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Building Shared Services to Transform the Student Experience Rich Loftus AVC, Student Enrollment Services University System of Georgia Gregg Scoresby Chief Executive Officer CampusLogic March 20, 2017 • SESSION ID 97835

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Page 1: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Building Shared Services to Transform the Student Experience

Rich LoftusAVC, Student Enrollment ServicesUniversity System of Georgia

Gregg ScoresbyChief Executive Officer CampusLogic

March 20, 2017 • SESSION ID 97835

Page 2: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

The views and opinions in this presentation are those of the presenter and do not necessarily reflect the position of Ellucian.

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Disclaimer

Page 3: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

At The University System of Georgia (USG), what started as sharing IT Services evolved into a model of high-value student services, including shared financial aid services.

Session Benefits

• Improved student experience & student success

• Reduced costs through economies of scale & shared capabilities

• Streamlined & standardized business processes

• Reduced risk of potential financial liabilities

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Why We’re Here:

A good system

shortens the road to the

goal.

Page 4: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 4

The Next Hour

1 University System of Georgia

2 Rethinking Financial Aid as a Shared Service

3 USG’s Shared Services Journey

4 Leveraging Technology to Boost Efficiency

5 Tips for Managing Change

Page 5: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

University System of Georgia

EcosystemNorth StaroneUSGFlip the Narrative

Page 6: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 6

University System of Georgia

Page 7: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 7

USG Ecosystem: Diverse. Unique.

28 Institutions • 28 Financial Aid Offices (Banner®) • 320,000 Students

Page 8: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 8

USG’s North Star: Students

Page 9: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 9

oneUSG

OriginsSystem wide initiative to develop & implement streamlined policies, procedures & technology solutions that benefit all USG institutions.

FinAid FrustrationsStudents across the diverse USG ecosystem shared a desire for self-service financial aid.

Page 10: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Flip The Narrative

Image Credit: Blackmousedesign.com

Page 11: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Rethinking Financial Aid as a Shared Service at USG

Risk & OpportunityScope & ObjectivesUSG Due DiligenceFunctional CompositionEnterprise Content ManagementVerification

Page 12: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 12

FinAid Risk & Opportunity

Volume, complexity, high

degree of regulation and decentralized

management of financial aid

equalssignificant risk

and opportunity for USG

Page 13: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 13

FinAid Risks & Opportunities

o Satisfactory Academic Progresso Unofficial Withdrawalso Appeals Processo Return to Title IVo Financial Liabilitieso Training & Certificationo Quality Assurance & Oversighto Technology Use & Management

Page 14: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Objectives

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Improve student experience, support student success

Reduce costs through economy of scale/shared capabilities

Streamline & standardize business processes

Reduce potential financial risk

Address FA internal audit & FA task force report recommendations

Page 15: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Scope

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Implement enterprise

content management

solution

• Reduce manual processes

• Drive efficiency

• Improve the student experience

Explore standard

deployments of banner

• Reduce efforts involved in maintaining 28 customized environments

Centralize FinAid

oversight w/ shared

services model

• Improve FA efficiency

• Free up time for counselling

• Improve the student experience

Establish standard policies &

procedures

• Reduce risk of non-compliance with FinAid regulations

• Reduce risk of financial liability

Establish training &

certification standards

• Improve knowledge, skills, and abilities for FinAid staff to empower success

Page 16: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

USG Due Diligence

• Inventoried FinAid functional composition• Reviewed business process & compliance for

accuracy & completeness• Evaluated FAFSA verification options• Developed transition strategy–First Step• Engaged industry partners

– Federal Student Aid (FSA)– Department of Audits & Accounts (DOAA)– Georgia Student Finance Commission (GSFC)– Ellucian

• Drafted organizational design• Tracked deliverables• Developed independent cost estimate

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Page 17: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Financial Aid Functional Composition

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Banner® Baseline(Latest Fed Required version release)

Applicant ProcessingNeeds Analysis

Requirements TrackingBudgeting

Packaging & DisbursementsFunds Management

Loan ProcessingStudent Employment

Return of Title IV FundsFinancial Aid Self Service

HOPE/ZELL Scholarship

Satisfactory Academic

Progress

College Work Study

FAFSA Verification

Call Center (Shared Services

Model)

Automated Process

Scheduling

Page 18: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Enterprise Content Management

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USG Discovery• Banner® Document

Management: 22• Lexmark – Nolij: 4• Lexmark – Image Now: 1• No Solution: 3

Page 19: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

FAFSA Verification

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• Approximately 30% of all FASFA filers are selected for verification

• Verification is a confusing experience for students & parents – Why me?

• Verification process is labor intensive, time consuming & increases risk

• Automation of verification provides the best service to students

Page 20: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 20

USG FAFSA Verification Numbers

551,982 FAFSA processed aid year 14-15495,059 FAFSA processed aid year 10-11

Nearly 11% increase over the last 5 years

Page 21: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

USG FAFSA Verification Discovery

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USG Verification Discovery• Handled locally at 28 USG

institutions via specialized resources• Institutions fully outsourcing

verification solution: 2• Institutions implementing SaaS

verification solution: 5• Institutions acquiring SaaS

verification solution: 3

QA program ends after 2016-17 aid year, anticipated 200% increase in verification workload to those schools• Quality Assurance participants: 10

Page 22: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Shared Services Journey

Transition StrategyFrom School to SystemOn the Road

Page 23: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Develop Proof of Concept

• Albany State, Darton State, Georgia Southwestern, Bainbridge

Standardize Use of Banner®

• Gather, agree to, and document best practices

• Standardize FAFSA verification & student self-service

• Utilize automated process scheduling in Banner

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Transition Strategy

Page 24: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 24

From School to System

Page 25: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835 25

Share Your Vision With The World. Hit The Road.

Page 26: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Leveraging Technology to Boost Efficiency

Student Satisfaction

Page 27: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Technology Helps You Organize Around What’s Most Important: Students

Technology Features You Need• Doc imaging & scanning• Auto-logging of documents• Security for PII• No need for configuration resources

Page 28: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Tips for Managing Change

Page 29: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Get buy-in from your critical resources

• Help them understand what you’re trying to accomplish

Communicate transparently and passionately

• Face-time and gaining trust is key

• People need people to believe in; that you’re in to help them

Be open to suggestions

• Ask your key stakeholders, ‘what if we tried this?’ ‘how would you do it?’

Put yourself in their shoes

• Remember that change is uncomfortable, but always possible

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Tips For Managing Change Internally

Page 30: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Summary

Fillable PDFPrinted Paperwork Digital, Guided, Personalized

Page 31: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Questions & Answers

Building Shared Services to Transform the Student Experience

Page 32: Building Shared Services to Transform the Student Experiencestudent services, including shared financial aid services. Session Benefits • Improved student experience & student success

© 2017 ELLUCIAN. CONFIDENTIAL & PROPRIETARY. SESSION ID 97835

Rich Loftus, AVC Student Enrollment Services, USG

Gregg Scoresby, CEO, CampusLogic

Session ID 97835

Thank youWe want to hear from you—feedback surveyAccess session surveys by using the survey widget on the mobile app or by logging into your session schedule builder.