business has changed

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business has changed machines minds machines minds machines minds machines

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Business has changed. Profits, reputation and value are driven by intangible capital. Smarter companies maximize their returns on intangible capital.

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Page 1: business has changed

business has changedmachines

mindsmachines

mindsmachines

mindsmachines

Page 2: business has changed

management needs to change too

Managing machines: top-down controlManaging machines: top-down control

Managing minds: top-down, bottom-up and outside-in collaboration

Page 3: business has changed

the old tools are falling short

• Accounting missing 80% of value

• Business models how to monetize knowledge?

• Organizational design org charts don’t explain how things really work

• Marketing social media taking control

• Strategic planning you can’t plan innovation from the top down

Page 4: business has changed

problem is reaching a crisis

1. Stagnant companies and economies

2. Innovation is urgently needed to survive in many industries

3. Culture, trust and co-creation are now understood as key to corporate success

4. Social technologies are empowering customers, stakeholders, employees to take control of conversations

the tipping point

Page 5: business has changed

consultants need new tools to help their clients deal with this social era

Page 6: business has changed

smarter-companies – we are building a community that empowers consultants with tools and continuous learning for

effective management of the only thing that counts in business today:

intangible capital

Page 7: business has changed

intangible capital is both:

a holistic view of organizations

Page 8: business has changed

…and a map of our community

Page 9: business has changed

our dual offerings reflect this

• Under the smarter-companies brand:We’re creating a community marketplace where people can learn and providers can offer specialty products/services (think Amazon Marketplace for business services)

• Under the ICounts brand: We’re providing IC tools and training that can be used as a starting point for diverse consulting engagements (think DISC or Myers Briggs for entire firms)

Page 10: business has changed

Join us to build smarter companies!

Visit www.smarter-companies.com