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locate n . to discover where something is.. *Alimentari – Hopetoun Street, Paddington NSW *Avenue on Chifley – 2 Chifley Square, Sydney NSW *Bean There Cafe – 320 Pitt Street, Sydney NSW *Benitos – Notre Dame University, Broadway NSW *Blip – 84-90 McLachlan Avenue, Darlinghurst NSW *Blip – Bellview Hills Road, Bellview Hills NSW *Bon Bon Cafe – 17 Harborside Shopping Center, Sydney NSW *Hungry Boys at the Bondi Lifeguard Tower, Bondi Beach, Sydney NSW *Bottega Del Vino – Shop 1,177 Macleay Street, Potts Point NSW *Bronte Carlo – 145e Macpherson Street, Bronte NSW *Bronte Lounge – 471 Bronte Road, Bronte NSW *Carlos Coffee – Freshwater, Manly NSW *Chocolate – 500 Oxford Street, Bondi Junction NSW *Clodeli – 210 Clovelly Road, Clovelly NSW *Counting Sheep Corner – 56-58 Avenue Road, Mosman NSW *Cafe 26 – Lamrock Ave, Bondi Beach NSW *Detour Espresso Bar – Shop 135-143 Willam Street, Darlinghurst NSW *Don Adan Coffee Too – Shop 2/65 Parraween Street, Cremorne NSW *Don Adan Coffee House – 2/5 Spit Road, Mosman NSW *Donte – Coffee Cart, Martin Place, Sydney NSW *Favoloso Espresso Bar – 43-45 Belgrave Street, Bronte NSW *Fifi Foveauxs – 428 Crown Street, Surry Hill NSW *Fig Tree Deli – 271 Bondi Road, Bondi Beach NSW *Four Olives Deli – 4-8 Darley Road, Manly NSW *The Gus Stop – 25 Bligh Street, Sydney NSW *Gusto Five Way – 2a Heeley Street, Paddington NSW *Gertrude & Alice bookstore cafe – 46 Hall St Bondi Beach, NSW *Café Maison – 110b Boundary Street, Paddington NSW *Merci Cafe – Oxford Street, Paddington NSW *Masion Cafe – 110B Boundary St Paddington NSW Outpost espresso – 996E Pittwater road, Collaroy 2092 P:: *Pulp Friction – 27 Booth St, Annandale NSW R:: *Ruby’s Diner – 171 Bronte Road, Waverley NSW *Rushcutters Bay Kiosk – New Beach Road, Darling Point NSW S:: *Savta – Shop 5/4-12 Waverley Street, Bondi Junction, NSW *Sedjuiced – Shop 3, Queen Elizabeth Drive, Bondi Beach Pavillion, Bondi NSW *Speedo’s Cafe – Shop 1&2, 126 Ramsgate Avenue, North Bondi NSW *Sun Cafe – 27 Blair Street, Bondi Beach NSW *Suzie’s At the Bay – Double Bay, NSW *Take Five – Shop 3, 540 Sydney Road, Seaforth NSW *Tamarama Cafe – Marine Drive, Tamarama Beach, NSW *The Crabbe Hole – 1 Notts Avenue, Bondi Beach NSW MUSELI COOKIE: A CASE STUDY 2 - Byron Bay Cookie Company

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Page 1: businessstudiesmarketingmix.files.wordpress.com…  · Web viewMUESLI COOKIE: A CASE STUDYSarah Glover Made With Lovelocate n. to discover where something is.. *Alimentari – Hopetoun

locate n . to discover where something is..

