brochure sponsor 2013 en
DESCRIPTION
Brochure sponsor 2013 ENTRANSCRIPT
PartnershiPOPPOrtunities
www.futuref i lmfe st ival .org
AT A GLANCE
14 years of FFF
6 days
More than 200 new released films
20 industry guests
30 workshops on new technologies
and animation
3 locations
2 screening theatres from 10.00 am to
01.00 am
4 art exhibitions
10 city pubs and clubs participating to
FFF-OFF
OUR AUDIENCE
30.000 admissions
60% males
40% females
Attentive audience – culturally
sensitive
MIssIONFFF sets out to disseminate, discover and promote Animation and New Technologies applied to cinema, videogames, television and the new media. Major goal is allowing the audience to get acquainted with different production models coming from different cultures and nationalities.FFF offers meetings, screenings and workshops aimed at young attendees, for the creative and competitive development of new generations.FFF is organised by the Associazione Amici del Future Film Festival, a non-profit cultural association.
trademark for co-branding
activities
— receive complimentary entrance
tickets to screenings and
professional meets linked to the
festival, with the possibility of
extending the invitation to your
business referral network
— confront and relate to
institutions, partners and
reputed realities of animation,
computer graphics, cartoons,
web and 3D
— take profit of the media
coverage of the event
— be present on-line both on the
FFF website and blog for a year
— foster partnerships and activities
created ad hoc on social
networks
— join a young and dynamic
organization capable of
understanding at best both
needs and requirements of your
brand/product
A pARTICULAR AND ORIGINAL OppORTUNITy
By sponsoring FFF you will:
— communicate originally
— associate your brand to an
authoritative and innovative
international festival taking
place in the lively and dynamic
city of Bologna
— acquire a new customer base
— present your company/institution
and your products/activities
binding them to a culturally
inspiring and appealing, crowd-
pulling experience
— use the Future Film Festival
Our audience at Teatro Duse
FUTURE FILM FEsTIVAL
The Future Film Festival was
founded in 1999 in Bologna. First
and only Italian event devoted
to animation and to new ICT
production of moving images, it
has become the most important
meet of the sector. Unique in
the domestic landscape, the
Festival has grown year after
year, with more than 30.000
admissions in the last editions of
the six-day event. FFF has grown
in terms of size and quality of the
featured program, of number
of participating selected works
coming from all over the world, of
media coverage, of sponsorships,
budgets, financing and patronage
of important institutions, amongst
which the Ministry for Culture
and Heritage, the Region of
Emilia-Romagna, the Province
of Bologna, the Municipality
of Bologna, the University of
Bologna, the Cineteca of Bologna
and the Emilia-Romagna Film
Commission.
Some of our Previews: Chronicle
by Josh Trank, Fear and Loathing
in Las Vegas by Terry Gilliam, the
trilogy of the Lord of the Rings
saga by Peter Jackson, Le Fabuleux
destin d’Amélie Poulain by Jean-
Perre Jeunet, Arthur et les Minimoys
by Luc Besson, The Curious Case of
Benjamin Button by David Fincher,
Spirited Away by Hayao Miyazaki,
Sleepy Hollow by Tim Burton,
Wallace&Gromit – The Curse of the
Were-Rabbit by Steve Box and Nick
Park, Aeon Flux by Karyn Kusama,
Pirates! Band of Mistfists by Peter
Lord.
Workshops with some amongst
the most renown film directors,
character designers, visual effect
supervisors of Pixar Animation
Studios, DreamWorks Animation,
Weta Digital, Industrial Light +
Magic, PDI, MadHouse, Toei.
FFF is also Game, Web, Kids and
social network.
Videogames, web and social
networks are present at the Festival
with workshops, panels, game
sessions, dedicated events. Kids
are main protagonists of a whole
section of the Festival: Future Film
Kids, a section devoted to children
with spaces, screenings and labs
specifically designed for them.
