building up your online professional profile
Post on 21-Oct-2014
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DESCRIPTION
This is the generic presentation that I use to accompany my workshop with students. During the workshop I ask the students to work through a couple of tasks that could help them to form the start of their profile for LinkedIn. For each session I will add a few examples of how their industry and key individuals use social media, depending on their subject area.TRANSCRIPT
Building up your online professional profile
Sam TaylorLearning Technologies Team
Stand out:
• So many people will be applying for the same jobsall over the country
• The ability to ‘Google’ anyone is becoming a powerful tool during the selection process
• Tidying up your digital footprint has never been so important!
Why social media matters…
“increasing number of employers are turning to social media to engage with their future workforce.”
Just as graduates research employers online, these employers are now researching their applicants, and, with the wealth of information available, employers can thoroughly investigate
each prospective candidate.
Why social media matters…
“Used sensibly and constructively, social media is an excellent way to express
yourself and build your personal ‘brand’.”
Example
ePortfolio of work
My research
My LinkedIn
Solent Staff profile
Example of a nationally
funded project
My PowerPoints
What should it say?
What a Google search should say about you:• I’m skilled• I’m digitally aware• I want to progress• Here are examples of my work• Here is how you can get in touch with me• Here are other sites with my details• FOLLOW ME I’M AWESOME &
KNOWLEDGABLE!
You will begin to write an ‘about me’ bio for an online profile
• Decide:– Who are you? – What are your skills? – What experiences do you have?– What else interests you?
Task: What is your brand?
Who are you?Examples:
• I am a final year BA (Hons) Dance Science student looking to forge a career in teaching and choreography in Further or Higher Education
• I am an aspiring cartoonist with experience of designing bespoke graphics and images for a wide range of businesses
• I am a customer-focussed social media expert, looking to secure my first graduate position in the marketing sector
What skills do you have?Examples:
• IT: MS Office & other processing packages, Social Media, Adobe software, Web tools, mobile devices, video conferencing, web development, multimedia
• Business skills: Communication (email, telephone, meetings, public speaking – to people of all levels and backgrounds – etiquette), events organisation, budgeting, time-keeping, adaptability, report writing, problem solving, administration, marketing, management
• Job specific: Can you think of anything specific? Software, coaching, technology etc.?
• Other: Languages, coaching/mentoring, teaching, British sign language
What experience do you have?
Can you briefly describe in one sentence any projects that could help you to stand out?
• In my final year I was successfully chosen to go to Glastonbury to report on the Glade tent and was lucky enough to interview Orbital on camera.
• During my degree I was part of a research group that looked into how to accurately measure the fitness of a dancers in the English National Ballet touring company.
• Throughout my studies I have been volunteering my time to support the EcoErnie project, collecting unwanted house-hold items and giving them to those in need in the Southampton area.
What else interests you?
• International politics?• LGBT Issues?• Environmental issues?• Life-long learning?• Sports?• Supporting a particular charity?• Architecture?• Travelling?• Blogging?
EXAMPLE PORTFOLIO SITES
1. Your name2. Save your ‘URL’3. Career aspirations4. Contact email5. Qualifications6. Summary/personal
statement7. Links to examples of your work (where possible)8. Any work experience and/or volunteer work
http://www.linkedin.com/in/samtayloruk
http://kabybins.wix.com/sam-taylor
Show off your work!
Vimeo | Flickr | Deviant Art | SoundCloud | Issuu | SlideShare | Screenr | WordPress | Blogger | Instagram
What? Where?Video/Animation/Video Games VimeoPhotographs FlickrDrawings/Art/Make-up Deviant ArtMusic & sound files SoundCloudMagazine spreads/booklets IssuuPowerPoint slides SlideShareScreen sharing with audio ScreenrWritings/reports WordPress/BloggerPhoto diaries Instagram
NETWORKING SITES
• Specific or general account• Follow key players in your areas of interest• Share relevant and interesting information
• Sam’s ‘rewards’:– Book contributor– Conferences– Job offers– Collaborations/projects– Guest speaker
https://twitter.com/samwisefox
• Create a ‘page’ to act as your professional networking site
• Connect with groups, businesses and employers
• Share relevant and interesting information on a regular basis (one a day)
• Monitor your page for comments & trolls!
• Amazing how info spreads like ‘wildfire’!
http://www.facebook.com/SamTaylorEduTech
Sofy’s story
• BA (Hons) Media, Culture &Production graduate
• Worked on many projects during study found on Portal
• Logged & displayed work experience outcomes
• Appointed 2013/2014 Graduate Associate in Learning Technologies
Targeted applications
Cover letter Creative thinking Social media campaign Hash tags? #HireMeDisney
http://www.geek.com/news/forget-resumes-man-sends-3d-printed-head-as-job-application-1540603
/
CreativeMarketing
BOOKMARKING SITES
See more: http://www.ebizmba.com/articles/social-bookmarking-websites
2 Examples:Pinterest: Scoop.it:
CAUTIONARY TALES
How stupid!
THINK!• T – is it True?• H – is it Helpful?• I – is it Inspiring?• N – is it Necessary?• K – is it Kind?
http://www.pinterest.com/pin/399624166905049508/
Netiquette
1. CAPS = SHOUTING!!!
2. Never swear or use provocative language
3. Always check your spelling & grammar before posting
4. Never post when drunk or angry to a public site
5. Lock down your Facebook/Twitter/Instagram site if you don’t want people ‘snooping’ on you
To do:
1. Google yourself on a browser you’ve never used!
2. Delete anything you think may be harmful to your career development (statuses, photos, videos etc.)
3. Set-up your LinkedIn account and show it to your parents/guardians/tutors/peers for feedback
4. Explore other sites – can they be of use?http://mycourse.solent.ac.uk/socialmedia-help