*Alimentari – Hopetoun Street, Paddington NSW

*Avenue on Chifley – 2 Chifley Square, Sydney NSW

*Bean There Cafe – 320 Pitt Street, Sydney NSW

*Benitos – Notre Dame University, Broadway NSW

*Blip – 84-90 McLachlan Avenue, Darlinghurst NSW

*Blip – Bellview Hills Road, Bellview Hills NSW

*Bon Bon Cafe – 17 Harborside Shopping Center, Sydney NSW

*Hungry Boys at the Bondi Lifeguard Tower, Bondi Beach, Sydney NSW

*Bottega Del Vino – Shop 1,177 Macleay Street, Potts Point NSW

*Bronte Carlo – 145e Macpherson Street, Bronte NSW

*Bronte Lounge – 471 Bronte Road, Bronte NSW

*Carlos Coffee – Freshwater, Manly NSW *Chocolate – 500 Oxford Street, Bondi

Junction NSW *Clodeli – 210 Clovelly Road, Clovelly NSW *Counting Sheep Corner – 56-58 Avenue Road,

Mosman NSW *Cafe 26 – Lamrock Ave, Bondi Beach NSW *Detour Espresso Bar – Shop 135-143 Willam

Street, Darlinghurst NSW *Don Adan Coffee Too – Shop 2/65 Parraween

Street, Cremorne NSW *Don Adan Coffee House – 2/5 Spit Road,

Mosman NSW *Donte – Coffee Cart, Martin Place, Sydney

NSW *Favoloso Espresso Bar – 43-45 Belgrave

Street, Bronte NSW *Fifi Foveauxs – 428 Crown Street, Surry

Hill NSW *Fig Tree Deli – 271 Bondi Road, Bondi

Beach NSW *Four Olives Deli – 4-8 Darley Road, Manly

NSW *The Gus Stop – 25 Bligh Street, Sydney NSW *Gusto Five Way – 2a Heeley Street,

Paddington NSW

*Gertrude & Alice bookstore cafe – 46 Hall St Bondi Beach, NSW

*Café Maison – 110b Boundary Street, Paddington NSW

*Merci Cafe – Oxford Street, Paddington NSW *Masion Cafe – 110B Boundary St Paddington

NSW Outpost espresso – 996E Pittwater road,

Collaroy 2092 P::

*Pulp Friction – 27 Booth St, Annandale NSW R::

*Ruby’s Diner – 171 Bronte Road, Waverley NSW

*Rushcutters Bay Kiosk – New Beach Road, Darling Point NSW

S::*Savta – Shop 5/4-12 Waverley Street, Bondi Junction, NSW

*Sedjuiced – Shop 3, Queen Elizabeth Drive, Bondi Beach Pavillion, Bondi NSW

*Speedo’s Cafe – Shop 1&2, 126 Ramsgate

Avenue, North Bondi NSW *Sun Cafe – 27 Blair Street, Bondi Beach

NSW *Suzie’s At the Bay – Double Bay, NSW *Take Five – Shop 3, 540 Sydney Road,

Seaforth NSW *Tamarama Cafe – Marine Drive, Tamarama

Beach, NSW *The Crabbe Hole – 1 Notts Avenue, Bondi

Beach NSW

MUESLI COOKIE: A CASE STUDY

Sarah Glover Made With Love

MUSELI COOKIE: A CASE STUDY 2 - Byron Bay Cookie Company

Page 2: businessstudiesmarketingmix.files.wordpress.com…  · Web viewMUESLI COOKIE: A CASE STUDYSarah Glover Made With Lovelocate n. to discover where something is.. *Alimentari – Hopetoun

Poppy King's lipstick queen bid : Sarah McInerney http://www.smh.com.au/lifestyle/beauty/poppy-kings-lipstick-queen-bid-20090403-9mew.html

October 2, 2008 :Poppy King is making a bid to reign again as a lipstick queen but admits it took a lot of convincing for her to give it another go on home soil.

King jetted in from New York this week to launch her new range and new book. Her Lipstick Queen line features 10 shades in both sheer and opaque, and in keeping with her original branding, are titled Saints and Sinners. There's also the aptly titled Oxymoron range of matte gloss tubs.

They will be stocked by Kit Cosmetics throughout Australia from October 6. "It is pretty similar to the first brand in terms of it being very speciality focus," she said.

"It is very highly edited. It is unique in the textures and the colours. They are typical 1940s colours. "Luckily the technology has changed so they are much more moisturising than the original Poppy lipsticks."

The Seven Deadly Sins matte shades that put her on the lipstick map more than a decade ago haven't been resurrected this time around - although she doesn't rule this out for the future -but she has taken inspiration from their colours.