Media Coverage
The 2012 edition tallied up to more
than 200 accredited domestic
and international journalists; more
than 250 articles and contributions
published by the most important
Italian dailies and magazines
and TV coverage such as: TG2,
TG3, Raisat, Rai 5, Rai Uno, La7, La
Re Enzo Palace, HQ of the Future Village
Repubblica, Il Manifesto, XL, Radio
Tre, Il Sole 24 Ore, La Gazzetta
dello Sport, Il Resto del Carlino, La
Stampa, Alias, L’Espresso, Leggo,
City and many others.
The Web
The website www.futurefilmfestival.
org totalled more than 58.000
unique visitors and 89.700 pages
viewed in 2011. February and
March 2012 traffic counted 30.000
unique visitors. Contacts from
more than 15 different countries
(per hit ranking: Italy, Usa, Japan,
Great Britain, France, Germany,
Spain, Brazil, Turkey, Argentina).
Newsletter subscriptions: 6.300.
Location
FFF has been held in Bologna
for 14 years. Geographically,
Bologna is located in Italy’s heart,
a couple of hours away from
Rome and Milan. Crossroads of
important trade exchange and
venue of major cultural events (eg:
Children’s Books Fair, Arte Fiera,
Motorshow). This city presents a
high number of students, densely
populated with Faculties and
vocational centres. Bologna is
under constant and ever-growing
evolution, breeding ground of
many professionals working in
music, graphics and animation.
supporters and sponsors of the
2012 Edition
The 2012 edition (from March 27th
to April 1st) was supported by the
funding of major institutions such
as: Region of Emilia-Romagna,
Province of Bologna, Municipality
of Bologna, Salaborsa Library,
Cineteca of Bologna, Fondazione
del Monte, CNA Emilia-Romagna.
Sponsors of the previous edition
were: Alce Nero – Mielizia, Aperol,
Coop Adriatica, Lega Coop.
Technical partners:
Confcommercio Bologna,
Kubedesign, Passarini Arredamenti,
Ser Data, Smartbox and Sofa Soft.
partner Institutions of the 2012
Edition
Ministry for Culture and Heritage,
National Institute for Foreign
Trade, Region of Emilia-Romagna,
Municipality of Bologna, Province
of Bologna, Fondazione del Monte,
Fondazione Cassa di Risparmio
of Bologna, Japanese Institute for
Culture, Alma Mater Studiorum,
Cineteca of Bologna, CNA Emilia-
Romagna, Brazil Embassy.
Cultural partners
Accademy for Fine Arts, Bologna,
IED Rome, Musei Civici d’Arte
Antica, Scuola Internazionale
di Comics, Asianworld.it, IDN,
Bottega Finzioni, MAMbo,
Flashfumetto.it, Guglielmo
Marconi Foundation, 100 Authors.
Media partners
Latte e Miele, La Repubblica – XL,
Ciak, Coming Soon, CineCittà
News, Città del Capo – Radio
Metropolitana, Busta, Bimbibo,
Altratv, Codec TV.
Major FFF sponsors from its
origins to date:
Acantho, Algida, Alce Nero, Acqua
S. Pellegrino, Aquolina, Aperol,
Autodesk, Apple, Atari, Barco,
Bayer, Biopoint, British Airways,
Caffè Pascucci, Canon, Coca Cola,
Coop Adriatica, FedEx, Felsineo,
Groupama, Gruppo Coltiva,
Imation, Jimmy, Lancia, Lufthansa,
Lycos, McDonald’s, Passarini
Arredamenti, Mel Bookstore,
Microsoft Xbox, Mondadori
Multicenter, NewTek, Nvidia,
Panasonic, Pernigotti, PNY, Sony
Playstation, Swatch, Unipol, Vini
Pasqua, Vodafone and more than
40 local advertisers.
