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Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang University School of Medicine China 1

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Page 1: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Building advocacy capacity for tobacco control among the public health workforce in China

Tingzhong YangCentre for Tobacco Control Research,

Zhejiang University School of Medicine ,China

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Page 2: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Objective The overall goal of this project is to

build capacity for tobacco control advocacy among the public health workforce in China.

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Page 3: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

BackgroundCurrently 76 universities in China have either a school or department of public health. About 5000 students graduate annually from these institutions with a degree in public health.

The absence of education on tobacco control in their curricula has meant that many of these graduates do not have appropriate knowledge and skills to be effective in advocating policies that can lead to the reduction of tobacco use.

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BackgroundChinese culture, to a large extent, is still adhering to agrarian social mores, which suggests that the social values may frame people’s behavioral response models differently from those of Western countries’ (Yang K-S 2004).

Our researches will develop and test culturally relevant behavioral models and tools for tobacco control in China and build capacity that focuses on applied research that is capable of providing technical assistance to real-world interventions.

Page 5: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Project Profile

Include 2 sub-projects preliminary project (2007.7-2008.12,7

universities) current project (2010.1-2011.12,24

universities)

31 universities were included in this project, which cover all provinces in mainland China except for Tibet.

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Page 6: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

中国公共卫生控烟能力建设项目汇报

意义

浙江大学

哈尔滨医科大学

北京大学

宁夏医科大学

南京医科大学

广东药学院

山西医科大学

Page 7: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

中国公共卫生控烟能力建设项目汇报

意义

浙江大学

北京大学

宁夏医科大学

南京医科大学

广东药学院

哈尔滨医科大学

山西医科大学

新疆医科大学

青海大学兰州医学院

西安医学院

成都医学院

昆明医学院贵阳医学院 南华大学

广西医科大学

海南医学院

厦门大学

包头医学院

吉林大学

河北医科大学天津医科大学

山东大学

郑州大学

华中医科大学

南昌大学

徐州医学院

大连医学院

上海交通大学安徽医科大学

重庆医科大学

Page 8: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

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Project Design

1.Basic advocacy theory and principal.

2.Develop advocacy strategies under Chinese culture.

10 methods----policy advocacy 14 methods----public advocacy

3.Some action toolkits.

4. Evaluation system.

Page 9: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Tobacco control advocacy capacity (Evaluation Framework)

Ability

Knowledge Skill Practice

Behavioral Capacity

Attitudes Interest and motivation Behaviors

General tobacco control attitudesPublic health tobacco control attitudes

SmokingAnti-smoking susceptibilityAnti-second smoke

Students’ behaviorTobacco control advocacy behaviors

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Project Design--Evaluation framework

Page 10: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

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Project Design--Tobacco-Free Campus Guideline

Page 11: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Project Implement

I. Implement the tobacco control advocacy curriculum in each setting

II. To advocate for tobacco-free campus policies as a practice

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Page 12: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

I. Implement Tobacco Control Courses

1.To lobby university teaching administration department to arrange tobacco control advocacy in public health curriculum.

2. To train knowledge- and skills-based competencies among teaching staff.

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Page 13: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

3. Course deliver 16 hours (8 h contact and 8 h non-contact) training

curriculum. Contact hours: 2 hours smoking epidemiology and

health and economic impact, 2 hours for FCTC and the current status of the international tobacco control, 3 hours for tobacco control advocating theories, strategies and methods, 2 hours for in-class discussing.

Non-contact hours: students drafted a plan for tobacco-free campus policy development. 

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I. Implement Tobacco Control Courses

Page 14: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

I. Implement Tobacco Control Courses

--Textbook

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I. Implement Tobacco Control Courses

--Class delivering

Page 16: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Developing themes and slogans for activities to support tobacco control.Creating an advocacy coalition group each university.Tobacco control advocacy publicity in each participating universities campus.Policy advocacy activities, such as lobbying university leaders and contacting the press

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II. Advocate for Tobacco-Free Campus Policy

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II. Advocate for Tobacco-Free Campus Policy --Theme & Logo

Page 18: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

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II. Advocate for Tobacco-Free Campus Policy --Coalition signature

Page 19: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

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II. Advocate for Tobacco-Free Campus Policy --Big publicity poster

Page 20: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Develop A Website

We develop a “China Tobacco Control Capacity Build” or “Chinese Tobacco –Free Campus” website

http://www.tfcampuschina.com/english/

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Page 21: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

HOME

About Us TC News TC Curriculum TF Campus Forum

• Background

• Research Projects and Publications

• Senior International Consultants

• Center Staff

• Contact Us

Blog

• National and International News

• Academic News

• Project News

• TF Campus Design

• TF Campus Implement

• TF Campus Evaluation

• Standards for TF Campus

• Tobacco Control Song

• TF Campus videos

• Curriculum Design

• Curriculum Implement

• Curriculum Evaluation

• Curriculum News

•Media room

• Basic TC Tools

Resource Center

Academic Corner

• Expert Opinions

• Fact Sheet

• Articles of TC Research in China

Website --Mapping

Management

Page 22: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

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Website --Chinese homepage version

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Website --Project management

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Website --Universities activities display

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Website --Interaction online

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Website --Progress bar

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Website --Quality control chart

Page 28: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Results

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Tobacco control advocacy training has been ratified by teaching administration departments and has been embedded in the public health curriculum in seven universities in China in the first project. Smoke-free campus policies were developed and implemented in each university in project.Behaviour capacity of tobacco control advocacy of the public health students increased in first project (Yang, et al., Tobacco Control, 2011).

Page 29: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

宁夏医科大学办公室文件

宁医校办[2008]5号

宁夏医科大学办公室 宁夏医科大学爱卫会

“ ”关于进一步落实 无烟学校 相关工作的通知

各教学教辅部门,机关各部门:

我校曾于 1996年 4月 1 “ ”日起开展创建 无烟学校 的

活动。十多年来,这一活动得到了广大师生员工的积极响应

和社会各界的广泛认可。为进一步加强校园文化建设,推进

“文明修身工程,倡导健康、文明的生活理念, 抓内涵,上

”台阶 ,建设一流的医科大学,根据 2008年第五次校长办公

“ ”会关于落实 无烟学校 相关工作的要求,现就有关事宜通

知如下:

1.学校校园内均为无烟区。禁止在校内任何场所吸烟。

2.请宣传统战部、各院(系、部)、后勤管理处等部门

结合学校文化建设,在教职员工中继续做好健康教育、禁烟

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Results--Gain media attention

Page 31: Building advocacy capacity for tobacco control among the public health workforce in China Tingzhong Yang Centre for Tobacco Control Research, Zhejiang

Future Plans

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We have built a basic module, implemented strategies and programmers for tobacco control advocacy capacity building among the future public health workforce through this project implementation (Yang et al., Tobacco Control,2011), and should be further extended to all public health universities. This module also useful for other health professional students tobacco control training. We have set up a infrastructure, that is Center for Tobacco Control Research and establish a “Chinese Tobacco-Free Campus Network” to sustain the partnership and training activities among universities.

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