King burst onto the lipstick scene in 1992. Aged 18 and fresh out of high school, she saw a gap in the market for matte lipsticks and decided to fill it. Within eight months Poppy Industries had turned over more than $1 million as Australian women flocked to buy her long-wearing, rich-toned matte lipsticks.

Her business continued to grow and at the height of its success was turning over $6 million a year. She was made Young Australian of the Year in 1995 and named a Global Leader for the New Millenium by Time magazine.

In 1998 things went sour for King with expansion plans and partnership squabbles leading the business into receivership.

A lifeline from an investor ensured the business continued trading until 2002 when her trademark was bought by Estee Lauder and she moved to New York to work for them as a colour specialist for the Prescriptives brand.

Being in such an entrepreneurial culture and away from the Australian spotlight, King was able to reflect and refocus.

"It certainly was a fabulous place for me to reflect and rebuild and I think what was so great over there was just the understanding of how young I was first time around and therefore (there was) no judgement," she said.

King left Estee Lauder in 2005 to write a book about her experiences and through the writing process rediscovered her passion for lippy. The book Lessons of a Lipstick Queen hits the shelves in Australia this month. It features practical advice on how to turn an idea into a business opportunity, interspersed with personal accounts of some of King's own experiences, good and bad.

"In writing it I kind of realised that designing lipsticks and having a lip brand has always been the number one driving force for me to be in the business," she said.

"Over the years unfortunately that got muddied with backroom dramas. Having learnt from that, and what I put in the book, is how to recognise good ideas and how to recognise bad ideas."

King re-entered the lipstick market in the United States in 2006 with Lipstick Queen. It is also stocked in the United Kingdom.

Perhaps a little gun-shy from her experiences in Australia, she said she originally had no intention of launching the line on home soil. "I thought people had had enough of me and now that there are all these other brands here I didn't know if there would be any interest," she said.

"But there had been interest and the customers themselves convinced me with their emails, that despite what had happened they were still interested."

While the business environment has changed in the almost 15 years since she started Poppy Industries, she thinks success like hers, even at such a young age, is still possible. All going well this will prove true for her the second time around.

"I think Australia is an amazing place in terms of the opportunities here," she said. "It is very sophisticated in terms of the marketing and tastes. People say if you can make it in New York you can make it anywhere but I disagree. If you can make in Australia you can make it anywhere."

LIPSTICK : A CASE STUDY Poppy Lipsticks

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Allis charms judges of national business awardBy John ElderOctober 24, 2004 http://www.theage.com.au/articles/2004/10/23/1098474928410.html?from=storylhsPage Tools

Victorian women dominated the Telstra Business Women's Awards for the second year in a row, with local businesswomen winning three out of four national prizes last night.

It was perhaps no surprise that the overall Business Woman of the Year Award went to Janine Allis, 38, founder and managing director of the successful Boost Juice franchise.

She started the business in her garage four years ago out of frustration that she could not find healthy takeaway food for her three children.

Boost Juice now boasts more than 140 stores across Australia, about 1600 employees, branches planned in New Zealand and Dubai, and forecast sales of $75 million for the year.

Boost is ranked seventh on BRW's list of fastest growing businesses and Ms Allis is said to be worth $36 million on the magazine's Young Rich List.

Published profiles of Ms Allis tend to focus on the fact that she left school at 16 and enjoyed a brief stint during her travelling youth as a waitress on David Bowie's yacht, serving cocktails to guests such as Mick Jagger and Princess Margaret.

However, she later worked as a marketing executive for United Pictures and Village Roadshow.

Ms Allis described winning the Victorian category of the Telstra awards last month as a "surreal" experience "tinged with guilt" - because she felt her success was in good part due to "amazing staff".

One of the award judges, Sandra Devahasdin, who runs a marketing company in Western Australia, said: "Janine has certainly made her mark in a very short time, after starting with nothing and a wonderful commonsense approach.

"She's very hands-on and very human. She's never applied the glass ceiling concept to herself, but I don't know if she realises how successful she is," Ms Devahasdin said.