Lancia: Main Sponsor
LEsLIE IWERksdirector
LUC BEssONdirector
IkUE MORImusic artist
BRUCE sTERLINGwriter
ChRIs WEDGEblue sky studios
QUINOcartoonist
BRUNO BOzzETTOcartoonist
DOUG sWEETLANDpixar
MATT AITkENthe lord of the rings
JOE LETTERIavatar
ELIOmusic artist
pETER LORDpirates! band of mistfists
JOshUA hOLLANDERpixar
MERLIN CROssINGhAMwallace & gromit
GENNDy TARTAkOVskycartoon network
JANNIk hAsTRUpsamson og sally
CARLOs GTANGELthe corpse bride
BILL LAsWELLmusic artist
MAIA kAysERindustrial light + magic
MAsAhIRO ANDOsword of the stranger
MAURIzIO NICChETTIcartoonist
MORDILLOcartoonist
DAVID spROxTONaardman animation studios
OsVALDO CAVANDOLIcartoonist
AUDIENCE AND TARGET
FFF is attended by a high number
of viewers interested in art and
visual communication.
Amongst them, cartoonists,
graphic designers and web
designers; numerous videomakers;
little, young and adult enthusiasts
of animation and special effects.
Quite large is the number of neo-
professionals and, generally, of
technology fans. The audience is
responsive, open, communicative,
competent, inventive, demanding,
lively, trendy, versatile.
FFF Audience Interests:
Videogames, Comic strips,
Role Play, Animation/Cinema,
Technology, Television, Computers,
Graphics/Design, Fashion/Trends,
Asian Culture.
Age Up to 25 years old 36% 26-30 years old 31% over 31 33%
Place of origin Bologna 47% Emilia-Romagna 11% Northern Italy 29% Southern Italy 10% Foreign 3%
Education Elementary School 11% Middle School 22% High School 45% University 29%
Gender Male 60% Female 40%
Employment Employed 71% Students 24% Unemployed 6%
Waiting lines, cinema theatres, professional meets
spONsORING
sponsoring the 15th FFF Edition:
an opportunity for companies
The Associazione Amici del Future
Film Festival offers a service of
communication and marketing to
enterprises wishing to become FFF
partners.
On the basis of acquired
experience, FFF invites companies
to meet up and design a
customized joint project of mutual
requirements and needs aiming
at positioning, communication,
economics and positive return on
brand image.
List of promotional spaces and
Visibility Actions
Based on the chosen sponsorship
level, the companies will benefit
from a bespoke marketing and
communication package to be
developed as per the below-listed
opportunities:
1_ Personalised booth in one
of the Festival locations (whilst
specifying the Festival is by no
means an exhibition centre,
spaces of about 12 sq m can be
made available). The booth may
be equipped with a plasma TV
set, ICT hardware and a desk
for reception, secretarial and
gadget distribution work. In fact,
the booth allows the following
activities:
— distribution of promotional
material (company sampling
of various merchandising
materials)Technical sponsor
— distribution of institutional
communication material
(brand/product brochures)
— designing a project
(competition/game) to be
defined and carried out – if
desired - in cooperation with FFF
— sale of products
2_ Sponsoring companies may
use the following promotional
channels and advantages:
— award in the name of the
company/brand to the winner of
an FFF competition section
— acknowledgement of the
company in the FFF newsletter
mailed to our contacts around
the world (about 6,300 in April
2012)
— organization of panels open
to the press, the audience or
operators devoted to a specific
corporate subject-matter, within
the framework of the official
program of the event
— naming of a cinema theatre.
Customisation is possible with:
banners at the entrance, seat
covers, banners in the cinema
theatre
— screening of company video
(max 30”)
— scheduling of special corporate
The Panasonic 3D full hd space
contents in the official program
of the Festival (in case of satellite
channels, etc)
— theme-oriented exhibitions
— organization of business
receptions
— determination, management
and organization of workshops
of particular interest for the
company
3_ Visibility of the company logo
on:
— pocket program guide, page
ads available (circulation 30.000
copies)
— catalogue (acknowledgements
in the pages dedicated to
sponsor logos), full or double
page advertisements available
(circulation 6.000 copies)
— 33x50 cm playbills. (5.000
copies)
— 11x11 cm postcards. (20.000
copies)
— Future Film Festival trailer
— external banner on the Re Enzo
Palace
— Future Film Festival website
— advertisement banner
on Festival website www.
