building successful online stores
TRANSCRIPT
@anujsmathur
SUCCESSFULBUILDING
ONLINESTORES
@anujsmathur
REVIEWCOMPETITORLANDSCAPE
1
@anujsmathurCREATE A UNIQUE AND DIFFERENTIAL IDENTITY
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CREATEE – STORE
2
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FAST LOADING
SIMPLE
EASY NAVIGATION
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PRODUCTCATALOG
3
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ORGANIZED INTO BRANDS & CATEGORIES
VARIATIONS OF SIZE, COLOR, WEIGHT
QUALITY IMAGES
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SHOPPING CART& PAYMENT
4
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SIMPLE & FAST CHECKOUT PROCESS
VISUAL CUES AFFIRMING SECURITY
A MUST – CASH ON DELIVERY
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ORDER CONFIRMATION
& SHIPPING5
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ORDER INTIMATION VIA EMAIL & SMS
ORDER TRACKING
1 – 2 DAY DELIVERY
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MARKETING YOUR
E- STORE 6
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INTEGRATE FACEBOOK LOGIN
LEVERAGE SOCIAL MEDIA SITES
PROMOTE VIA BLOGS, FORUMS & ADVERTS
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PARTNERS& TIE – UPS
7
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ESTABLISH ALLIANCES WITH SUPPLIERS & SHIPPERS
GET OTHER RETAILERS TO ADVERTISE
CROSS – SELL ON OTHER SIMILAR STORES