"We found that she was very humble and very loved by her team. After she won the Victorian Telstra award, her staff organised a surprise party and celebration . . . which is a tribute to how popular she is in her own organisation . . . She personally wrote 300 letters of thanks to her staff.

"As a woman in business, she is very clever. For example, her business, home and kids' school are all within a three kilometres radius - which allows her that opportunity to be a mum at school when things are happening there. And she'll take some of her staff along. I think she's an inspiration for Australians in general."

SMOOTHIES : A CASE STUDY

Boost Juice

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KSUBI - started with jeans > product diversification>today?

KsubiDan Single & George Gorrow

"If Sydney was a bloke..."He would look like Dion Antony, a scruffy, great looking, always welcoming, always listening, always got a story or a joke to tell and always fun to be around.

The Sydney sufer boys behind Ksubi, Dan Single and George Gorrow (with the beard), have firmly put this town on the map of international fashion. With a typically cheecky sense of humour which comes through in both their designs and their shows – they notoriously released hundreds of live rats onto the catwalk during Australina Fashion Week in 2001 – Ksubi is considered one of the world's coolest brands. Just ask Kate Moss, Sienna Miller and Kanye West. If you happen to know them that is.

Ksubi go West for frame and fortune Kellie Hush Fashion Editor May 7, 2008 from smh.com.au

The Australian fashion label Ksubi will collaborate on an eyewear range for Pastelle, the fashion label of the US hip-hop superstar Kanye West.

The 10-time Grammy winner will launch Ksubi for Pastelle globally in October. The range, designed by George Gorrow, will feature limited-edition gold frames, which will sell for about $2000. Japanese buyers have already placed orders, sight unseen.

West first worked with Gorrow and his business partner Dan Single in 2006 to create stage eyewear for West's music video clips.

"I love the sunnies Ksubi has produced over the years, and it's an honour to collaborate with them on this first instalment of Pastelle frames," West said. "George is an incredibly talented designer, and I've never met anyone who knew more about sunglasses and other cool stuff."

Gorrow met West in Los Angeles over the past year to design the collection. "At our first design session at Kanye's place in LA we spent two days talking and going over shapes," Gorrow said. "He allowed me to push the design but playing on his aesthetic. He's not afraid to try new things, and I guess that is why he is where he is."

Gorrow and Single work with the international fashion designers Richard Nicholl and Jeremy Scott and have designed eyewear for Mary J. Blige. The Rolling Stones and Nicole Richie have also approached the duo.

JEANS : A CASE STUDY

Ksubi

Article from TIMEOUT

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Sumo Story

After spending a couple of years abroad in the Big Apple surrounded by doughnuts, shakes and super-sized fries, a couple of twenty-something Sydneysiders, Luke Baylis and James Miller wanted to create a healthy yet delicious eating alternative for all Australians after quickly realising that Australia was following the unhealthy American trends of obesity, poor diet and exercise.

The idea was primarily to offer fresh 'design your own' made-to-order salads that were nutritious, satisfying, delicious and convenient. The name they chose was SumoSalad, to reflect their large and filling salads.

2003 saw the opening of the first SumoSalad store on Liverpool Street, Sydney CBD. It was an instant success! People couldn’t get enough of the green stuff and it wasn’t long before customers were queuing out the door and down the street for their SumoSalad fix. With continued demand for a healthy and convenient fast food alternative, the rest is history with stores opening around the nation and internationally.

The Sumo Style…

Don't let the name fool you! SumoSalad not only offers a huge range of gourmet salads, but also offers delicious wraps, rolls, toasties, pasta, soup, fruit salad and yoghurt, coffee and other tasty menu options to satisfy even the fussiest of eaters!

SumoSalad products are of the highest quality, using only the freshest ingredients sourced daily. By never using unnecessary fats, artificial colours, flavours or genetically modified products we can ensure fresh is best and quality is key, that's the SumoSalad guarantee!

SALADS : A CASE STUDY

Sumo Salads

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INVISIBLE ZINC : A CASE STUDY

Invisible Zinc

Article from BRW Fast Franchises edition