futurefilmfestival.org and relative
link to company website for 6-12
months
— invitations to the opening,
invitations to closing party
— tickets, T-shirts and passes
— festival bag
— mounting material of the
Village, where FFF events and
conferences take place (internal
and external spaces)
— photo call
— “Future Film Festival hotspots”
map, specifically published for
the festival (30.000 copies)
— complimentary entrance tickets
for a movie screening FFF 2008
— Partner accreditations, valid for
all initiatives, giving access to all
screenings
— insertion of agreed-upon
promotional material and
sponsor press releases in the
press kit;
— promotional material
distribution at the entrance of
the different Festival venues
— sponsor recognition and
acknowledgement in press
releases and in festival opening
and closing press conferences
— FFF press office support to the
sponsor for press releases and
news launching
— selection and mailing of press
coverage
— product exclusivity
Advertising
Be an advertiser of the 15th Future
Film Festival!
Link your image to the most
important Italian event devoted to
animation and new technologies
applied to moving pictures.
The FFF Association offers a
communication service to
Lorax in the square
companies wanting to become
FFF advertisers. Specifically, FFF
prepares a package of possibilities
that will deliver complete
corporate and/or business
communication with the Festival’s
promotional material.
The following communication
strategies are offered to all
companies and/or businesses
associating their image to the
Future Film Festival:
— advertisement page in the
catalogue
— advertisement page in the
pocket program guide
— graphic visibility on the Bologna
map with the “Future Film
Festival Hotspots” expressly
published for the event
— corporate and/or business
promotional material may be
left at Festival locations
— promotional material and/or
merchandising products may be
placed in the FFF bag
— advertising banners on the FFF
website
— logo on the Festival bag
— logo on accreditation passes
— logo on any Festival
merchandising product (t-shirts,
sweat-shirts, caps, USB pen
drives, etc)
— 6.000 catalogues
— 30.000 pocket program guides
— 30.000 maps “Future Film
Festival Hotspots”
— 1.000 posters
— 5.000 playbills
— 20.000 postcards
— 1.000 invitation flyers
— 3000 FFF party flyers
— 1.500 FFF bags
media & on-screen
— 35mm trailer with dedicated
sponsor slate screened at
festival before every program
— Strong PR campaign devoted
to local and domestic media
offering high exposure of the
Festival and its partners
— Numerous articles and
contributions published in
the major national daily
newspapers and on weekly and
monthly magazines
— TV coverage in the most
important Italian news
on-line & viral
— weekly newsletter mailings
— possibility of viewing trailers and
in-depth film fact cards
— FFF on-line:
FFF ON-LINE
www.futurefilmfestival.org
our content rich website
www.facebook.com/futurefilmfest
join thousands of our friends
@futurefilmfest
Follow us on Twitter
www.vimeo.com/futurefilmfest
www.youtube.com/user/futurefilmfest
Watch interviews to FFF Guests
and FFF Trailers
FFKids labs sponsored by Alce Nero
hera space in 2008
lancia touchscreen in 2009
palumbo, moleskine and fff 2011: the cartoonists’ scrapbook auction for japan
panasonic 3d full hd space in 2010
the microsoft xbox360 stations in 2007
hera light path in 2010
the algida mascot at the kids space
china b2b stand by sofa soft, 2011
groupama booth at the fff 2011
the nvidia/pny stations in 2010
aperol spritz bar at fff 2012 styling by biopoint in 2009
CONTACTs:
Associazione Amici del
Future Film Festival
Via Pietralata, 65/2 – 40122
Bologna – Italy
Secretariat: +39 051 2960664
Fund Raising:
Paolo Pellicano
Tel: +39 051 2967581
Fax: +39 051 6567133
www.futurefilmfestival.org
graphic-design: jeanclaudecapello.comphotography: Alessando Ruggeri, Adriana Tuzzo
Kids Lab held at the Coop bookshops during FFF 2010