ex. taobao:
Developing commerce infrastructure
9
COST STRUCTURE
➤ What are the costs and expenses?
Ex. taobao:
➤ IT
➤ Infrasructure development
10
TAOBAO BUSINESS MODEL CANVAS
11
DO IT BY YOUR SELF
➤ Fill The Value Proportion Canvas (on page 13) will be placed to Customer Segments, just like example on page 3.
➤ Fill the rest of The Business Model Canvas on page 14 for exercise.
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Reference:
https://strategyzer.com/